Four Common Mistakes in Crossborder Ecommerce Email Marketing

Four Common Mistakes in Crossborder Ecommerce Email Marketing

Email marketing is an effective way for cross-border e-commerce to expand into overseas markets. This article analyzes four common mistakes in cross-border e-commerce email marketing: blindly trusting corporate email, sending mass emails indiscriminately, excessive sending frequency, and neglecting data analysis. It also proposes targeted solutions. Choosing a professional email marketing platform, accurately targeting customers, rationally planning sending frequency, and continuously optimizing email content are key to improving email marketing effectiveness. This allows for better engagement and higher conversion rates in the global market.

01/05/2026 Logistics Industry Insights
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Temu Rises As Discount Rival to Amazon in Ecommerce

Temu Rises As Discount Rival to Amazon in Ecommerce

Temu's topping of the US App Store, fueled by its low-price strategy, is shaking Amazon's dominance. This article analyzes the reasons behind Temu's rise, including the success of SHEIN, the adoption of Pinduoduo's model, Gen Z consumerism, and global inflation. It also explores Temu's impact on traditional e-commerce and the potential opportunities in the African market. The piece advises sellers to pay attention to the changing e-commerce landscape and seize opportunities in emerging markets. It highlights the competitive pressure Temu places on established players.

01/05/2026 Logistics Industry Insights
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Chinese Firms Target South Koreas Ecommerce Market with Trademark Strategy

Chinese Firms Target South Koreas Ecommerce Market with Trademark Strategy

The 30th anniversary of diplomatic relations between China and South Korea and the entry into force of RCEP bring new opportunities for cross-border e-commerce. The Korean e-commerce market has huge potential. To seize the market opportunity, Chinese companies should attach importance to trademark registration, follow the "first-to-file" principle, and understand the Korean trademark registration process, characteristics, and required materials to avoid brand damage. Early registration is key to protecting your brand and establishing a strong presence in the Korean market.

01/05/2026 Customs Knowledge
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Taiping Logistics Under Scrutiny for Crossborder Ecommerce Risks

Taiping Logistics Under Scrutiny for Crossborder Ecommerce Risks

This paper delves into the business model, service advantages, reliability, and dedicated line & overseas warehouse layout of Shenzhen Taiping International Logistics Co., Ltd. By analyzing its qualifications, service stability, customer reputation, and timeliness, it provides a reference for cross-border e-commerce sellers in choosing logistics partners. The aim is to help sellers achieve a balance between cost and efficiency in the global market. This analysis offers insights into how Taiping International Logistics supports efficient and reliable global shipping solutions for e-commerce businesses.

01/05/2026 Logistics
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Ecommerce Firm Awards Luxury Cars to Top Performers

Ecommerce Firm Awards Luxury Cars to Top Performers

A Shenzhen-based cross-border e-commerce company rewarded its high-performing Amazon operations team with luxury cars and promised substantial year-end bonuses, sparking industry discussion. The company specializes in Amazon's premium product strategy, boasting a highly efficient team with impressive results. However, the industry generally faces a challenge of increased revenue without corresponding profit growth. Over 60% of operations staff may not receive year-end bonuses. The cross-border e-commerce sector presents both opportunities and challenges, with performance remaining the key determinant of success.

01/05/2026 Logistics Industry Insights
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WCO Introduces New Customs Strategies to Strengthen Supply Chains

WCO Introduces New Customs Strategies to Strengthen Supply Chains

The Secretary General of the World Customs Organization emphasized the importance of global supply chain resilience at the Asian Development Bank Institute Annual Conference. He highlighted six key challenges: digitalization, data standardization, disruptive technologies, e-commerce, environment, and border conflicts. He called for strengthened customs cooperation, simplified clearance procedures, promotion of mutual recognition and interoperability, and support for cross-border e-commerce and green customs. These measures aim to build a more resilient global supply chain ecosystem, helping businesses navigate uncertainties and achieve sustainable development.

01/05/2026 Logistics Industry Insights
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UPS Explores Renewed Partnership with USPS for Ground Delivery

UPS Explores Renewed Partnership with USPS for Ground Delivery

UPS is renegotiating its Ground Saver service partnership with the United States Postal Service after previously ending the collaboration due to cost and reliability concerns. A renewed partnership could expand service reach, but the negotiation outlook remains uncertain. UPS also faces increasing competition in the e-commerce logistics market. Improving profitability remains a key challenge for UPS, regardless of the USPS partnership outcome. The success of Ground Saver will depend on balancing cost efficiency, reliable delivery, and competitive pricing in the dynamic e-commerce landscape.

01/08/2026 Logistics
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Chewy Loses 40M Revenue Amid Supply Chain Disruptions

Chewy Loses 40M Revenue Amid Supply Chain Disruptions

Pet e-commerce giant Chewy lost $40 million in sales due to out-of-stock issues, highlighting the importance of inventory management amidst supply chain challenges. This analysis explores the reasons behind these stockouts, Chewy's responses, and delves into effective inventory management strategies, influencing factors, and future trends. Drawing inspiration from Walmart's successful practices, it offers valuable insights for retailers navigating supply chain risks. The case emphasizes the critical need for robust inventory control to mitigate losses and maintain customer satisfaction in the competitive e-commerce landscape.

01/29/2026 Logistics Industry Insights
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Diamond Painting Pen Tip Patent Dispute Risks Tros for Crossborder Sellers

Diamond Painting Pen Tip Patent Dispute Risks Tros for Crossborder Sellers

A cross-border e-commerce intellectual property rights case has emerged involving a design patent (D1049230) for a diamond painting pen tip replacement part, filed in the US by Chinese seller Mr. Wu. The case, numbered 26-cv-00358, is in the filing stage, although a Temporary Restraining Order (TRO) has not yet been granted. Cross-border e-commerce sellers are advised to conduct self-checks of their stores to avoid selling infringing products that could lead to fund freezes and to strengthen their intellectual property awareness.

01/26/2026 Customs Knowledge
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Guangdong Scrutinizes Crossborder Ecommerce saivi Model

Guangdong Scrutinizes Crossborder Ecommerce saivi Model

Guangdong's cross-border e-commerce sector is facing a tax storm, with the "Saurav Mode" under intense scrutiny. This article delves into the operational methods and potential risks associated with the "Saurav Mode," revealing the key areas of focus for tax authorities. It provides cross-border sellers with strategies for transformation and upgrading, helping them achieve sustainable development under compliance. The analysis highlights the importance of adapting to new regulations and embracing compliant practices to navigate the evolving landscape of cross-border e-commerce.

01/26/2026 Customs Knowledge
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