Amazon Ads Introduces Peak Season Tools for Sellers

Amazon Ads Introduces Peak Season Tools for Sellers

This article provides an in-depth analysis of the highlights and topics discussed at the Amazon Advertising Peak Season Summit. It focuses on the latest advertising features and practical ad campaign strategies. Furthermore, it offers important logistics considerations for the peak season. The aim is to help sellers efficiently prepare for the end-of-year shopping season and boost sales performance. By leveraging these insights, sellers can optimize their advertising efforts and ensure smooth operations during this crucial period.

01/06/2026 Logistics Industry Insights
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Amazon Expands Into Luxury Online Retail Market

Amazon Expands Into Luxury Online Retail Market

Amazon's entry into luxury e-commerce with the launch of "Luxury Stores" aims to enhance Prime member value, expand into the high-end market, and gain more user data. This move will accelerate the transformation of luxury e-commerce, promoting online-offline integration, personalized services, and social marketing. However, Amazon faces challenges including brand image conflicts, user experience improvements, and competitive pressure. Its success or failure will have a profound impact on the entire luxury e-commerce industry.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Gain Edge with Five Key SEO Strategies

Amazon Sellers Gain Edge with Five Key SEO Strategies

This article delves into five key strategies for internal keyword research on Amazon: leveraging recommended keywords, analyzing competitor ASIN titles/Top Listings, exploring search trends in the front-end search bar, analyzing Search Term Report data, and utilizing brand tools and reports. It aims to help sellers reduce reliance on third-party tools and improve the accuracy and efficiency of keyword collection. This, in turn, optimizes listings, enhances advertising performance, and ultimately achieves precise traffic generation and sales growth.

01/16/2026 Logistics Encyclopedia
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UPS Ends USPS Surepost Partnership Sparking Cost Concerns

UPS Ends USPS Surepost Partnership Sparking Cost Concerns

UPS, dissatisfied with the quality and price increases of the US Postal Service's SurePost service, has decided to end the partnership and fully take over delivery operations. This move may lead to short-term shipping cost increases. However, in the long run, it is expected to promote service quality improvements in the logistics industry, bringing a better logistics experience to consumers. Competition and cooperation within the logistics industry will continue to drive innovation, leading to a more convenient and efficient future for us.

01/08/2026 Logistics
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SHEIN Hits 400B Valuation Amid Fastfashion Expansion

SHEIN Hits 400B Valuation Amid Fastfashion Expansion

SHEIN is attempting an "Amazon-like" transformation by introducing a third-party marketplace model to break through growth bottlenecks and address competitive pressures. This move aims to enrich product variety, enhance user stickiness, and expand into the mid-to-high-end market. However, the path to platformization and moving upmarket is fraught with challenges. Whether SHEIN can succeed remains to be seen. The success of this transformation will depend on factors like attracting quality sellers and maintaining its competitive pricing.

01/04/2026 Logistics Industry Insights
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Ecommerce Embraces AI Amid Job Market Changes

Ecommerce Embraces AI Amid Job Market Changes

Under the AI wave, cross-border e-commerce faces the dual challenges of employment market changes and year-end retail growth. Businesses need to embrace AI, adjust their talent structure, seize retail opportunities, leverage big data tools, and pay attention to the policy dividends of the Hainan Free Trade Port. Continuously improving professional skills is crucial to cope with industry changes and achieve sustainable development. Adapting to the evolving landscape with agility and foresight will be key to success in this dynamic environment.

01/15/2026 Logistics Industry Insights
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Zhengzhou Aviation Port Economic Zone Enhances Global Connectivity Through Air Silk Road

Zhengzhou Aviation Port Economic Zone Enhances Global Connectivity Through Air Silk Road

The Zhengzhou Aviation Port Experimental Zone aims to leverage the opportunities presented by the 'Air Silk Road' to enhance cooperation with Luxembourg and the EU, promote the construction of a multimodal transport system, and improve international logistics efficiency. By attracting high-end manufacturing and developing local industries, the zone strives to become a global modern logistics center, supporting economic development. In the future, the zone will also work on improving customs efficiency to provide more convenient services for foreign enterprises.

07/28/2025 Logistics
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Amazon Reduces Review Visibility Sparking Seller Concerns

Amazon Reduces Review Visibility Sparking Seller Concerns

Amazon is adjusting its front-end display by hiding the number of reviews for some products, instead showing star ratings and the percentage of positive reviews. This aims to incentivize new products, improve product quality, and optimize the platform ecosystem. Sellers need to focus on product quality and service, acquire reviews compliantly, and monitor data changes to adjust their operation strategies accordingly. This change encourages a shift back to focusing on the inherent value and customer satisfaction associated with the product itself.

01/05/2026 Logistics Industry Insights
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Walmart Expands Aidriven Hyperlocal Delivery in Retail

Walmart Expands Aidriven Hyperlocal Delivery in Retail

Walmart U.S. saw a surge of nearly 50% in store-fulfilled delivery sales, driven by faster delivery speeds and technological innovation. Leveraging AI to optimize dynamic delivery windows, Walmart aims to cover 95% of U.S. households with 3-hour delivery by year-end. Furthermore, Walmart Fulfillment Services empowers third-party sellers by offering next-day delivery options, enhancing the overall shopping experience. This demonstrates Walmart's commitment to leveraging its store network and technological advancements to meet evolving customer demands for speed and convenience.

01/08/2026 Logistics
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Amazon Sellers Adopt Lateseason Tactics for Holiday Sales Surge

Amazon Sellers Adopt Lateseason Tactics for Holiday Sales Surge

Amazon Seller's Guide to Peak Season: Stabilize existing products, direct sales clearance, nurture new products during the peak season, expand the team, and prepare inventory in advance. Seize the opportunity in the final stages of the peak season, adjust strategies, and strive for good results at the end of the year for a fruitful year. Focus on optimizing listings, running targeted ads, and providing excellent customer service to maximize sales during this crucial period. Don't forget to analyze data to refine your approach.

01/16/2026 Logistics Industry Insights
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