Amazon Tightens FBA Pallet Rules in Europe for Inventory Efficiency

Amazon Tightens FBA Pallet Rules in Europe for Inventory Efficiency

This article provides an in-depth analysis of the size, weight, quality, and labeling requirements for palletized shipments entering European Amazon FBA warehouses. It emphasizes the importance of compliant warehousing for reducing costs, improving delivery times, and optimizing operations. This guide aims to help cross-border e-commerce sellers efficiently tap into the European market by ensuring their pallet shipments meet all necessary FBA standards.

02/02/2026 Logistics Encyclopedia
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Europe Ocean Freight Costs Fall As Supply Chain Pressures Ease

Europe Ocean Freight Costs Fall As Supply Chain Pressures Ease

Good news for European shipping: port congestion is easing, container supply is increasing, and freight rates are stabilizing with a slight decrease. However, the Russia-Ukraine conflict and global economic slowdown continue to introduce uncertainty. Foreign trade enterprises need to pay close attention to market dynamics and manage risks effectively. The improvement in congestion and container availability offers some relief, but ongoing geopolitical and economic factors necessitate careful monitoring and proactive risk mitigation strategies for businesses involved in European trade.

02/02/2026 Logistics
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Google Ads Strategies Boost Textile Sales in US and Europe

Google Ads Strategies Boost Textile Sales in US and Europe

This article provides an in-depth analysis of key strategies and potential risks for Chinese textile sellers advertising on Google. Through data analysis, channel comparison, compliance warnings, and frequently asked questions, it offers a practical guide for sellers to accurately grasp market opportunities and avoid operational pitfalls, ultimately succeeding in the European and American markets. The guide assists in navigating Google Ads, understanding textile-specific regulations, and optimizing cross-border e-commerce operations for maximum impact.

02/03/2026 Logistics Industry Insights
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Chinese Electric Blankets Gain Popularity in Europe During Energy Crisis

Chinese Electric Blankets Gain Popularity in Europe During Energy Crisis

Against the backdrop of the European energy crisis, Chinese-made electric blankets have emerged as a popular choice due to their low energy consumption and high cost-effectiveness. Particularly, "wearable electric blankets" have gained popularity on platforms like TikTok. Chinese companies are actively expanding into the global market through technological innovation, supply chain advantages, and online channel development. Intelligentization and globalization are becoming the future development directions of the electric blanket industry. China's manufacturing prowess is capitalizing on the energy crisis to gain market share in Europe.

02/03/2026 Logistics Industry Insights
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Temu Expands to North America and Europe with JIT Strategy

Temu Expands to North America and Europe with JIT Strategy

Temu is accelerating its global expansion, targeting the Canadian and Spanish markets. With its low-price strategy and comprehensive product categories, it aims to gain a foothold in the highly competitive e-commerce market. Furthermore, Temu's US site has launched a JIT pre-sale model to reduce operating costs for merchants and improve delivery efficiency, helping them better respond to market changes and prepare for the Black Friday challenge.

01/04/2026 Logistics Industry Insights
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Amazon Sellers in Europe Eligible for VAT Refunds on Ads

Amazon Sellers in Europe Eligible for VAT Refunds on Ads

Attention Amazon Europe sellers! If your VAT address is in China, you can apply for an advertising VAT refund by registering an EU address in the backend. This article details the refund conditions, process, and potential pitfalls to avoid. Learn how to potentially reclaim advertising VAT paid on Amazon Europe, optimizing your operational costs. This guide provides essential information for Chinese sellers navigating the complexities of European VAT regulations and maximizing their financial benefits from advertising spend.

12/29/2025 Customs Knowledge
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Amazon Sellers in Europe Must Comply With New EU Directives

Amazon Sellers in Europe Must Comply With New EU Directives

From June 2025, Amazon's European Station will enforce stricter EEL and RED regulations. Electronic products like smartphones and tablets must comply with energy efficiency labeling requirements. Wireless devices need a unified Type-C port and a 'charger-free' option. Sellers should complete product testing, EPREL registration, and information updates as soon as possible to avoid product removal and ensure continued operation in the European market. Compliance with these regulations is crucial for maintaining product listings and avoiding disruptions to sales within the EU.

02/04/2026 Customs Knowledge
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Google Ads Dynamic Pricing Boosts Highend Sales in US Europe

Google Ads Dynamic Pricing Boosts Highend Sales in US Europe

This paper delves into the dynamic monitoring and optimization strategies of Google Ads keyword prices for high-end consumer goods in Europe and America. By selecting appropriate monitoring tools, interpreting the reasons for price fluctuations, summarizing price trends, and combining flexible bidding strategies, dynamic allocation of advertising budgets, and expanding diversified keywords, it helps advertisers maximize advertising effectiveness in a highly competitive market. The focus is on achieving optimal ROI through data-driven insights and proactive adjustments to keyword bidding campaigns.

02/05/2026 Logistics Industry Insights
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Ankang New Energy Expands Ebay Sales in US and Europe

Ankang New Energy Expands Ebay Sales in US and Europe

This paper delves into the cross-border e-commerce operation strategies of Ankang New Energy Vehicles on the eBay platform, focusing on platform compliance, operational data, and risk management. It provides practical guidance and suggestions for new energy vehicle companies aiming to expand into overseas markets through eBay, helping them seize market opportunities, mitigate potential risks, and achieve sustainable development. The analysis offers valuable insights into navigating the complexities of selling new energy vehicles internationally via the eBay platform.

02/05/2026 Logistics Industry Insights
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Chinese Noodle Chain Yang Guo Fu Expands Success in Europe

Chinese Noodle Chain Yang Guo Fu Expands Success in Europe

Yang Guofu Mala Tang is accelerating its global expansion, using Europe as a bridgehead. Positioning itself as a 'light meal' similar to Japanese ramen, its average transaction price is significantly higher than traditional fast food. Through standardized operations, strict supply chain management, and an efficient local team, Yang Guofu has successfully shifted its customer base in Europe from international students to local middle-class consumers. The company is actively building social scenes and striving to become a leading Asian restaurant chain brand in Europe.

02/05/2026 Logistics Industry Insights
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