Four Common Mistakes in Crossborder Ecommerce Email Marketing

Four Common Mistakes in Crossborder Ecommerce Email Marketing

Email marketing is an effective way for cross-border e-commerce to expand into overseas markets. This article analyzes four common mistakes in cross-border e-commerce email marketing: blindly trusting corporate email, sending mass emails indiscriminately, excessive sending frequency, and neglecting data analysis. It also proposes targeted solutions. Choosing a professional email marketing platform, accurately targeting customers, rationally planning sending frequency, and continuously optimizing email content are key to improving email marketing effectiveness. This allows for better engagement and higher conversion rates in the global market.

01/05/2026 Logistics Industry Insights
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Temu Rises As Discount Rival to Amazon in Ecommerce

Temu Rises As Discount Rival to Amazon in Ecommerce

Temu's topping of the US App Store, fueled by its low-price strategy, is shaking Amazon's dominance. This article analyzes the reasons behind Temu's rise, including the success of SHEIN, the adoption of Pinduoduo's model, Gen Z consumerism, and global inflation. It also explores Temu's impact on traditional e-commerce and the potential opportunities in the African market. The piece advises sellers to pay attention to the changing e-commerce landscape and seize opportunities in emerging markets. It highlights the competitive pressure Temu places on established players.

01/05/2026 Logistics Industry Insights
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Mercado Libre Named Top Global Workplace for Fifth Year

Mercado Libre Named Top Global Workplace for Fifth Year

Mercado Libre has been recognized as a 'Global Best Workplace' for five consecutive years, highlighting its exceptional workplace culture and commitment to employees. As the largest e-commerce platform in Latin America, Mercado Libre boasts a vast user base, a comprehensive ecosystem, and robust technical support, making it an ideal choice for cross-border e-commerce sellers seeking to tap into the Latin American market. Partner with Mercado Libre to achieve success in the Latin American blue ocean market. Now is the perfect time to join!

12/31/2025 Logistics Industry Insights
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Chatgpt Boosts Crossborder Ecommerce Efficiency

Chatgpt Boosts Crossborder Ecommerce Efficiency

This article delves into the application of ChatGPT in the cross-border e-commerce field. It provides a detailed guide on ChatGPT registration and usage, focusing on its value in nine key scenarios: marketing copywriting, minority language translation, data processing, keyword research, Listing optimization, and more. The aim is to help cross-border e-commerce practitioners leverage AI tools to improve efficiency and seize market opportunities. This analysis offers practical insights for integrating ChatGPT to streamline operations and enhance competitiveness in the global marketplace.

12/31/2025 Logistics Industry Insights
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Amazon Shifts Traffic Offsite As Chinese Sellers Thrive on Ebay

Amazon Shifts Traffic Offsite As Chinese Sellers Thrive on Ebay

Amazon now allows off-site traffic, enabling sellers to direct traffic to independent websites. eBay's Chinese sellers are succeeding in specific categories with affordable, multi-category strategies. These changes foreshadow a new landscape in cross-border e-commerce. Sellers need to adopt a multi-platform strategy, emphasize brand building, refine operations, and pay attention to emerging markets. The focus should be on diversification and adaptation to thrive in the evolving global e-commerce environment. This includes understanding regional consumer preferences and optimizing supply chains for efficiency.

12/29/2025 Logistics Industry Insights
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China Clarifies Key Crossborder Ecommerce Customs Codes

China Clarifies Key Crossborder Ecommerce Customs Codes

This article provides an in-depth interpretation of common customs supervision codes in the cross-border e-commerce field: 9810, 9710, 9610, and 1210. It details the corresponding business models, declaration processes, required materials, and tax policies for each code. The aim is to help cross-border e-commerce companies better understand and utilize these codes, achieve compliant and efficient operations, and seize global trade opportunities. It provides a comprehensive guide for navigating the complexities of customs regulations in the context of international online retail.

01/16/2026 Customs Knowledge
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RMB Rise Boosts Crossborder Ecommerce Prospects

RMB Rise Boosts Crossborder Ecommerce Prospects

The RMB exchange rate breaking 7 against the US dollar presents opportunities for cost reduction and efficiency improvement in cross-border e-commerce. RMB appreciation reduces exchange rate risk, increases cash flow, and enhances market competitiveness. Leveraging overseas warehouses can improve logistics efficiency and reduce transportation risks. Cross-border e-commerce sellers should seize this opportunity to optimize operations and achieve profit growth. The rising RMB provides a favorable environment for businesses to expand their global reach and improve profitability by strategically managing currency fluctuations and logistics.

01/16/2026 Logistics Industry Insights
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Guide to Building an Ecommerce Site for Global Sales

Guide to Building an Ecommerce Site for Global Sales

This article provides an in-depth analysis of building and operating independent cross-border e-commerce websites, covering key aspects such as platform selection, domain registration, traffic acquisition, compliant operations, and cross-border payment collection. By offering practical advice and addressing common questions, it aims to help sellers create sustainable growth in their cross-border digital assets and tap into overseas markets. The guide assists in navigating the complexities of establishing a successful online presence and maximizing opportunities in the global e-commerce landscape.

01/15/2026 International Settlement
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Google Keyword Planner Key to Global SEO Success

Google Keyword Planner Key to Global SEO Success

This article provides a detailed guide on using Google Keyword Planner to organize industry keywords and help cross-border e-commerce businesses accurately target overseas markets. From basic usage to keyword list organization and optimization, to advanced strategies and case studies, this article offers a step-by-step approach to creating effective keyword strategies for success in the global market. Learn how to leverage Keyword Planner to identify the right keywords, optimize your campaigns, and ultimately, drive sales and growth in the international e-commerce landscape.

01/19/2026 Logistics Encyclopedia
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Datadriven Tactics Cut Crossborder Ecommerce Costs

Datadriven Tactics Cut Crossborder Ecommerce Costs

This paper delves into the critical aspects of cross-border e-commerce logistics, offering optimization strategies from a data analysis perspective to help sellers reduce costs and increase efficiency. It covers processes such as order processing, inventory management, customs clearance, and last-mile delivery, while emphasizing risk management and practical strategies. The aim is to improve cross-border logistics efficiency, ultimately achieving customer satisfaction and business growth. The analysis provides actionable insights for streamlining operations and enhancing overall supply chain performance in the global e-commerce landscape.

01/19/2026 Logistics Encyclopedia
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