Amazon Sellers Face Trademark Renewal Risks

Amazon Sellers Face Trademark Renewal Risks

Amazon sellers should be aware of US trademark renewal issues. Failure to renew trademarks in a timely manner may result in the loss of Brand Registry and product removal. This article details the importance of trademark renewal, two renewal methods, required materials, and measures to avoid expiration. It reminds sellers to pay attention to trademark management and protect their brand rights on Amazon. Timely renewal is crucial for maintaining brand protection and preventing disruptions to sales on the platform.

12/29/2025 Logistics
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Douyin Emerges As Key Ecommerce Platform for Brands

Douyin Emerges As Key Ecommerce Platform for Brands

This article delves into the roles and differences between Ocean Engine and Qianchuan in Douyin E-commerce. Ocean Engine serves as the cornerstone of Douyin's commercialization, providing technology and traffic support. Qianchuan, on the other hand, is an integrated e-commerce advertising platform that integrates various marketing capabilities to help merchants achieve a closed loop of product management, traffic acquisition, and transaction completion. Mastering the relationship and application of these two is key to profiting from Douyin E-commerce.

Amazon Sellers Debate Rulebased Vs AI Bidding Strategies

Amazon Sellers Debate Rulebased Vs AI Bidding Strategies

This article provides an in-depth comparison of rule-based bidding and AI-powered bidding strategies in Amazon PPC advertising, aiming to help advertisers make informed decisions based on their specific needs. It analyzes the differences between the two approaches in terms of control, long-tail keyword optimization, workload, and the initial stages of advertising campaigns. The article also highlights the advantages and disadvantages of each method and mentions a free trial offer for an AI-powered bidding tool.

Shopifys 2B Deliverr Buy Aims to Rival Amazon Logistics

Shopifys 2B Deliverr Buy Aims to Rival Amazon Logistics

Shopify plans to acquire Deliverr for $2 billion to address its logistics shortcomings and catch up with Amazon's 'two-day delivery' standard. This move may intensify competition in e-commerce logistics and improve overall industry service levels. The acquisition's rationale and risks coexist, and the ultimate outcome will have a profound impact on Shopify and the entire e-commerce ecosystem. It represents a significant investment in fulfillment infrastructure and a direct challenge to Amazon's dominance in fast shipping.

Tiktoks Revenue Growth in France Faces Profitability Hurdles

Tiktoks Revenue Growth in France Faces Profitability Hurdles

TikTok has released its operating data in France for the first time, revealing a revenue surge of 11.5 times and a monthly active user base of 19.5 million. It captures nearly two-thirds of the French social media advertising market. Despite current losses, TikTok is aggressively expanding its e-commerce operations, indicating significant future growth potential. This presents excellent opportunities for brands seeking to expand into the French market and leverage TikTok's platform for e-commerce success.

Tiktok Shop Weighs Standard Vs Express Options for Businesses

Tiktok Shop Weighs Standard Vs Express Options for Businesses

This article deeply compares the standard TikTok Shop and the Express Version, analyzing them from various dimensions such as open categories, display permissions, and promotion permissions. It provides selection suggestions for different types of merchants, aiming to help them better understand the characteristics of the two models and seize new opportunities in TikTok e-commerce. The analysis helps merchants choose the most suitable version based on their business needs and resources, maximizing their potential within the TikTok ecosystem.

Google Ads and SEO Strategies Emphasize Datadriven Approach

Google Ads and SEO Strategies Emphasize Datadriven Approach

This article delves into two primary methods of Google promotion: PPC advertising and SEO optimization. PPC offers quick results, ideal for short-term campaigns and targeting specific audiences. SEO optimization is more cost-effective and provides long-term, consistent traffic, suitable for brand building and content marketing. Businesses should choose the appropriate promotion method based on their specific circumstances and goals, or combine both strategies. Continuous optimization through data analysis is crucial to achieve the best promotional results.

Amazon Sellers Face Rising FBA Return Fees Seek Cost Cuts

Amazon Sellers Face Rising FBA Return Fees Seek Cost Cuts

This article provides an in-depth analysis of the differences and charging standards between Amazon FBA return handling fees and restocking fees. It aims to help sellers clearly understand the nature, charging entity, and triggering conditions of these two fees. Furthermore, it covers the specific upper limits of the charging ratios, enabling sellers to better control costs, refine operations, reduce losses from returns, and enhance competitiveness on the Amazon platform. Understanding these fees is crucial for efficient FBA management.

XPO to Spin Off LTL and Brokerage Units for Growth

XPO to Spin Off LTL and Brokerage Units for Growth

XPO Logistics announced a strategic restructuring plan to spin off its North American truck brokerage and less-than-truckload (LTL) businesses into two separate publicly traded companies, while also divesting its European and North American intermodal operations. This move aims to focus on core businesses, unlock shareholder value, and create more competitive industry leaders. However, the company faces challenges such as increased market competition. Expert opinions are divided on the long-term impact of this strategy.

02/05/2026 Logistics
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JD Logistics Boosts Hainan Dutyfree Shopping with Enhanced Services

JD Logistics Boosts Hainan Dutyfree Shopping with Enhanced Services

JD Logistics launched a full-scenario logistics service for offshore duty-free goods, covering warehousing, transportation, and express delivery. It continues to increase investment in Hainan, building a two-way domestic and international logistics system to support the Hainan Free Trade Port in creating an efficient, safe, and compliant offshore duty-free logistics system. This initiative aims to promote high-quality regional economic development by optimizing the supply chain and enhancing the overall shopping experience for consumers.

02/05/2026 Logistics
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