Amazon Sellers Adopt Plus Sign Strategy for Keyword Targeting

Amazon Sellers Adopt Plus Sign Strategy for Keyword Targeting

Is your Amazon Sponsored Brands campaign's broad match targeting going astray? This article highlights the differences between Sponsored Brands and Sponsored Products ads, emphasizing the importance of using the '+' symbol before keywords. This strategy helps you achieve precise targeting, improve conversion rates, and avoid wasting your advertising budget. By understanding this nuance, you can optimize your Sponsored Brands campaigns for better performance and a higher return on ad spend.

12/29/2025 Logistics Encyclopedia
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Yen Hits 148 Against Dollar Amid Market Volatility

Yen Hits 148 Against Dollar Amid Market Volatility

Recent data shows that the USD/JPY exchange rate has reached 147.71628 yen, indicating a strong market trend for the dollar. The high and low fluctuations over the past 30 days reflect uncertainty in the market, with the Bank of Japan's monetary policy being a key factor in the yen's depreciation. Investors need to pay attention to future economic data and policy changes to navigate exchange rate fluctuations.

08/09/2025 Exchange Rate Query
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Canadian Dollar Dips Against USD Amid Market Volatility

Canadian Dollar Dips Against USD Amid Market Volatility

This article analyzes the recent movements of the USD/CAD exchange rate and the influencing factors, including interest rate differentials, economic data, commodity prices, and geopolitical risks. It also outlines the performance of other major currency pairs and the interest rate policies of major central banks. Furthermore, it forecasts the future trend of the USD/CAD exchange rate, emphasizing the need for investors to closely monitor the global economic situation and central bank policy developments.

09/01/2025 Exchange Rate Query
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Uschina Tariff Pause Fuels Shipping Market Rally

Uschina Tariff Pause Fuels Shipping Market Rally

The China-US tariff truce agreement lasting 90 days may stimulate demand in the international shipping market, with projections indicating that US imports could exceed the peak levels seen during the pandemic within the next three months. An increase in shipping rates is becoming a trend, but industry insiders remain cautious about the specific trajectory of freight prices. Major shipping companies are actively preparing for the challenges and opportunities that lie ahead in the market.

08/04/2025 Logistics
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Nanchangho Chi Minh Overland Route Costs Speed Compared

Nanchangho Chi Minh Overland Route Costs Speed Compared

This paper delves into the cross-border road transportation market from Nanchang to Ho Chi Minh City, exploring key factors such as freight rates, transit times, and service models. A case study of Shanghai Audunweis International Freight Forwarding Co., Ltd. is analyzed. The paper also proposes strategic recommendations for companies engaged in cross-border logistics, aiming to provide decision-making references for relevant businesses and promote the healthy development of the cross-border logistics industry.

03/25/2025 Logistics
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Maersk Launches Online Tool to Cut Inland Transport Costs

Maersk Launches Online Tool to Cut Inland Transport Costs

Maersk launches an online inland transportation freight rate inquiry tool to simplify customer operations and improve efficiency. Users can quickly obtain accurate freight rates by simply logging into the system and selecting transportation information, optimizing logistics budgets. This system is easy to operate, provides transparent information, and helps companies efficiently manage supply chain costs. The tool aims to streamline the process of obtaining inland transportation costs, providing greater control and visibility for Maersk's customers.

09/28/2025 Logistics Encyclopedia
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Amazon Sellers Boost Sales with Optimized Product Images

Amazon Sellers Boost Sales with Optimized Product Images

This article delves into the key elements of creating effective Amazon Listing images, emphasizing the importance of highlighting unique selling points and offering various image presentation methods. Through case study analysis, it helps sellers avoid common visual pitfalls and create high-converting, best-selling listings, ultimately leading to increased sales. The article focuses on optimizing images to attract customers and improve conversion rates within the Amazon marketplace, providing actionable strategies for sellers.

12/29/2025 Logistics Encyclopedia
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Ebay Sellers Boost Sales with Datadriven Listing Strategies

Ebay Sellers Boost Sales with Datadriven Listing Strategies

This article delves into the optimization strategies for eBay product listings. It provides a detailed explanation from multiple dimensions, including titles, keywords, and images. The importance of data analysis and continuous optimization is emphasized to help sellers improve product visibility and conversion rates, ultimately achieving success on the eBay platform. The article aims to provide practical guidance for sellers looking to enhance their eBay presence and maximize their sales potential through effective listing optimization techniques.

12/29/2025 Logistics Encyclopedia
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Douyin Shops Guide Niche Product Selection for Ecommerce Success

Douyin Shops Guide Niche Product Selection for Ecommerce Success

This article reveals the blue ocean product selection strategy for TikTok Shop. By identifying scarce products on the platform, creating or associating similar products, and submitting them, you can enjoy the benefits of the blue ocean opportunity. It details how to use TikTok Shop tools to find blue ocean opportunities, interpret clue card information, improve approval rates, and perform data analysis. This guide helps beginners get started quickly and achieve explosive sales in their shops.

12/29/2025 Logistics Industry Insights
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