Rakuten France Eyes Crossborder Ecommerce Growth

Rakuten France Eyes Crossborder Ecommerce Growth

Rakuten France, a leading e-commerce platform in Europe, offers a blue ocean market opportunity for cross-border sellers. This article details the platform's advantages, registration requirements, fees, logistics policies, and best-selling product categories, providing a practical guide for sellers interested in entering the French market. It covers key aspects like account setup, product listing, and fulfillment strategies to help sellers succeed on Rakuten France and tap into the growing online retail sector in France.

01/04/2026 Logistics Encyclopedia
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Amazon Tightens Brand Registry Rules Removes Unverified Sellers

Amazon Tightens Brand Registry Rules Removes Unverified Sellers

Recently, a large number of Amazon sellers have had their brand registries removed, causing industry shock. The reason may be related to the inconsistency between the store entity and the brand owner, but the official explanation is a new round of brand verification. Sellers need to prepare trademark certificates, authorization letters, production certificates, product pictures, business licenses and other materials for appeal. This event serves as a warning to sellers about the importance of compliant operation on Amazon.

01/04/2026 Logistics Industry Insights
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Can Xueersi Match New Orientals Livestreaming Ecommerce Success

Can Xueersi Match New Orientals Livestreaming Ecommerce Success

Xueersi's transition to live streaming e-commerce shows initial success, with impressive sales of educational books, sparking discussions about its imitation of New Oriental. While achieving some progress in the educational book market, Xueersi still needs to focus on differentiated competition, content innovation, and brand building to stand out in the fierce market competition and achieve its transformation goals. This includes developing unique offerings and strengthening its brand image to attract and retain customers in the evolving landscape.

01/04/2026 Logistics Industry Insights
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Tiktok Sellers Urged to Improve Shop Scores Below 45

Tiktok Sellers Urged to Improve Shop Scores Below 45

This article delves into the importance of Douyin Store's Experience Score and provides detailed improvement strategies for both above and below 4.5 points. It emphasizes the crucial roles of product selection, delivery, and after-sales service in boosting the Experience Score. The aim is to help merchants overcome low scores and enhance store competitiveness by optimizing these key areas. By focusing on these strategies, businesses can improve customer satisfaction and drive more traffic to their Douyin stores.

01/04/2026 Logistics Encyclopedia
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Ebay Sellers Gain Edge with Search Ranking Strategies

Ebay Sellers Gain Edge with Search Ranking Strategies

This article provides an in-depth analysis of key eBay search engine optimization (SEO) techniques, aiming to help sellers improve their product ranking in search results, increase exposure, and boost sales. It details optimization strategies for titles, categories, images, attributes, descriptions, and customer reviews, offering practical advice to help sellers succeed on the eBay platform. By implementing these strategies, sellers can improve product visibility and drive more traffic to their listings, ultimately leading to increased sales and revenue.

01/04/2026 Logistics Encyclopedia
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Ebay Sellers Warned of Rising Trademark Infringement Risks

Ebay Sellers Warned of Rising Trademark Infringement Risks

This article addresses the issue of counterfeit and infringing products faced by Ebay sellers. It details key strategies for risk avoidance, including product selection, listing review, understanding relevant laws and regulations, and utilizing helpful tools. Furthermore, it provides response measures for infringement complaints, such as contacting the rights holder, hiring a lawyer, and cooperating with investigations. The aim is to assist sellers in compliant operation, minimizing unnecessary losses and ensuring sustainable business practices on the Ebay platform.

01/04/2026 Customs Knowledge
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Tiktok Shop Shifts Strategy Now Welcomes Food Merchants

Tiktok Shop Shifts Strategy Now Welcomes Food Merchants

Starting in February, TikTok Shop will implement single-category operations, moving away from being a 'general store'. Food and grocery categories are being selectively opened in five countries including Vietnam. Businesses need to meet specific qualifications and requirements. Refined and specialized operations are now crucial for success on the platform. This shift emphasizes a more focused approach to product offerings and a greater need for expertise within specific categories to thrive in the TikTok Shop marketplace.

01/04/2026 Logistics Industry Insights
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Amazon US Seller Benefits Myths Vs Reality

Amazon US Seller Benefits Myths Vs Reality

This article provides an in-depth analysis of the advantages and suitable scenarios for Amazon USA domestic accounts, including expanding product sales qualifications, improving permissions and merging variations, and enhancing account security. It also clarifies misconceptions about "weighting bonuses" and emphasizes that sellers should rationally decide whether to register a domestic account based on their own product characteristics and business needs. The article highlights the benefits while cautioning against assuming inherent advantages without considering individual business context.

01/04/2026 Logistics Industry Insights
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Data Shows Youtubes Effectiveness for Product Promotion

Data Shows Youtubes Effectiveness for Product Promotion

This article provides an in-depth analysis of the YouTube platform and, combined with data analytics, reveals an effective product traffic generation strategy. It covers YouTube account management techniques, advertising strategies, and data analysis & optimization methods. The aim is to help readers fully leverage the YouTube platform to achieve precise traffic generation and sales growth. By understanding platform characteristics and utilizing data-driven insights, businesses can optimize their YouTube presence and maximize their return on investment.

01/04/2026 Logistics Industry Insights
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Tiktok Shop US Launch Favors Local Sellers Over Crossborder Merchants

Tiktok Shop US Launch Favors Local Sellers Over Crossborder Merchants

TikTok Shop has opened registration in the US market, initially through an invitation-only system, prioritizing local merchants. Cross-border e-commerce sellers should pay attention and be ready to act when the opportunity arises. This represents a significant potential expansion for TikTok's e-commerce platform and a new avenue for businesses to reach US consumers. Keep an eye on further developments and eligibility criteria for international sellers looking to enter the US market via TikTok Shop.

01/04/2026 Logistics Industry Insights
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