UK Consumers Shift Focus to Energy Efficiency Essentials
Driven by the energy crisis and inflation, UK consumers are shifting their spending towards warm clothing, energy-efficient appliances, and essential goods. Retail data shows a surge in sales of these products, but overall retail growth is offset by inflation. Cross-border e-commerce businesses need to pay attention to these market changes, adjust their product structures, and optimize their supply chains to meet the challenges and seize the opportunities presented by the evolving UK consumer landscape. This includes focusing on value and adapting to the new priorities of British shoppers.









