US Trademark Rejections Key Pitfalls and Avoidance Strategies

US Trademark Rejections Key Pitfalls and Avoidance Strategies

This article delves into six common reasons for US trademark registration rejection: inaccurate description of goods/services, requirement to disclaim exclusive rights, inadequate specimen of use, existence of prior similar trademarks, the applied trademark being descriptive, and generic terms. For each scenario, the article provides detailed strategies to help Chinese cross-border e-commerce businesses improve their success rate in US trademark registration and safeguard their brand's overseas expansion. It aims to provide practical guidance and solutions to overcome common hurdles in the US trademark application process.

12/29/2025 Customs Knowledge
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Pound Falls Sharply As European Economy Slows

Pound Falls Sharply As European Economy Slows

The European economy is in recession and the pound sterling is plummeting, creating an unprecedented crisis for cross-border e-commerce sellers. The Russia-Ukraine conflict and the Federal Reserve's interest rate hikes are the main causes, leading to decreased consumer spending and increased costs in Europe. Many sellers are forced to liquidate and 'run away'. However, there are opportunities in thermal products and the holiday economy. Sellers need to carefully assess risks and develop flexible strategies to survive the winter and grow against the trend.

12/30/2025 Exchange Rate Query
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Guangdongs Ecommerce Policies Boost Crossborder Seller Opportunities

Guangdongs Ecommerce Policies Boost Crossborder Seller Opportunities

Recently, Guangdong Province launched several policies to support cross-border e-commerce. These initiatives include eliminating the registration requirement for overseas warehouse companies, simplifying document declarations, enhancing the efficiency of LCL shipments, and promoting returns across regions, making it easier and more efficient for cross-border e-commerce sellers to conduct their business.

08/04/2025 Logistics
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Ecommerce Warehousing Systems Transform Supply Chain Efficiency

Ecommerce Warehousing Systems Transform Supply Chain Efficiency

Modern Warehouse Management Systems (WMS) play a critical role in the e-commerce supply chain by enhancing storage efficiency and accuracy through real-time data sharing and intelligent functions. With the application of AI and machine learning, WMS is continually evolving to meet the fast-growing demands of the e-commerce sector.

08/02/2025 Warehousing
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Voghion Expands As Emerging Ecommerce Player in Europe

Voghion Expands As Emerging Ecommerce Player in Europe

Voghion is a Singapore-based cross-border e-commerce platform focusing on the European market. This article details Voghion's advantages, user profiles, best-selling categories, onboarding requirements, logistics and payment methods, and operational strategies. It aims to help merchants understand the Voghion platform and seize new opportunities in cross-border e-commerce.

01/06/2026 Logistics
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Amazon Japan Expands Prime Day Deals Amid Brazils Social Commerce Growth

Amazon Japan Expands Prime Day Deals Amid Brazils Social Commerce Growth

This article focuses on the opening of Amazon Japan's Prime Day member discount eligibility and the rise of social commerce in Brazil. It analyzes Prime Day preparation strategies, Amazon Japan's new FBA logistics regulations, and the potential of the Vietnamese e-commerce market. It also introduces eBay's seller protection policies. The aim is to help cross-border e-commerce sellers seize market opportunities and address challenges. This includes understanding logistical changes, leveraging social commerce trends, and preparing for major sales events like Prime Day.

12/31/2025 Logistics
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Crossborder Ecommerce Leading a New Model of Foreign Trade and New Opportunities in the International Market

Crossborder Ecommerce Leading a New Model of Foreign Trade and New Opportunities in the International Market

Cross-border e-commerce is playing an increasingly important role in China's foreign trade, enhancing operational efficiency and aiding the transformation and development of small and medium-sized enterprises. With changing policy support and market demand, cross-border e-commerce is set to become a new driving force for promoting high-quality foreign trade development.

07/24/2025 Logistics
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Ecommerce Warehouses Boost Supply Chain Efficiency

Ecommerce Warehouses Boost Supply Chain Efficiency

This paper explores the significance of Warehouse Management Systems (WMS) in modern e-commerce supply chains. It analyzes the integration with e-commerce platforms, efficiency improvements, the application of AI and machine learning, and the evolution of adaptive technology architectures. The core role of WMS in enhancing operational efficiency and optimizing decision-making is emphasized.

08/06/2025 Warehousing
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AI Boosts Efficiency in Crossborder Ecommerce

AI Boosts Efficiency in Crossborder Ecommerce

OpenAI's ChatGPT is rapidly evolving, showcasing immense potential for cross-border e-commerce. It can empower copywriting, SEO optimization, customer service, listing optimization, and market research, potentially reducing costs, improving efficiency, and driving cross-border e-commerce into a new era of intelligence. However, its limitations should be noted, requiring human review and modification.

01/06/2026 Logistics Industry Insights
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