Gen Z Boosts Pinterest Growth Lures Advertisers

Gen Z Boosts Pinterest Growth Lures Advertisers

Pinterest achieved double growth in users and revenue in Q1 2025, with Gen Z driving core growth. User growth primarily stemmed from emerging markets. AI technology enhanced user experience and advertising effectiveness, attracting increased interest from financial services advertisers. Pinterest is actively working to activate markets outside the US and EU, providing more opportunities for advertisers. This strategic focus on Gen Z and emerging markets, coupled with AI-driven improvements, positions Pinterest for continued success.

New Customs Declaration Form Adds Trade Country (region) Indicator to Promote International Trade Transparency

New Customs Declaration Form Adds Trade Country (region) Indicator to Promote International Trade Transparency

The General Administration of Customs recently announced reforms to the customs declaration process, introducing a new 'Trade Country (Region)' indicator. This change aims to enhance the accuracy of customs declarations and reflect the true state of international trade, in line with the developments of economic globalization. The indicator will streamline the customs clearance process, improve efficiency, and assist businesses in conducting more effective global trade.

07/21/2025 Logistics
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Logistics Industry Electrification Commanding the Energy Revolution of the Future

Logistics Industry Electrification Commanding the Energy Revolution of the Future

The logistics sector is rapidly electrifying, with electric truck sales increasing by 35%. The drive towards electrification is fueled by policy support, cost reductions, and corporate emissions targets, but insufficient charging infrastructure remains a significant barrier. China is leading the electric truck market, while Europe is also seeing a surge in sales. New regulations in the US and EU will support electrification efforts, but strategic planning for charging solutions in long-haul transport is still needed.

Amazon Sellers Face Compliance Hurdles in Electronics Market

Amazon Sellers Face Compliance Hurdles in Electronics Market

This article focuses on key compliance points for selling electronics on Amazon. It provides a detailed interpretation of crucial regulations including the EU Energy Efficiency Labeling (EEL), the German Waste Electrical and Electronic Equipment Directive (WEEE), the Low Voltage Directive (LVD), the Restriction of Hazardous Substances (RoHS) Directive, the Electromagnetic Compatibility (EMC) Directive, and the Radio Equipment Directive (RED). Practical advice is offered to help sellers avoid potential pitfalls and achieve stable growth on the platform.

Amazon Sellers in Europe Eligible for VAT Refunds on Ads

Amazon Sellers in Europe Eligible for VAT Refunds on Ads

Attention Amazon Europe sellers! If your VAT address is in China, you can apply for an advertising VAT refund by registering an EU address in the backend. This article details the refund conditions, process, and potential pitfalls to avoid. Learn how to potentially reclaim advertising VAT paid on Amazon Europe, optimizing your operational costs. This guide provides essential information for Chinese sellers navigating the complexities of European VAT regulations and maximizing their financial benefits from advertising spend.

Sustainable Fuel Growth Stalls Due to Policy Gaps IATA

Sustainable Fuel Growth Stalls Due to Policy Gaps IATA

The International Air Transport Association (IATA) reports a slowdown in the production growth of Sustainable Aviation Fuel (SAF), highlighting policy missteps as a key obstacle. Mandatory measures in the EU and UK have proven counterproductive, leading to soaring costs. The report urges policymakers to adjust their approach, establishing long-term policy frameworks, providing financial incentives, and strengthening international collaboration to promote SAF production and adoption. This is crucial for achieving a green future for the aviation industry.

France to Ban PFAS in Select Products by 2026

France to Ban PFAS in Select Products by 2026

France will ban the import and sale of specific products containing PFAS from January 2026, primarily affecting cosmetics, ski wax, and textiles. The EU and the US are also strengthening PFAS regulations. Cross-border e-commerce sellers should promptly understand policy changes, seek alternative materials, and obtain supplier certifications to ensure compliance with local regulations and industry standards. This proactive approach is crucial for navigating the evolving landscape of PFAS restrictions and maintaining market access in France and beyond.

Global Firms Adapt Strategies to Fragmented Markets for Growth

Global Firms Adapt Strategies to Fragmented Markets for Growth

With a slow and divergent global economy, companies expanding overseas should focus on demand structures rather than just countries. EU carbon compliance transforms data chains into productivity, while freight rate divergence requires institutionalized hedging against delivery risks. Businesses should build carbon data systems to improve European access, strengthen compliance documents to reduce investment uncertainty, and manage delivery risks through multi-corridor strategies. By developing structured capabilities to address the new normal, companies can achieve sustainable growth.

Europes Solar Surge Amid Gas Crisis Chinese PV Exports Rise

Europes Solar Surge Amid Gas Crisis Chinese PV Exports Rise

The escalating energy crisis in Europe, highlighted by the Netherlands' closure of its largest gas field, is driving a surge in local demand for solar installations. This situation presents a significant opportunity for Chinese companies, as exports of Chinese photovoltaic products to Europe are experiencing substantial growth. Installing solar power generation equipment is becoming an increasingly sensible choice for EU residents seeking energy independence and cost savings amidst rising energy prices. The demand is expected to continue growing.

European Ecommerce Sellers Face VAT Delays Amid Summer Holidays

European Ecommerce Sellers Face VAT Delays Amid Summer Holidays

The European summer heat holiday has slowed down VAT registration efficiency. This article analyzes the reasons and impacts of this delay, providing corresponding strategies for sellers, including advance planning, ensuring accurate documentation, and communicating with tax agents. It also emphasizes the importance of risk management and supply chain optimization to help sellers navigate these challenges. This slowdown primarily affects cross-border e-commerce businesses operating within the EU, highlighting the need for proactive measures to mitigate potential disruptions.