Amazon Raises FBA Thresholds Adds Oversize Storage Rules

Amazon Raises FBA Thresholds Adds Oversize Storage Rules

Amazon FBA policies are undergoing significant changes, including raising the eligibility threshold for the Small and Light program to $10 and introducing a new oversized storage type. These changes impact sellers' operating costs and inventory management. This article provides an in-depth analysis of these adjustments and offers corresponding strategies to help FBA sellers adapt to the new regulations, optimize operational efficiency, and improve profitability. It aims to guide sellers through the complexities of the updated policies and provide actionable insights for success.

12/31/2025 Logistics
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Amazon Adapts to California Appliance Rules As Alibaba Expands in Europe

Amazon Adapts to California Appliance Rules As Alibaba Expands in Europe

This article summarizes recent key information in the cross-border e-commerce sector. It covers platform updates such as Amazon's new California appliance sales regulations, Alibaba's Miravia launch in Spain, and eBay's SpeedPAK shipping fee adjustments. It also highlights domestic news like Pudong New Area's foreign trade policies and Kunshan's import and export data. Furthermore, it provides insights into the economic and e-commerce development in countries like Japan and Indonesia. This information serves as a reference for cross-border e-commerce sellers.

12/29/2025 Logistics
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Amazon Sellers Face Sales Drop Due to Listing Flaws

Amazon Sellers Face Sales Drop Due to Listing Flaws

Amazon sellers often face sudden sales drops, frequently overlooking hidden issues like Listing category nodes. The "Product Sales Growth Optimizer" can pinpoint problems, such as declining category conversion rates, allowing for timely contact with customer service for resolution. Detailed operation is crucial for success on Amazon. Utilize platform tools effectively to optimize Listings and enhance competitiveness. Ignoring these hidden factors can severely impact sales and overall performance. Regular monitoring and proactive adjustments are key to maintaining a healthy sales trajectory.

12/29/2025 Logistics Industry Insights
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Amazon Sellers Adapt to AI and Policy Changes

Amazon Sellers Adapt to AI and Policy Changes

This article provides an in-depth analysis of Amazon's recent changes in AI applications, page display, and rule adjustments. It analyzes the impact on sellers and proposes corresponding strategies. It emphasizes that sellers should return to the essence of products, value data analysis, embrace AI technology, pay attention to platform policies, and build brands to adapt to the ever-changing market environment. The key takeaway is adapting to change through a focus on product quality, data-driven decisions, and leveraging AI.

12/29/2025 Logistics Industry Insights
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Ebay Updates Policies for Crossborder Ecommerce Sellers

Ebay Updates Policies for Crossborder Ecommerce Sellers

This article provides an in-depth interpretation of eBay's latest operating policies, covering key adjustments such as the Time Away feature, Money Back Guarantee, advertising, backend functionalities, return and refund processes, privacy protection, and the Managed Delivery program. It aims to help eBay sellers comprehensively understand platform rules, optimize operational strategies, enhance competitiveness, and tap into the cross-border e-commerce market. This knowledge empowers sellers to navigate the platform effectively and maximize their potential for success in the global marketplace.

12/30/2025 Customs Knowledge
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Amazon Ads 3step Strategy for Efficient Campaigns

Amazon Ads 3step Strategy for Efficient Campaigns

This article details three key steps for basic Amazon advertising optimization: filtering high-converting keywords, excluding ineffective traffic, and optimizing precise traffic. It emphasizes the importance of regular optimization and A/B testing. It guides sellers on how to set click-through rate (CTR) and conversion rate thresholds based on their own and competitor data, thereby more effectively improving advertising performance. Regular monitoring and adjustments are crucial for maximizing ROI and staying ahead of the competition within the Amazon marketplace.

12/30/2025 Logistics Encyclopedia
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Amazon Ads Optimizing Bids for Higher ROI

Amazon Ads Optimizing Bids for Higher ROI

This article delves into Amazon advertising bidding adjustment strategies, highlighting the potential pitfalls of blindly lowering bids, which can lead to decreased impressions, clicks, and conversions. It emphasizes a ROI-driven approach, advocating for data analysis, phased adjustments, keyword optimization, and Listing optimization for refined operations. By implementing these strategies, advertisers can save on advertising costs while maximizing advertising effectiveness. The key is to use data to inform decisions and constantly optimize campaigns for the best possible return on investment.

12/30/2025 Logistics Industry Insights
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Guide to Optimizing Amazon Ad Spend for Higher ROI

Guide to Optimizing Amazon Ad Spend for Higher ROI

This article reveals a common misconception in Amazon advertising optimization: focusing solely on high ACOS campaigns while neglecting the significance of advertising spend percentage. Through case studies and data validation, it emphasizes prioritizing adjustments to high ACOS campaigns with a large proportion of ad spend. This approach more effectively reduces overall ACOS and enhances advertising efficiency. Sellers are advised to comprehensively consider both ACOS and spend percentage for refined operations, leading to better optimization outcomes and improved return on investment.

12/30/2025 Logistics Industry Insights
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Shopee Exits Global Markets to Focus on Southeast Asia

Shopee Exits Global Markets to Focus on Southeast Asia

Shopee is strategically retrenching, optimizing resources through layoffs and site adjustments to focus on the Southeast Asian market, aiming for profitability in 2023. Leveraging user stickiness and market advantages, Shopee is shifting from extensive growth to refined operations, adopting a long-term approach to address challenges. This presents new opportunities for cross-border e-commerce sellers as Shopee streamlines its operations and concentrates on core markets within Southeast Asia, potentially leading to more efficient and targeted support for its seller base.

12/30/2025 Logistics Industry Insights
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Amazon Ads Boost ROI with Datadriven Dayparting Strategy

Amazon Ads Boost ROI with Datadriven Dayparting Strategy

This article delves into Amazon Advertising's dayparting strategy, highlighting its role in resolving budget wastage and improving ROI. It elaborates on the triple logic of dayparting price adjustments, budget management, and ad placement bidding. Using dayparting budgeting as an example, it provides practical guidance. The article also cautions sellers against using dayparting strategies in the early stages of new product promotion and advises against over-reliance. It emphasizes that data analysis and continuous optimization are crucial for the success of dayparting strategies.

12/30/2025 Logistics Industry Insights
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