Tiktok Boosts Crossborder Ecommerce for Chinese Sellers

Tiktok Boosts Crossborder Ecommerce for Chinese Sellers

TikTok influencer marketing has emerged as a new engine for cross-border e-commerce growth. Collaborating with influencers significantly boosts product conversion rates. This article briefly outlines the value of TikTok influencer marketing and guides readers to explore various collaboration models, ultimately helping sellers achieve sales growth. It explores how leveraging influencer reach on TikTok can drive traffic, build brand awareness, and ultimately increase revenue for businesses engaged in cross-border trade.

01/26/2026 Logistics Industry Insights
Read More
B2B Exhibitions Key Strategies for Maximizing ROI

B2B Exhibitions Key Strategies for Maximizing ROI

Jia Shi Watson Exhibition specializes in B2B exhibitions, offering comprehensive services from exhibition hosting and organization to booth design and business event planning. They help companies efficiently connect with industry resources, enhance exhibition effectiveness, and achieve business goals through precise buyer-seller matching, new product promotion, and brand promotion strategies. Their focus is on facilitating targeted connections and maximizing ROI for exhibitors and attendees alike, creating valuable opportunities for business growth and industry advancement.

01/26/2026 Logistics Industry Insights
Read More
Ebay Sellers Boost Sales with Highconversion Listing Strategies

Ebay Sellers Boost Sales with Highconversion Listing Strategies

This article provides an in-depth analysis of the various components of an eBay product detail page, including product posters, parameters, detail displays, product advantages, accessories, and logistics. It offers practical advice to help sellers create highly attractive, high-conversion listings. The goal is to improve store sales and profits by optimizing the product listing to its fullest potential, ensuring it effectively showcases the product and encourages purchases.

01/06/2026 Logistics Encyclopedia
Read More
Amazon Launches Demographics Tool for Sellers

Amazon Launches Demographics Tool for Sellers

Amazon's new "Demographics" feature allows sellers to view consumer profiles at the ASIN level, optimizing product information and ad targeting. Vendor Central accounts now include "Purchase Location" analytics, aiding in regional inventory and marketing strategy optimization. Platforms like eBay and Wish also offer similar data functionalities. Data-driven operation is an inevitable trend in cross-border e-commerce. Seizing these opportunities can significantly improve performance by allowing sellers to better understand their customers and tailor their approach accordingly.

11/03/2025 Logistics Industry Insights
Read More
Amazon Launches Inspire a Shortvideo Shopping Feature

Amazon Launches Inspire a Shortvideo Shopping Feature

Amazon launched "Inspire," a feature designed to offer a new product discovery and shopping experience through short videos and images, seen as a response to platforms like TikTok. This article analyzes the features of "Inspire," the challenges and opportunities it faces, and its potential impact on Amazon sellers. It also explores its potential role and future development within the e-commerce industry. The goal is to provide a more engaging and visually driven shopping experience for Amazon customers.

01/04/2026 Logistics Industry Insights
Read More
Amazon Sellers Boost Sales with Automated Ad Strategies

Amazon Sellers Boost Sales with Automated Ad Strategies

This article delves into the role and value of Amazon automatic ads in new product promotion. Unlike blindly burning money on ad matrices, it emphasizes that automatic ads are an effective tool for testing listing quality and discovering precise keywords. By implementing reasonable bidding strategies, continuous optimization adjustments, and listing enhancements, the value of automatic ads can be maximized, ultimately contributing to the creation of Amazon bestsellers. This approach helps refine targeting and improve ad performance for optimal results.

01/04/2026 Logistics Encyclopedia
Read More
Amazon Expands to Belgium Boosting European Ecommerce

Amazon Expands to Belgium Boosting European Ecommerce

Amazon Belgium has officially launched, bringing new opportunities in the European market to Chinese sellers. Belgium, with its geographical advantages, economic strength, and high online shopping penetration rate, is a promising e-commerce market. This article provides an in-depth analysis of the advantages of the Belgian e-commerce market and offers strategic advice for sellers on product selection, operations, marketing, and logistics. It aims to help sellers seize the initiative and tap into the European market's potential.

01/04/2026 Logistics Industry Insights
Read More
Amazon Sellers Cut Costs Boost Sales with PPC Strategies

Amazon Sellers Cut Costs Boost Sales with PPC Strategies

This article highlights Amazon Ads optimization case studies, focusing on traffic challenges for high-priced products. It offers practical techniques such as SKAG adjustments, bid optimization, Sponsored Brands Video (SBV) strategies, data-driven campaign management, and VCPM utilization. These strategies aim to help sellers double sales and reduce ACOS, providing new insights into PPC implementation. The article emphasizes actionable steps and real-world examples to improve campaign performance and drive results for premium product listings on Amazon.

01/04/2026 Logistics Industry Insights
Read More
Amazon Sellers Guide to Reviving Listings and Increasing Sales

Amazon Sellers Guide to Reviving Listings and Increasing Sales

This article delves into Amazon Listing Refresh techniques, explaining its principles, applicable scenarios, operation methods, and precautions. Listing Refresh aims to revitalize older listings, regaining the 'new product' traffic boost to address issues like slow sales and negative reviews. The article details the steps involved in a technical refresh and reminds sellers to operate cautiously to avoid violations. The goal is to improve visibility and sales performance by essentially resetting the listing's perceived age within Amazon's algorithm.

01/06/2026 Logistics Encyclopedia
Read More
Amazons Storage Policy Changes Strain Seller Profits

Amazons Storage Policy Changes Strain Seller Profits

New Amazon storage policies may introduce storage capacity bidding and monthly IPI score assessments, demanding higher cost control and operational efficiency from sellers. Sellers need to refine operations, diversify strategies, flexibly adjust replenishment plans, and stay informed about official updates to navigate the policy changes. Clearing inventory and optimizing product structure are crucial tasks during the current off-season. This requires a more sophisticated approach to inventory management and a proactive response to Amazon's evolving requirements.

01/06/2026 Logistics Industry Insights
Read More