Bing Ads Guide for Entering US and EU Markets

Bing Ads Guide for Entering US and EU Markets

This article delves into the unique advantages of Bing Ads in search arbitrage within the European and American markets. It provides a comprehensive guide for beginners on setting up Bing Ads campaigns, covering crucial steps such as goal setting, structure configuration, keyword selection, ad copywriting, budget bidding, and continuous optimization. This guide aims to empower cross-border e-commerce businesses to leverage Bing Ads for more efficient marketing and achieve better results. It offers practical insights and actionable strategies to maximize ROI on Bing advertising campaigns.

01/20/2026 Logistics Encyclopedia
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Wuhans Fitness Game Gains Popularity in Western Markets

Wuhans Fitness Game Gains Popularity in Western Markets

Wuhan Ha Loewood capitalizes on the global fitness trend with 'Fitness Club Tycoon-Idle Game,' a simulation title. Its realistic gym experience, clever numerical design, and established idle gameplay have propelled it into the European and American markets, achieving top rankings in multiple countries' game charts. Its success highlights the importance of precise market insights, refined operations, and innovative business models for hypercasual game success. The game's engaging gameplay and strategic depth have resonated with players seeking both entertainment and a sense of achievement.

02/12/2026 Logistics Industry Insights
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Amazon Faces Rising Compliance Costs Threatening Operating Profit

Amazon Faces Rising Compliance Costs Threatening Operating Profit

This article delves into whether compliance costs should be deducted from the operating profit of Amazon sellers after achieving compliance. By analyzing the fundamental differences between VAT and corporate income tax, and drawing parallels with European VAT, it highlights the importance of leveraging export tax rebates to reduce costs. The article suggests that companies and operational teams should negotiate to find a cost-sharing solution that balances their interests and achieves mutually beneficial development. This collaborative approach is key to managing compliance expenses effectively and maintaining profitability.

02/02/2026 Customs Knowledge
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Europes Sea Routes Key to Supply Chain Efficiency

Europes Sea Routes Key to Supply Chain Efficiency

A European maritime shipping route map is a crucial tool for businesses to optimize their logistics strategies, providing information on ports, transit times, and freight data. Real-time updates enable vessel tracking and weather forecasting, ensuring safe and efficient shipping. Intelligent development will further enhance its role in trade. It provides a comprehensive overview of key shipping lanes and infrastructure, allowing businesses to make informed decisions about their supply chains and transportation routes within Europe. This leads to cost savings and improved delivery times.

02/02/2026 Logistics
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Temu Faces Regulatory Scrutiny in Turkey Over Compliance

Temu Faces Regulatory Scrutiny in Turkey Over Compliance

Temu's Turkish office recently underwent an on-site inspection by regulatory authorities, drawing industry attention. This inspection occurs amidst increased regulatory scrutiny of Chinese e-commerce platforms by Turkey and several European countries. In response to the evolving regulations, Temu plans to establish a local company in Turkey. This move demonstrates their proactive approach to addressing regulatory challenges and ensuring compliance within the Turkish market. The inspection highlights the growing importance of adhering to local regulations for cross-border e-commerce platforms operating in international markets.

02/03/2026 Customs Knowledge
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EU Toy Exporters Must Comply With EN71 Safety Standards

EU Toy Exporters Must Comply With EN71 Safety Standards

This article provides an in-depth analysis of the EU toy safety standard EN71, detailing its core standard modules, certification process, compliance key points, and common misconceptions. It also compares EN71 with standards in other markets. Furthermore, it offers practical compliance recommendations for toy exporting companies, helping them mitigate trade risks and successfully enter the EU market. This guidance aims to assist companies in navigating the complexities of EN71 and ensuring their products meet the required safety standards for sale within the European Union.

02/03/2026 Customs Knowledge
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Europe Air Freight Gains Speed with Faster Customs Clearance

Europe Air Freight Gains Speed with Faster Customs Clearance

This article delves into the key factors impacting the clearance time efficiency of air freight from China to Europe. It examines the influence of cargo type, the completeness of customs documentation, customs inspections, and variations in customs efficiency across different European countries. The study also provides corresponding strategies to help businesses improve clearance efficiency and ensure timely delivery of goods. The aim is to offer insights that streamline the customs process and optimize the supply chain for businesses involved in air freight between China and Europe.

02/03/2026 Customs Knowledge
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Guide to French EPR Compliance for EU Market Access

Guide to French EPR Compliance for EU Market Access

This article provides an in-depth analysis of French EPR compliance requirements, focusing on Triman logo printing. It covers various product categories under the Packaging Law, WEEE, Battery Law, Textile Law, and Furniture & Gardening Tools regulations. Detailed printing guidelines and important considerations are provided to help cross-border e-commerce sellers quickly grasp the key aspects of French EPR compliance. The aim is to ensure their products can smoothly enter the European market by adhering to the necessary regulations and properly displaying the Triman logo.

02/03/2026 Customs Knowledge
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Chinas Smart Pool Robots AR Glasses Boost Export Growth

Chinas Smart Pool Robots AR Glasses Boost Export Growth

In 2025, pool cleaning robots and AR glasses are emerging as new growth areas for Chinese companies going global. The European and American markets have a strong demand for intelligent pool cleaning equipment, and Chinese companies are rapidly rising due to their technological and cost advantages. In the AR glasses sector, companies like Rokid and Cellid have secured substantial funding, indicating a promising future for wearable devices. Cross-border e-commerce practitioners should seize these opportunities, embrace the challenges, and achieve global brand recognition.

02/03/2026 Logistics Industry Insights
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Europe Tightens Battery Export Compliance for Energy Storage

Europe Tightens Battery Export Compliance for Energy Storage

This article provides a comprehensive guide for energy storage battery companies exporting to the EU. It covers the requirements of CE, RoHS, and REACH certifications, dangerous goods declaration and maritime transport regulations for cross-border transportation, and key points for compliant warehousing in Europe. It emphasizes the importance of choosing overseas warehouses with dangerous goods qualifications to help companies achieve stable and long-term success in the European market. This guide aims to ensure smooth and compliant entry of energy storage batteries into the EU market.

02/03/2026 Logistics Encyclopedia
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