Apple Adds More App Store Ad Slots for Developers

Apple Adds More App Store Ad Slots for Developers

Apple's advertising platform has introduced new ad placements on the Today page and App Store product pages in overseas markets, creating new opportunities for App promotion. This article provides an in-depth analysis of the characteristics, targeting strategies, and potential impact of these ad placements, aiming to help advertisers seize traffic dividends. It also reminds advertisers to pay attention to platform policy changes and develop reasonable targeting strategies to ensure effective advertising results. Success hinges on adapting to these new formats and understanding the nuances of each placement.

12/30/2025 Logistics Industry Insights
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Amazons Ad Strategy Boosts Sales and Profits

Amazons Ad Strategy Boosts Sales and Profits

This paper proposes a refined advertising strategy for low-priced standard products on Amazon. Analyzing the current market situation, it emphasizes high conversion rates and price sensitivity. The recommendation is to implement phased advertising campaigns, including rapid scaling, refined targeting, and multi-variant synergistic operations. The importance of dominating broad keywords is also highlighted. Different strategies are provided based on budget size, helping sellers achieve both sales and profit growth. This approach aims to optimize ad spend and maximize ROI for sellers in the competitive low-priced product category.

01/16/2026 Logistics Industry Insights
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Google Tightens Financial Ad Rules for Chinese Stock Promoters

Google Tightens Financial Ad Rules for Chinese Stock Promoters

This article delves into Google's financial advertising policy and its stringent restrictions on cross-border stock ads. It reveals the compliance challenges and high-risk operations faced by Chinese companies. The article provides compliant alternative paths and industry best practices, including applying for local financial licenses and shifting to non-financial content marketing. It also addresses frequently asked questions, aiming to help Chinese companies avoid Google bans and achieve long-term sustainable operations. The focus is on navigating complex regulations and finding viable solutions for advertising stock-related products on Google's platform.

01/15/2026 Customs Knowledge
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Pinterest Ads Drive Growth for Crossborder Ecommerce

Pinterest Ads Drive Growth for Crossborder Ecommerce

Pinterest, a visual discovery engine, boasts a large user base of young women, making it an ideal marketing platform for cross-border e-commerce. This article focuses on the value, advertising strategies, and risk control of Pinterest ads, aiming to provide Chinese sellers with high-conversion, low-cost growth solutions. It explores effective targeting methods, creative optimization techniques, and budget management strategies to maximize ROI. Furthermore, it addresses potential challenges and offers practical advice for mitigating risks associated with advertising on Pinterest, enabling sellers to achieve sustainable growth in the global market.

01/23/2026 Logistics Industry Insights
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Ebays Baby Mother Category Drives Seller Growth

Ebays Baby Mother Category Drives Seller Growth

This article provides an in-depth analysis of eBay's rules for the Maternity and Baby category, covering requirements for product categories, item location, and external links. It offers operational advice on product selection, listing optimization, customer service, and logistics choices. The aim is to help sellers succeed in the eBay Maternity and Baby market by understanding and adhering to these guidelines, ultimately improving their performance and profitability within this specific category.

01/06/2026 Logistics Encyclopedia
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Ebays Overseas Warehouse Rules Guide for Greater China Sellers

Ebays Overseas Warehouse Rules Guide for Greater China Sellers

eBay's new policy mandates that new sellers must use its designated overseas warehouses for the first six months, sparking seller dissatisfaction. This article analyzes the rationale behind the new rules and provides coping strategies, including communicating with eBay, evaluating the designated overseas warehouses, and diversifying logistics arrangements. The aim is to help sellers comply with the regulations while safeguarding their own interests and exploring alternative solutions to mitigate potential negative impacts.

01/06/2026 Logistics
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Amazons Logistics Growth Disrupts Ecommerce Delivery Sector

Amazons Logistics Growth Disrupts Ecommerce Delivery Sector

Amazon is aggressively expanding its logistics services, even offering delivery to platforms like eBay, aiming to compete with traditional logistics giants and build a more comprehensive logistics network. Leveraging its vast infrastructure and continuous capital investment, Amazon is constantly improving its logistics capabilities. However, it faces challenges such as balancing platform relationships and ensuring service quality. This logistics expansion has the potential to reshape the competitive landscape of e-commerce.

01/04/2026 Logistics Industry Insights
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Amazon Lege Tiktok Drive Ecommerce Shifts in 2024

Amazon Lege Tiktok Drive Ecommerce Shifts in 2024

This article summarizes the latest cross-border e-commerce news, focusing on Amazon marketing tool upgrades, TikTok user growth, Loctek Ergonomics' overseas warehouse construction, and the impact of the UK Prime Minister's resignation on exchange rates. It also shares updates from platforms like eBay and Walmart, along with health tips for osteoporosis prevention. This information aims to help cross-border sellers seize market opportunities and stay informed about key industry trends and potential challenges.

01/04/2026 Logistics
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Amazon Launches Demographics Tool for Sellers

Amazon Launches Demographics Tool for Sellers

Amazon's new "Demographics" feature allows sellers to view consumer profiles at the ASIN level, optimizing product information and ad targeting. Vendor Central accounts now include "Purchase Location" analytics, aiding in regional inventory and marketing strategy optimization. Platforms like eBay and Wish also offer similar data functionalities. Data-driven operation is an inevitable trend in cross-border e-commerce. Seizing these opportunities can significantly improve performance by allowing sellers to better understand their customers and tailor their approach accordingly.

11/03/2025 Logistics Industry Insights
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Zara Expands Secondhand Market with French Launch

Zara Expands Secondhand Market with French Launch

ZARA France launched a second-hand platform, signaling fast fashion giants' accelerated entry into the circular economy. The second-hand clothing market has huge potential, attracting SHEIN, H&M, and others. E-commerce giants like eBay, TikTok, and Amazon are also increasing their investment in second-hand fashion. Europe's second-hand e-commerce is growing rapidly, with consumers focusing on low prices and environmental protection. Tapping into the second-hand market presents both opportunities and challenges.

12/31/2025 Logistics Industry Insights
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