Ecommerce Brands Optimize CPM CPC for Global Ad Success

Ecommerce Brands Optimize CPM CPC for Global Ad Success

This paper delves into CPM and CPC, two core billing methods in cross-border e-commerce internet advertising. It elaborates on the internet advertising process, key terminologies, and provides in-depth analysis of the CPM and CPC formulas. The study emphasizes the importance of flexibly applying these two billing models based on business objectives and market conditions. This helps cross-border e-commerce achieve sustainable growth in overseas markets by optimizing advertising spend and maximizing ROI through informed selection of CPM or CPC strategies.

02/03/2026 Customs Knowledge
Read More
Malaysiachina Strengthen Ties in Trade Transport and Culture

Malaysiachina Strengthen Ties in Trade Transport and Culture

This article provides a comprehensive overview of various transportation options from Malaysia to China, including air, sea, and land routes. It delves into the close ties between the two countries in economic and cultural spheres. The analysis highlights the complementarity of China-Malaysia trade and the diversity of cultural exchange, showcasing the mutually beneficial strategic partnership between the two nations. The paper emphasizes the thriving relationship built upon economic cooperation and people-to-people connections, contributing to a stronger and more prosperous future for both countries.

02/05/2026 Logistics Encyclopedia
Read More
Chinasingapore Sea Trade Hits Record High

Chinasingapore Sea Trade Hits Record High

The China-Singapore shipping route is a crucial link between the two economies. Leveraging its geographical advantages, high-frequency schedules, diverse carrying capacity, and competitive freight rates, it drives the flourishing trade between the two countries. The route connects major Chinese ports with the world's busiest port in Singapore. Transit times typically range from 7-14 days, and freight rates vary depending on the type of cargo and market supply and demand. This efficient and reliable maritime connection is vital for bilateral trade and economic cooperation.

02/06/2026 Logistics Encyclopedia
Read More
DHL Expands EV Logistics in Asiapacific with New Hub

DHL Expands EV Logistics in Asiapacific with New Hub

DHL Group has established an Electric Vehicle (EV) Center of Excellence in Asia Pacific to strengthen its end-to-end EV logistics and supply chain solutions, addressing the rapidly growing Asian EV market. These centers offer comprehensive services ranging from capital equipment to aftermarket logistics, connecting to a global network to tackle industry challenges like battery recycling. DHL views the new energy sector as a key area for future growth, investing in infrastructure and expertise to support the expanding EV ecosystem across the region and globally. The focus is on providing sustainable and efficient solutions.

11/03/2025 Logistics
Read More
Europes Energy Crisis Drives Surge in Heater Chainsaw Sales

Europes Energy Crisis Drives Surge in Heater Chainsaw Sales

The European energy crisis, exacerbated by the Russia-Ukraine conflict and inflation, has led to a surge in demand for heating appliances. Amazon data reveals soaring sales of heaters, electric blankets, and firewood, along with related products like chainsaws and air fryers. Chinese sellers should seize this opportunity by monitoring the competitive landscape, controlling costs, optimizing profits, and managing inventory effectively. This proactive approach will enable them to navigate the challenges and capitalize on the opportunities presented by the European market during this period of heightened energy concerns.

01/06/2026 Logistics Industry Insights
Read More
Global Bicycle Market Expands Amid Growth and Challenges

Global Bicycle Market Expands Amid Growth and Challenges

This paper analyzes the current situation, regional characteristics, user preferences, and future trends of the global bicycle market, and explores the opportunities and challenges faced by cross-border e-commerce sellers. The global bicycle market is experiencing continuous growth, with China, the United States, Germany, and India being the major markets. Electric bicycles, specialized bicycles, personalized customization, and folding bicycles are key consumption trends. Cross-border e-commerce sellers need to pay attention to issues such as logistics, customs clearance, and after-sales service to succeed in the global market.

02/12/2026 Logistics Industry Insights
Read More
USPS Overhauls Services to Compete in Ecommerce Delivery

USPS Overhauls Services to Compete in Ecommerce Delivery

USPS released a ten-year plan focused on cost reduction, service optimization, and technology adoption to transform its operations. Key aspects include expanding package delivery services, improving cash flow, and developing an electric vehicle fleet. The plan aims to achieve a breakthrough in e-commerce logistics by enhancing its capabilities in the last mile delivery and adapting to the evolving demands of the market. It seeks to ensure the long-term financial stability and operational efficiency of the United States Postal Service in the face of growing e-commerce volumes.

02/04/2026 Logistics
Read More
Grees Prepared Meal Venture Sparks Industry Debate

Grees Prepared Meal Venture Sparks Industry Debate

Dong Mingzhu's leadership in Gree Electric Appliances' foray into the prepared meal market has garnered significant attention. This article delves into Gree's strategic intentions, market prospects, and potential risks in entering this sector. By comparing successes and failures of other companies, it explores Gree's chances of success in the prepared meal equipment manufacturing field. Furthermore, the article highlights that a breakthrough in e-commerce channels is crucial for Gree to regain its peak position in the air conditioning industry. The move signals a diversification strategy amid changing market dynamics.

12/30/2025 Logistics Industry Insights
Read More
JD Logistics Expands Drone Delivery to Saudi Arabia

JD Logistics Expands Drone Delivery to Saudi Arabia

JD Logistics successfully completed its first overseas drone test flight in Saudi Arabia, marking a significant step in its globalization strategy. The test utilized an electric vertical take-off and landing (eVTOL) fixed-wing drone, effectively reducing delivery times in remote areas and alleviating the burden on delivery personnel. This signals the potential for drone technology to play a greater role in the Middle Eastern logistics industry and presents new development opportunities for the global logistics sector. This initiative demonstrates JD's commitment to innovation and efficiency in international delivery.

02/05/2026 Logistics
Read More
USPS Unveils 10year Plan to Adapt to Market Shifts

USPS Unveils 10year Plan to Adapt to Market Shifts

The United States Postal Service (USPS) announced its Q2 financial results, showing a narrowed loss and significant growth in parcel delivery. Its ten-year 'Delivering for America' plan aims to achieve financial sustainability and provide excellent service by improving cash flow, transitioning to an electric vehicle fleet, and enhancing customer experience. While the plan is promising, execution is key. Whether USPS can overcome challenges and regain its former glory remains to be seen. The parcel business is a bright spot, but long-term success hinges on effective implementation of the reform efforts.

01/15/2026 Logistics
Read More