Amazon Expands OTT Ads to Boost Crossborder Ecommerce

Amazon Expands OTT Ads to Boost Crossborder Ecommerce

This article delves into Amazon OTT advertising, explaining its definition, advantages, and application in cross-border e-commerce. It emphasizes OTT advertising's precise targeting and broad reach capabilities, and uses Amazon platform data to demonstrate its positive impact on store traffic growth. Furthermore, it provides key strategies for Amazon OTT advertising campaigns, helping sellers effectively leverage this emerging advertising format. The analysis aims to equip cross-border e-commerce businesses with the knowledge to optimize their marketing efforts through OTT advertising on the Amazon platform.

01/05/2026 Logistics Industry Insights
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Temu Rises As Discount Rival to Amazon in Ecommerce

Temu Rises As Discount Rival to Amazon in Ecommerce

Temu's topping of the US App Store, fueled by its low-price strategy, is shaking Amazon's dominance. This article analyzes the reasons behind Temu's rise, including the success of SHEIN, the adoption of Pinduoduo's model, Gen Z consumerism, and global inflation. It also explores Temu's impact on traditional e-commerce and the potential opportunities in the African market. The piece advises sellers to pay attention to the changing e-commerce landscape and seize opportunities in emerging markets. It highlights the competitive pressure Temu places on established players.

01/05/2026 Logistics Industry Insights
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German WEEE Compliance Guide for Amazon Sellers

German WEEE Compliance Guide for Amazon Sellers

This article provides a detailed guide for Amazon sellers on how to upload a German WEEE registration number, including step-by-step instructions, important considerations, and frequently asked questions. It aims to help sellers navigate compliance challenges and ensure their store operations adhere to the German Electrical and Electronic Equipment Waste Law (ElektroG). This helps avoid account restrictions or suspensions due to non-compliance. The guide covers the necessary documentation and provides tips for a smooth registration process within the Amazon Seller Central platform.

01/05/2026 Customs Knowledge
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OZON Logistics Guide for New Sellers Using Postal Services

OZON Logistics Guide for New Sellers Using Postal Services

This article uses postal shipping as an example to detail how new sellers on the OZON platform can complete logistics settings in two simple steps. The first step is to set up a warehouse, including filling in the warehouse name, address, contact information, and order preparation time. The second step is to add delivery methods, selecting the carrier address, delivery service, and delivery area. The article also provides practical tips to help sellers manage their store logistics more efficiently, making the process easier for beginners.

01/07/2026 Logistics Encyclopedia
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Tiktok Expands US Ecommerce with Shopify Integration

Tiktok Expands US Ecommerce with Shopify Integration

This article details the application process for the TikTok Shopping Cart in the US, focusing on the differences between TikTok Shop and TikTok Shopping. Using Shopify as an example, it provides a comprehensive application guide and operational steps. The aim is to help merchants capitalize on TikTok's traffic dividend and achieve monetization. It walks through the necessary steps to connect your Shopify store to TikTok, enabling product showcasing and direct sales within the TikTok platform. This guide helps businesses leverage TikTok's popularity for e-commerce success.

01/06/2026 Logistics Industry Insights
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Effective Product Strategies Boost Sales on Douyins Ecommerce Platform

Effective Product Strategies Boost Sales on Douyins Ecommerce Platform

This article delves into the core logic and practical techniques of product selection for TikTok Shop, emphasizing the importance of high profit margins, trending topics, and differentiated competition. It provides strategies such as focusing on niche markets, uncovering niche products, and capitalizing on seasonal goods. The article also reminds sellers that product selection should align with store positioning, focus on sourcing advantages, conduct data analysis, and manage risks. Ultimately, it aims to help merchants achieve daily sales of thousands of orders on TikTok Shop.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Adapt Strategies for Chinese New Year Sales

Amazon Sellers Adapt Strategies for Chinese New Year Sales

This article provides Amazon sellers with a comprehensive guide to store operations during the Chinese New Year holiday. It covers holiday mode settings, different strategies for FBM and FBA sellers, pre- and post-holiday precautions, and the development of contingency plans. The aim is to help sellers enjoy the holiday while ensuring the normal operation of their stores and even seizing business opportunities. It offers practical advice on managing inventory, customer service, and advertising campaigns to minimize disruptions and maximize sales during this crucial period.

01/06/2026 Logistics Encyclopedia
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Tiktok Sellers Adopt Strategies to Reduce Negative Reviews

Tiktok Sellers Adopt Strategies to Reduce Negative Reviews

This article provides an in-depth analysis of the composition and evaluation system of negative reviews on TikTok Shop, offering sellers a comprehensive set of strategies for preventing, managing, and appealing such reviews. By ensuring product quality and safety, optimizing product packaging, and improving customer service, sellers can reduce negative review rates. The article also details the process, material preparation, and precautions for appealing negative reviews, helping sellers mitigate risks and improve store operational efficiency. This empowers sellers to navigate the review system effectively.

01/06/2026 Logistics Industry Insights
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Walmart Boosts Efficiency with Supply Chain Automation

Walmart Boosts Efficiency with Supply Chain Automation

Walmart has significantly improved operational efficiency and reduced costs through supply chain automation. Automated distribution centers cover over 60% of its stores, and e-commerce fulfillment centers are more than 50% automated. Technologies such as high-density storage, autonomous forklifts, and inventory tracking, along with store fulfillment models, collectively drive efficiency gains. Automation is a future trend in retail, and companies need to develop strategies, proceed gradually, emphasize training, and address societal impacts. This transformation allows Walmart to optimize its operations and better serve its customers.

01/08/2026 Logistics
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Chinas Convenience Stores Adopt Digital Tools to Boost Sales

Chinas Convenience Stores Adopt Digital Tools to Boost Sales

This paper explores the digital transformation of the convenience store industry under the wave of instant retail. By analyzing policy drivers, consumer demands, and corporate practices, it reveals how convenience stores leverage online platforms to expand business, optimize operations, and ultimately reshape the new ecosystem of community commerce. Digital transformation not only improves the efficiency and profitability of convenience stores but also provides consumers with a more convenient shopping experience. The study highlights the key strategies and challenges faced by convenience stores in adapting to the evolving retail landscape.

09/28/2025 Logistics Industry Insights
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