EU Brands Adopt Consent Mode V2 Ahead of Compliance Deadline

Google is enforcing its EU user consent policy, limiting ads for those without Consent Mode v2. Deployment and optimization are necessary to achieve compliance and improve advertising performance. Implementing Consent Mode v2 ensures adherence to EU regulations and allows for continued data collection and personalized advertising while respecting user privacy choices. Failure to comply can result in significant limitations on advertising reach and effectiveness within the European Union. Prioritize implementation to maintain optimal campaign performance.

01/27/2026 Logistics Industry Insights

EU Tightens Digital Rules for Shein Under New Act

The EU Digital Services Act (DSA) is now in effect for SHEIN, marking the beginning of a compliance-focused era for cross-border e-commerce. SHEIN sellers face stricter requirements for product review, risk assessment, and content moderation. Compliant operation is crucial for survival, requiring self-inspection, qualification improvement, enhanced product quality, and close attention to policy updates. Sellers must proactively adapt to the new regulations to ensure continued operation within the EU market and avoid potential penalties.

12/29/2025 Logistics Industry Insights

Slow SAF Growth Risks Airline Climate Targets

IATA reports that the growth of Sustainable Aviation Fuel (SAF) is slowing down, primarily due to insufficient policy support. Counterproductive mandates in the EU and UK may force airlines to reassess their SAF usage targets. Experts recommend establishing long-term policy frameworks, providing incentives, streamlining approvals, and supporting technological innovation to promote SAF development and help the aviation industry achieve its decarbonization goals. Stronger policy backing is crucial to overcome current obstacles and accelerate the adoption of SAF, ensuring a sustainable future for air travel.

01/15/2026 Logistics Industry Insights

WCO Advocates Gender Equality in Global Trade

The World Customs Organization (WCO) hosted the 'Brussels Women in Trade Network' conference, aiming to enhance women's participation in global trade. The WCO emphasized promoting gender equality and plans to research related challenges. The EU Trade Commissioner shared experiences from TTIP negotiations, encouraging women to pay attention to trade policy developments. The conference fostered cooperation between the WCO and the EU, jointly promoting the facilitation and sustainable development of global trade. The event highlighted the importance of empowering women within the international trade landscape.

01/05/2026 Customs Knowledge

New Trade Rules Strain Global Shipping Industry

The newly established EU-US trade framework, while avoiding a trade war, has increased import costs for American containers and is expected to suppress transportation demand. Meanwhile, policy changes promoting short-haul transport have altered the shipping patterns for energy goods, potentially leading to profound impacts on the shipping market.

08/07/2025 Logistics Industry Insights

Sustainable Fuel Growth Stalls Due to Policy Gaps IATA

The International Air Transport Association (IATA) reports a slowdown in the production growth of Sustainable Aviation Fuel (SAF), highlighting policy missteps as a key obstacle. Mandatory measures in the EU and UK have proven counterproductive, leading to soaring costs. The report urges policymakers to adjust their approach, establishing long-term policy frameworks, providing financial incentives, and strengthening international collaboration to promote SAF production and adoption. This is crucial for achieving a green future for the aviation industry.

12/09/2025 Logistics Industry Insights

Belgium Scraps Small Parcel Tax Amid EU Ecommerce Reforms

Belgium's abandonment of the €2 small package tax and adoption of the EU's €3 unified tariff policy reflects the accelerating reform of EU cross-border e-commerce taxation. Facing the new policy, Chinese sellers need to adjust their strategies, such as establishing overseas warehouses, optimizing product structures, and strengthening compliance operations to meet the challenges and seize the opportunities for industry upgrades. This shift requires proactive adaptation to navigate the evolving regulatory landscape and maintain competitiveness in the European market.

01/26/2026 Customs Knowledge

Uschina Trade Talks May Affect Tariffs Consumer Prices

U.S.-China trade negotiations will be extended by 90 days, leaving the market in ongoing uncertainty. With the EU accepting a 15% tariff, both merchants and consumers will bear the costs, potentially leading to price increases for goods, affecting consumer choices and business hiring. The tariff policy will profoundly influence the domestic market and the international trade landscape.

08/07/2025 Logistics

Eus New GPSR Rules Require Authorized Representatives

With the mandatory implementation of the EU's General Product Safety Regulation (GPSR) and the increasing stringency of e-commerce platforms' requirements for EU Representatives (EU Reps), cross-border e-commerce sellers must prioritize compliance. This article provides a detailed interpretation of the EU Rep system, GPSR regulations, the relationship between CE certification and EU Reps, and how to choose a compliant EU Rep service provider. It aims to help sellers better understand EU regulations, ensure compliant operations, and gain a competitive edge in the market.

01/26/2026 Customs Knowledge

EU Boosts Cameroons Customs Classification Skills

The World Customs Organization is assisting Cameroon in implementing its customs modernization program, with funding from the European Union, focusing on enhancing tariff classification capabilities. Through training workshops held in Douala, Cameroonian customs officials learned about the HS coding system, case studies, and trade facilitation agreements. This initiative aims to improve the accuracy of commodity classification, promote regional integration, and foster trade development. The program emphasizes practical application and knowledge transfer to ensure sustainable improvements in customs procedures.

12/30/2025 Customs Knowledge
Hot Information
Enhancing Efficiency in Overseas Warehouse Management: Setting and Optimizing Safety Stock
07/15/2025
Key Differences Between International Express and International Air Freight
07/14/2025
OBL Vs. Telex Release: Optimizing Your Maritime Logistics
07/11/2025
Advantages & Shipping Methods of Int'l Air Freight
07/11/2025
The Systematic Logistics Operation Guide
07/11/2025
Hot Tags
Supply Chain Supply Chain Management E-commerce Logistics Digital Transformation Supply Chain Optimization Cross-border E-commerce International Logistics Port Strike International Express Automation Trucking Labor Negotiations Industrial Real Estate International Air Freight Supply Chain Crisis