Livestream Shopping Scams How to Spot Fake Discounts

Livestream Shopping Scams How to Spot Fake Discounts

Hangzhou Baohong Culture Media Co., Ltd. was fined for fabricating the original price of products during live streaming, exposing the common practice of 'raising prices before discounting' in e-commerce. Celebrities like Shu Chang and a subsidiary of Chow Tai Fook have also faced controversy for similar issues. Although regulatory authorities have introduced relevant regulations, the practice of fabricating original prices persists. Consumers should be rational, actively protect their rights, and jointly resist price fraud to create a healthy and orderly live streaming e-commerce environment.

Four Common Mistakes in Crossborder Ecommerce Email Marketing

Four Common Mistakes in Crossborder Ecommerce Email Marketing

Email marketing is an effective way for cross-border e-commerce to expand into overseas markets. This article analyzes four common mistakes in cross-border e-commerce email marketing: blindly trusting corporate email, sending mass emails indiscriminately, excessive sending frequency, and neglecting data analysis. It also proposes targeted solutions. Choosing a professional email marketing platform, accurately targeting customers, rationally planning sending frequency, and continuously optimizing email content are key to improving email marketing effectiveness. This allows for better engagement and higher conversion rates in the global market.

Temu Rises As Discount Rival to Amazon in Ecommerce

Temu Rises As Discount Rival to Amazon in Ecommerce

Temu's topping of the US App Store, fueled by its low-price strategy, is shaking Amazon's dominance. This article analyzes the reasons behind Temu's rise, including the success of SHEIN, the adoption of Pinduoduo's model, Gen Z consumerism, and global inflation. It also explores Temu's impact on traditional e-commerce and the potential opportunities in the African market. The piece advises sellers to pay attention to the changing e-commerce landscape and seize opportunities in emerging markets. It highlights the competitive pressure Temu places on established players.

Zhejiang Zhengte Expands Outdoor Furniture Sales on Amazon

Zhejiang Zhengte Expands Outdoor Furniture Sales on Amazon

Zhejiang Zhengte Group achieved significant success on Amazon with its outdoor furniture, exceeding 1 billion RMB in revenue in the first three quarters. The company's transformation from ODM to branded e-commerce, focusing on product development and channel expansion, is its core competitiveness. This case provides valuable experience for cross-border e-commerce sellers, including choosing a niche market, emphasizing product quality, expanding sales channels, and maintaining market sensitivity. Their success highlights the importance of strategic adaptation and a customer-centric approach in the competitive online marketplace.

Chinese Firms Target South Koreas Ecommerce Market with Trademark Strategy

Chinese Firms Target South Koreas Ecommerce Market with Trademark Strategy

The 30th anniversary of diplomatic relations between China and South Korea and the entry into force of RCEP bring new opportunities for cross-border e-commerce. The Korean e-commerce market has huge potential. To seize the market opportunity, Chinese companies should attach importance to trademark registration, follow the "first-to-file" principle, and understand the Korean trademark registration process, characteristics, and required materials to avoid brand damage. Early registration is key to protecting your brand and establishing a strong presence in the Korean market.

Taiping Logistics Under Scrutiny for Crossborder Ecommerce Risks

Taiping Logistics Under Scrutiny for Crossborder Ecommerce Risks

This paper delves into the business model, service advantages, reliability, and dedicated line & overseas warehouse layout of Shenzhen Taiping International Logistics Co., Ltd. By analyzing its qualifications, service stability, customer reputation, and timeliness, it provides a reference for cross-border e-commerce sellers in choosing logistics partners. The aim is to help sellers achieve a balance between cost and efficiency in the global market. This analysis offers insights into how Taiping International Logistics supports efficient and reliable global shipping solutions for e-commerce businesses.

01/05/2026 Logistics
Read More
Ecommerce Firm Awards Luxury Cars to Top Performers

Ecommerce Firm Awards Luxury Cars to Top Performers

A Shenzhen-based cross-border e-commerce company rewarded its high-performing Amazon operations team with luxury cars and promised substantial year-end bonuses, sparking industry discussion. The company specializes in Amazon's premium product strategy, boasting a highly efficient team with impressive results. However, the industry generally faces a challenge of increased revenue without corresponding profit growth. Over 60% of operations staff may not receive year-end bonuses. The cross-border e-commerce sector presents both opportunities and challenges, with performance remaining the key determinant of success.

WCO Introduces New Customs Strategies to Strengthen Supply Chains

WCO Introduces New Customs Strategies to Strengthen Supply Chains

The Secretary General of the World Customs Organization emphasized the importance of global supply chain resilience at the Asian Development Bank Institute Annual Conference. He highlighted six key challenges: digitalization, data standardization, disruptive technologies, e-commerce, environment, and border conflicts. He called for strengthened customs cooperation, simplified clearance procedures, promotion of mutual recognition and interoperability, and support for cross-border e-commerce and green customs. These measures aim to build a more resilient global supply chain ecosystem, helping businesses navigate uncertainties and achieve sustainable development.

Amazon Adds Fees for UPS Store Returns to Cut Costs

Amazon Adds Fees for UPS Store Returns to Cut Costs

Amazon has started charging fees for returns at some UPS stores, a move that's part of its cost control strategy, aiming to guide customers towards more economical return options. This adjustment reflects the trend of e-commerce platforms focusing on refined operations, requiring a balance between cost control and user experience. In the future, e-commerce platforms will pay more attention to improving operational efficiency and service quality. This change highlights the ongoing need to optimize the return process for both the company and the consumer.

01/28/2026 Logistics
Read More
Chewy Loses 40M Revenue Amid Supply Chain Disruptions

Chewy Loses 40M Revenue Amid Supply Chain Disruptions

Pet e-commerce giant Chewy lost $40 million in sales due to out-of-stock issues, highlighting the importance of inventory management amidst supply chain challenges. This analysis explores the reasons behind these stockouts, Chewy's responses, and delves into effective inventory management strategies, influencing factors, and future trends. Drawing inspiration from Walmart's successful practices, it offers valuable insights for retailers navigating supply chain risks. The case emphasizes the critical need for robust inventory control to mitigate losses and maintain customer satisfaction in the competitive e-commerce landscape.