Guide to US Market Entry for Foreign Trade Firms

Guide to US Market Entry for Foreign Trade Firms

This article provides a comprehensive product guide for foreign trade enterprises entering the US market, covering key aspects such as market research, product positioning, channel selection, logistics and distribution, customer service, and brand building. It aims to help companies accurately grasp the characteristics of the US market, formulate effective strategies, and successfully tap into the American market's potential. The guide offers practical insights for navigating the complexities of the US market and achieving sustainable growth.

02/02/2026 Logistics Industry Insights
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US Rail Freight Intermodal Gains Offset Carload Declines

US Rail Freight Intermodal Gains Offset Carload Declines

According to the Association of American Railroads, the U.S. rail freight market showed mixed performance in the week ending July 13. Container transport experienced strong growth of 6.3%, reflecting robust consumer demand and global trade. However, traditional rail freight declined by 4.3% year-over-year, impacted by economic transition, energy structure adjustments, and increased competition. Moving forward, railway companies need to actively address these challenges and enhance their competitiveness through technological innovation and service upgrades.

02/04/2026 Logistics
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US Freight Volume Reaches Record High Despite Economic Challenges

US Freight Volume Reaches Record High Despite Economic Challenges

The U.S. Freight Transportation Services Index (Freight TSI) reached a record high of 142.4 in June, surpassing the previous peak in August 2019. Despite mixed economic indicators, the increase in freight volume reflects economic resilience. Growth was observed across trucking, rail, air, and water transportation, while rail intermodal and pipeline transportation declined. Businesses should pay close attention to macroeconomic conditions, consumer demand, supply chain dynamics, and regulatory changes to adapt their strategies accordingly.

02/04/2026 Logistics Industry Insights
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US Rail Freight Gains in Carloads Dips in Intermodal

US Rail Freight Gains in Carloads Dips in Intermodal

For the week ending August 23rd, US rail freight showed mixed results: carload traffic edged up 0.6%, driven by gains in grain and automotive shipments, while petroleum and coal declined. Intermodal traffic decreased by 1.9%, impacted by highway competition and cooling consumer demand. Year-to-date figures remain positive but growth is slowing. Rail companies need to improve services, reduce costs, and expand business, embracing digital transformation to navigate the evolving landscape.

02/04/2026 Logistics
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US Rail Freight Declines As Economic Conditions Shift

US Rail Freight Declines As Economic Conditions Shift

U.S. rail freight and intermodal volumes decreased year-over-year, but cumulative volumes for the year remained higher. Declines were seen in carloads of commodities such as automobiles and coal. The railway industry needs to improve efficiency to address these challenges and maintain growth. While facing headwinds, the overall positive year-to-date performance suggests underlying strength in the rail freight sector despite specific commodity weaknesses and the need for operational improvements.

02/04/2026 Logistics
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Drone Firms Tackle Support Hurdles for North American Expansion

Drone Firms Tackle Support Hurdles for North American Expansion

Overseas drone companies face technical support challenges, including difficulty in hiring skilled technical support staff, uncontrolled outsourcing, and fragmented after-sales data. Callnovo provides a solution for BT Drone by offering professional screening, training, and data analysis to build a reliable technical support system. This significantly improves customer satisfaction and first-call resolution rates, transforming customer service into a manageable, reviewable, and optimizable system. This foundation supports the long-term growth of overseas drone brands.

02/03/2026 Logistics Industry Insights
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Reddit Marketing Datadriven Strategies for Success

Reddit Marketing Datadriven Strategies for Success

This article delves into Reddit's platform data and user profiles, revealing its marketing potential as a high-traffic overseas hub. Addressing common challenges faced by beginners, such as account bans and unclear rules, it offers a comprehensive guide to avoid pitfalls. Covering strategies, case studies, and practical techniques, this guide helps you master Reddit and achieve overseas growth. Learn how to navigate the platform effectively and leverage its unique community for successful international marketing campaigns.

02/03/2026 Logistics Industry Insights
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Zimbabwe Launches Electronic Single Window to Streamline Trade

Zimbabwe Launches Electronic Single Window to Streamline Trade

The World Customs Organization (WCO) supports the Zimbabwe Electronic Single Window (ZeSW) project. It enhances capacity through workshops and strengthens collaboration with government agencies to streamline trade procedures. The project aims to reduce operational costs for businesses, improve customs clearance efficiency, and enhance Zimbabwe's international competitiveness, ultimately leading to economic prosperity. WCO's support is crucial for the effective implementation and sustainability of the ZeSW, contributing to Zimbabwe's trade facilitation efforts and economic growth.

02/03/2026 Customs Knowledge
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Colombia Adopts WCO Program to Modernize Customs

Colombia Adopts WCO Program to Modernize Customs

The World Customs Organization (WCO) and the Colombian Customs (DIAN) launched the Global Trade Facilitation Programme (GTFP). This initiative aims to enhance Colombian Customs' capabilities in areas like risk management and post-clearance audit through capacity building support. The program seeks to simplify customs procedures, improve clearance efficiency, and reduce trade costs. Ultimately, the GTFP intends to promote Colombia's economic growth and sustainable development, injecting strong momentum into the country's trade development.

02/03/2026 Customs Knowledge
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Nicaragua Enhances Trade Via WCO Efficiency Study

Nicaragua Enhances Trade Via WCO Efficiency Study

The WCO held a workshop in Nicaragua to help optimize clearance processes and improve trade efficiency. The workshop was supported by the WCO-Norad project. The aim was to enhance trade facilitation by streamlining customs procedures and reducing delays. Key areas covered included risk management, automation, and cooperation between agencies. The workshop provided practical guidance and fostered collaboration among stakeholders to achieve faster and more efficient clearance times, ultimately contributing to economic growth and competitiveness.

02/03/2026 Customs Knowledge
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