Coupangs Offsite Ad Feature Sparks Seller Debate

Coupangs Offsite Ad Feature Sparks Seller Debate

Coupang has launched a new off-site advertising feature, providing sellers with a new channel to acquire traffic. This article analyzes the advantages and disadvantages of this feature from the seller's perspective, and provides applicable audiences and usage suggestions. It emphasizes that Listing optimization is the core to improving conversion rates, and points out that the Coupang advertising algorithm still has room for improvement. Ultimately, successful campaigns require a solid product listing and understanding of the platform's algorithm.

01/16/2026 Logistics Industry Insights
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Amazon FBA Guide Aims to Elevate Ecommerce Profits

Amazon FBA Guide Aims to Elevate Ecommerce Profits

This article provides a detailed interpretation of a refined FBA operation plan, covering product selection and preparation, shipping plans, delivery processes, customer service, and advanced operational techniques. It helps you master the secrets to achieving explosive sales in cross-border e-commerce and realize profit multiplication. Learn practical strategies for optimizing your FBA business, from inventory management to customer engagement, ultimately driving growth and maximizing your return on investment in the competitive global marketplace.

01/16/2026 Logistics Encyclopedia
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Shein Expands German Market Access with Compliancefocused Program

Shein Expands German Market Access with Compliancefocused Program

This article, from a data analyst's perspective, deeply analyzes the SHEIN semi-managed onboarding process, providing practical tips to help you open your store efficiently. It details the required materials, account registration, filling in onboarding information, and submitting a cooperation application. Data analyst's advice is included to help you pass the review on the first try. As a bonus, new merchants can receive one year of German Packaging Act compliance service with a screenshot of their successful onboarding.

01/15/2026 Logistics Industry Insights
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Ecommerce Returns Spike As Supply Chain Strains Hit Retailers

Ecommerce Returns Spike As Supply Chain Strains Hit Retailers

The Reverse Logistics Association survey indicates a surge in e-commerce returns during peak season. Coupled with the ongoing supply chain crisis, retailers face increasing cost pressures. Strategies to mitigate these challenges include optimizing product information, simplifying return processes, strengthening return management, and leveraging data analytics. Fine-grained operation is crucial for retailers to break through the current situation and improve profitability. Effective reverse logistics management is becoming increasingly important for maintaining customer satisfaction and minimizing financial losses.

01/19/2026 Logistics
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Ebay Crossborder Ecommerce Guide for Beginners

Ebay Crossborder Ecommerce Guide for Beginners

This article provides a comprehensive operational guide for new eBay sellers. It covers key aspects such as platform rules, product selection strategies, title optimization, pricing and promotions, customer service, logistics management, and data analysis. The aim is to help sellers avoid risks, operate efficiently, and progress steadily in the cross-border e-commerce landscape. It serves as a beginner's guide to navigate the complexities of selling on eBay and establish a successful online business.

01/23/2026 Logistics Encyclopedia
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Eight Tiktok Strategies to Increase Traffic and Sales

Eight Tiktok Strategies to Increase Traffic and Sales

This article provides an in-depth analysis of the eight core skills of a successful TikTok operator, including precise research, competitive strategy, content creation, targeted advertising, influencer collaboration, product management, process standardization, and project management. Mastering these skills can effectively enhance TikTok operational capabilities, enabling traffic monetization and business growth. Learn how to leverage these strategies to create engaging content, optimize your campaigns, and ultimately drive sales on the platform. The focus is on practical application and actionable insights for TikTok success.

01/23/2026 Logistics Industry Insights
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Sines Port Drives Portugals Global Trade Growth

Sines Port Drives Portugals Global Trade Growth

The Port of Sines is a crucial maritime hub on the southwestern coast of Portugal, renowned for its deep-water conditions, strategic location, and comprehensive port services. Operating 24/7 year-round, the port boasts several deep-water berths catering to diverse vessel types. While lacking ship repair and dry dock facilities, the Port of Sines plays a vital role in the European maritime system due to its efficient operational management and complete infrastructure. Its deep-water capacity allows it to handle large container ships and other vessels, making it a significant player in global trade.

09/29/2025 Port Encyclopedia
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Global Customs Tackle Ecommerce Valuation for Smoother Trade

Global Customs Tackle Ecommerce Valuation for Smoother Trade

The World Customs Organization (WCO) held its second seminar on E-Commerce and Customs Valuation, focusing on the valuation challenges in cross-border e-commerce. The event brought together international organizations, customs administrations, and private sector representatives to discuss policies, procedures, and practices. The aim was to address the challenges posed by the dynamic nature of e-commerce trade, facilitate trade, and build a fair and efficient cross-border e-commerce ecosystem. The WCO is actively working to develop a more comprehensive e-commerce valuation system to promote the healthy development of cross-border e-commerce.

01/05/2026 Customs Knowledge
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Freight Forwarders Guide to Handling Equipment Receipt Expirations

Freight Forwarders Guide to Handling Equipment Receipt Expirations

This article is designed for novice freight forwarders, providing a detailed explanation of the concept and calculation methods of the Equipment Interchange Receipt (Release Order) validity period. It offers practical advice to help freight forwarders avoid errors caused by expired release orders and improve work efficiency. The guide covers key aspects of managing release orders effectively, ensuring smooth equipment handover and preventing potential delays or complications in the shipping process. It aims to empower new freight forwarders with the knowledge and skills necessary to handle release orders with confidence and competence.

08/23/2025 Logistics Encyclopedia
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Global Shipping Faces Key Documentation Hurdles

Global Shipping Faces Key Documentation Hurdles

This article addresses common issues in freight forwarding practice, including non-vessel operating certificates, customs declaration cancellation, ocean bills of lading, and Shenzhen port charges. It emphasizes the timeliness of applying for certificates of origin and provides detailed explanations of the calculation methods for various fees. The aim is to offer practical reference for foreign trade practitioners.

08/22/2025 Logistics Encyclopedia
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