Amazon Sellers Gain Edge with Virtual Bundles Strategy

Amazon Sellers Gain Edge with Virtual Bundles Strategy

This article analyzes Amazon's Virtual Bundles feature, highlighting its potential to increase sales while also warning sellers about compliance risks. Compliant operation is a prerequisite for utilizing Virtual Bundles; non-compliance can lead to account restrictions. Sellers should carefully evaluate their products to ensure they adhere to Amazon's rules and guidelines. Understanding and mitigating these risks is crucial for maximizing the benefits of Virtual Bundles and maintaining a healthy seller account. Prioritizing compliance will allow sellers to leverage this feature effectively and avoid potential penalties.

01/22/2026 Logistics
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Amazon Sellers Seek Lost FBA Revenue Through Reimbursements

Amazon Sellers Seek Lost FBA Revenue Through Reimbursements

The value of online shopping returns in the US continues to rise, and the error rate of Amazon FBA is also increasing. Sellers should pay attention to quality reimbursement claims, promptly identify issues, and effectively file claims to avoid unnecessary financial losses and ensure reasonable FBA fees. Focusing on these aspects is crucial for managing costs and maximizing profitability in the competitive cross-border e-commerce landscape.

01/22/2026 Logistics
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Walmart Clarifies Trademark Rules for Brand Registry Sellers

Walmart Clarifies Trademark Rules for Brand Registry Sellers

Walmart brand registry requires the trademark to be a registered trademark (® symbol) and the registration entity to meet specific qualifications. Merchants need to ensure the trademark is successfully registered and complies with the platform's requirements for the trademark registration entity to successfully pass the brand registry. This process is crucial for sellers seeking to establish their brand presence and credibility on the Walmart marketplace, ensuring compliance with Walmart's policies and enhancing customer trust.

Amazon Sellers Use Rufus AI to Boost Sales

Amazon Sellers Use Rufus AI to Boost Sales

Amazon Rufus is reshaping e-commerce. Sellers need to understand its identification logic, optimize listings and advertising strategies, capture scene-related keywords, leverage the Prompts feature, and address historical pricing issues. Proactively adapting to Amazon's transition from 'search e-commerce' to 'intent e-commerce' is crucial. By doing so, sellers can seize opportunities in the Rufus era and tap into free traffic. Mastering Rufus will be key to success and gaining a competitive edge in the evolving Amazon marketplace.

Amazon Sellers Report Ad Glitches During Black Friday Sales

Amazon Sellers Report Ad Glitches During Black Friday Sales

Amazon's advertising system experienced frequent bugs during Black Friday, leading sellers to question whether the platform was unfairly profiting. This article analyzes the incident, explores the potential causes behind the bugs, and provides coping strategies for sellers. It emphasizes the importance of a symbiotic relationship between the platform and sellers, highlighting the need for sellers to enhance their own capabilities to meet the challenges. Ultimately, a healthy ecosystem benefits both Amazon and its sellers, fostering long-term growth and stability within the cross-border e-commerce landscape.

Gmarket Auction Report Surge in Crossborder Ecommerce Sales

Gmarket Auction Report Surge in Crossborder Ecommerce Sales

Gmarket & Auction, leading Korean e-commerce platforms, offer significant opportunities for cross-border sellers during their Big Sale events. Many sellers have shared experiences of achieving over a thousand orders per day. However, sellers should conduct thorough market research, select appropriate products, and focus on localized operations and marketing. The support from Shinsegae Group's local team further empowers Chinese sellers to tap into the Korean market.

Temus JIT Presale Model Sparks Seller Debate

Temus JIT Presale Model Sparks Seller Debate

Temu has launched a JIT pre-sale model, allowing sellers to pre-sell without stocking inventory. However, sellers must pay a deposit and face high penalties for late shipments. This aims to alleviate pressure on Temu's warehouses but raises the barrier to entry for sellers, demanding higher inventory and logistics management capabilities. Sellers need to carefully weigh the pros and cons before choosing this model.

Amazon Ends Brand Authorization Disrupts Seller Operations

Amazon Ends Brand Authorization Disrupts Seller Operations

Amazon has announced the termination of its Authorized Brands program for third-party sellers, impacting sellers in the US, Europe, and Japan. This decision may be related to Amazon's losses and antitrust investigations, aiming to reduce unequal support for specific brands. Affected sellers are actively defending their rights. Amazon states it will take measures to protect seller interests. This event serves as a reminder for sellers to prioritize brand building and risk management. The program's removal is expected to affect a significant number of sellers who relied on it for brand protection and visibility.

Amazon Sellers Adopt New Strategies to Combat FBA Hijacking

Amazon Sellers Adopt New Strategies to Combat FBA Hijacking

This article explores comprehensive strategies to prevent malicious follow-selling behavior on the Amazon FBA platform. It covers effective tactics such as brand registration, participation in brand protection programs, optimizing product listings, monitoring listing dynamics, showcasing brand image, and legal rights protection. These recommendations aim to provide sellers with a systematic approach to safeguarding their brands.