Google Updates Algorithm to Boost EEAT Combat Spam in SEO

Google Updates Algorithm to Boost EEAT Combat Spam in SEO

Google's December algorithm updates focused on enhancing user experience and combating spam. The Helpful Content update emphasizes the E-E-A-T principle (Experience, Expertise, Authoritativeness, and Trustworthiness), demanding content based on real-world experience, professionalism, authority, and reliability. The Spam update utilizes the SpamBrain system to combat spam backlinks and other black-hat SEO practices. Cross-border e-commerce businesses should prioritize content quality, user experience, and avoid black-hat SEO tactics to thrive amidst algorithm changes.

01/05/2026 Logistics Industry Insights
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Ecommerce Brands Boost Sales with Custom Shipping Solutions

Ecommerce Brands Boost Sales with Custom Shipping Solutions

This article delves into shipping strategies for different operational models of independent websites, providing customized logistics solutions for niche, general merchandise, large-scale, and dropshipping sellers. It also offers a guide for new sellers to avoid common pitfalls, helping them choose the right logistics channels, enhance brand experience, and ultimately achieve business growth. The analysis covers various factors influencing shipping decisions and provides practical recommendations for optimizing logistics operations.

12/31/2025 Logistics Encyclopedia
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Datadriven SEO Tactics Reveal Lucrative Niche Markets

Datadriven SEO Tactics Reveal Lucrative Niche Markets

This article, from a data analyst's perspective, explains how to uncover low-competition, high-potential niche markets for independent websites through keyword research. It emphasizes avoiding highly competitive markets, deeply exploring related keywords, and leveraging resources like the Amazon product catalog. The article also highlights the importance of comprehensive evaluation and decision-making. Through a case study, it demonstrates the significance and practical application of keyword research, encouraging readers to implement these strategies. The focus is on finding profitable niches by understanding and utilizing keyword data effectively.

12/29/2025 Logistics Encyclopedia
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US Aims to Streamline Border Regulations for Transparency

US Aims to Streamline Border Regulations for Transparency

This article explores the importance of enhancing the transparency and predictability of customs regulation and its impact on trade facilitation. It proposes effective improvement measures such as information disclosure, regulatory standardization, feedback mechanisms, technology application, and training, aimed at promoting stability in global trade.

08/08/2025 Customs Knowledge
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Mobile SEO Drives Growth in Mobilefirst Markets

Mobile SEO Drives Growth in Mobilefirst Markets

Mobile SEO is crucial for online success. This article analyzes mobile website configuration methods, introduces optimization tools and strategies, and helps businesses improve their mobile search rankings. It covers key aspects of responsive design and website optimization tailored for mobile devices, providing actionable insights to enhance visibility and drive targeted traffic from mobile users. Ultimately, the goal is to empower businesses to achieve higher rankings and better user experiences on mobile platforms.

01/05/2026 Logistics Encyclopedia
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Google SEO Guide How to Submit a Sitemap

Google SEO Guide How to Submit a Sitemap

This article provides a detailed explanation of how to submit a sitemap to Google Search Console. It covers steps such as registering an account, verifying website ownership, inserting HTML code, and submitting the sitemap URL. The goal is to help users optimize their website's indexing in Google and improve SEO performance. By following these steps, users can ensure Google effectively crawls and indexes their website content, leading to better search engine visibility.

01/04/2026 Logistics Encyclopedia
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Guide to DDU Bills of Lading and Freight Forwarding Explained

Guide to DDU Bills of Lading and Freight Forwarding Explained

This article provides a detailed interpretation of common terms and operational procedures in international trade, including the responsibilities under DDU, the difference between prepaid and collect sea waybills, identification of genuine containers, key considerations for LCL cargo, types of freight forwarders, and the importance of cargo tracking. It aims to offer practical guidance for professionals engaged in international trade. The focus is on providing clear explanations and actionable insights to improve understanding and efficiency in daily operations within the global trade landscape.

08/21/2025 Logistics Encyclopedia
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Flexport Hires Philip Levy As Chief Economist to Boost Trade Analysis

Flexport Hires Philip Levy As Chief Economist to Boost Trade Analysis

Dr. Philip Levy is the Chief Economist at Flexport, renowned for his deep economic background and keen insights into global trade. He combines academic research with practical experience, leveraging Flexport's unique freight data to provide valuable information on global trade trends to the market. Dr. Levy actively participates in public policy discussions, significantly impacting global trade and economic development. His work offers a data-driven perspective on the complexities of international commerce, making him a respected voice in the field.

11/03/2025 Logistics Industry Insights
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WCO SAFE Upgrade Boosts SME Security in Global Ecommerce

WCO SAFE Upgrade Boosts SME Security in Global Ecommerce

The 30th WCO SAFE Working Group meeting focused on empowering MSMEs and securing emerging trade models. It promoted the continuous evolution of the SAFE Framework through measures like upgrading technical standards, expanding AEO programs, and strengthening the security of cross-border e-commerce and free zone trade. The meeting emphasized data security, standardization, MSME participation, and the application of emerging technologies. These efforts aim to build a safer, more efficient, and inclusive global trade system, contributing to global economic prosperity.

12/30/2025 Customs Knowledge
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WCO UN Call for Unimpeded Trade for Landlocked Nations During Pandemic

WCO UN Call for Unimpeded Trade for Landlocked Nations During Pandemic

The World Customs Organization and the United Nations urge ensuring smooth trade for landlocked developing countries during the pandemic, emphasizing the importance of freedom of transit and international cooperation. By simplifying customs procedures, investing in infrastructure, and diversifying trade partners, we can collectively address the impact of the pandemic on landlocked countries' trade and build a more resilient global supply chain. This collaborative effort aims to mitigate disruptions and foster sustainable economic growth for these vulnerable nations during and after the crisis.

12/30/2025 Customs Knowledge
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