Amazon is advancing its same-day delivery service across multiple cities in Spain, France, and the UK, leading to a surge in order volume and strong market demand. The company's investment in technology and its efficient logistics network are gradually reshaping the competitive landscape of e-commerce, helping it to consolidate its market position.
The Southeast Asian market is experiencing rapid growth, and Chinese companies can implement an integrated warehousing and distribution model to pursue global strategies. However, traditional logistics models face challenges, necessitating a focus on market complexities and localized strategies to enhance competitiveness.
Building an independent e-commerce website is a crucial strategy for foreign trade enterprises to break free from B2B platform dependence and achieve long-term development. An independent website offers brand autonomy, diversified promotion channels, customer data ownership, and business security. It overcomes the limitations of B2B platforms, helping companies establish a sustainable competitive advantage in the global market. This approach allows for greater control over branding, marketing, and customer relationships, ultimately fostering stronger brand loyalty and increased profitability in the long run.
