Amazon Launches Demographics Tool for Sellers

Amazon Launches Demographics Tool for Sellers

Amazon's new "Demographics" feature allows sellers to view consumer profiles at the ASIN level, optimizing product information and ad targeting. Vendor Central accounts now include "Purchase Location" analytics, aiding in regional inventory and marketing strategy optimization. Platforms like eBay and Wish also offer similar data functionalities. Data-driven operation is an inevitable trend in cross-border e-commerce. Seizing these opportunities can significantly improve performance by allowing sellers to better understand their customers and tailor their approach accordingly.

Pinduoduos Profit Growth Raises Questions About Temus Global Expansion

Pinduoduos Profit Growth Raises Questions About Temus Global Expansion

Pinduoduo's Q3 financial report is impressive, with net profit soaring nearly 6 times, significantly outperforming its peers in revenue and profit growth. The growth is mainly attributed to increased advertising and commission revenue, as well as reduced losses in Duoduo Maicai. Increased marketing expenses were primarily used to promote its overseas platform, Temu. Pinduoduo's scale has surpassed eBay, leading the industry in growth rate. The success or failure of Temu will be a crucial variable for future performance.

Zara Expands Secondhand Market with French Launch

Zara Expands Secondhand Market with French Launch

ZARA France launched a second-hand platform, signaling fast fashion giants' accelerated entry into the circular economy. The second-hand clothing market has huge potential, attracting SHEIN, H&M, and others. E-commerce giants like eBay, TikTok, and Amazon are also increasing their investment in second-hand fashion. Europe's second-hand e-commerce is growing rapidly, with consumers focusing on low prices and environmental protection. Tapping into the second-hand market presents both opportunities and challenges.

Major Ecommerce Platforms Prepare for Holiday Rush

Major Ecommerce Platforms Prepare for Holiday Rush

The year-end shopping season is approaching, intensifying e-commerce platform competition. Amazon's Prime Early Access Sale is generating buzz, while eBay introduces ad optimization features to assist sellers. Shopee focuses on the Halal market, and cross-border logistics companies accelerate their expansion. The Yen's depreciation exacerbates Japan's trade deficit, and fintech company Airwallex completes a new funding round. Experts advise consumers to pay attention to the selection of thermal underwear, emphasizing that tighter is not necessarily warmer.

01/16/2026 Logistics
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Smart Pet Tech Booms in Crossborder Ecommerce

Smart Pet Tech Booms in Crossborder Ecommerce

The smart pet market is booming, presenting new opportunities for cross-border e-commerce sellers. This analysis delves into smart pet product categories, market data, and operational strategies on platforms like Amazon and eBay. It emphasizes the importance of supply chain management and compliance risks, offering answers to frequently asked questions to help sellers tap into the lucrative smart pet market. This guide provides insights for navigating the market and maximizing profits in this growing sector.