Sharpie Boosts Market Share with US Manufacturing Strategy

Sharpie Boosts Market Share with US Manufacturing Strategy

Newell Brands leveraged its US-based writing business to thrive during supply chain disruptions, gaining market share. This analysis examines the advantages of 'Made in USA', shifting market demands, supply chain challenges, and Newell Brands' strategies. Data-driven insights highlight the importance of supply chain diversification and re-evaluating the value of domestic manufacturing. With the accelerating reshaping of global supply chains, businesses must build more resilient supply networks. The case demonstrates how focusing on domestic production can provide a competitive edge in times of global instability, allowing companies to capture market share while others struggle.

01/19/2026 Logistics Industry Insights
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Cargo Insurance Vital for Business Risk Management

Cargo Insurance Vital for Business Risk Management

This paper analyzes why businesses should consider cargo insurance even with existing commercial insurance. By comparing the limitations of commercial insurance with the unique advantages of cargo insurance, it highlights the importance of cargo insurance in customized risk coverage, streamlined claims processes, and enhanced risk control capabilities. The article emphasizes the importance of data-driven decision-making and uses case studies to demonstrate the value of cargo insurance as a key component of enterprise risk management. It argues that cargo insurance provides targeted protection against specific supply chain risks not adequately addressed by general commercial policies.

01/20/2026 Logistics Encyclopedia
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Guide to Optimizing Container Placement in Yard and Vessel Bays

Guide to Optimizing Container Placement in Yard and Vessel Bays

This article provides a clear and accessible explanation of the concept of "container slot" in container terminals and its composition. It details a five-step process using "Zone", "Block", "Bay", "Row", and "Tier" to locate containers. Furthermore, it introduces the container slot representation method on container ships, helping readers quickly understand the "home guide" for containers. This aims to demystify the container slot system for a broader audience.

08/23/2025 Logistics Encyclopedia
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A Practical Guide to LCL Shipping: Tips and Considerations

A Practical Guide to LCL Shipping: Tips and Considerations

LCL shipping is an economical and flexible transportation method suitable for small-scale goods and small businesses' exports. During the operational process, it is essential to avoid designating shipping companies, prioritize transportation terms, ensure accurate billing tonnage, understand minimum charge standards, and confirm costs before signing contracts. By paying attention to these aspects in advance, risks can be effectively reduced, and transportation efficiency can be improved.

07/17/2025 Logistics Encyclopedia
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LCL Cargo Transportation The Best Choice for Small Shipments

LCL Cargo Transportation The Best Choice for Small Shipments

LCL (Less than Container Load) transportation is an ideal choice for handling small shipments, allowing goods to share containers, thus reducing transportation costs and enhancing shipping flexibility. This model is particularly suitable for environments with fluctuating demand, ensuring timely dispatch without the need to fill an entire container, effectively responding to market changes and optimizing supply chain management.

11/30/-0001 Logistics
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Seattle Port Overview and Functions

Seattle Port Overview and Functions

The Port of Seattle, located in Washington State, is a vital gateway from North America to the Far East. It consists of an outer and inner port, with the outer port accommodating ocean-going vessels, while the inner port features various loading and unloading facilities. This includes several container terminals along with specialized cargo and refrigerated docks, with an annual throughput of 20 million tons.

07/18/2025 Port Encyclopedia
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Amazon Expands Air Cargo Capacity with New Lease Agreement

Amazon Expands Air Cargo Capacity with New Lease Agreement

Amazon has recently signed an agreement with Atlas Air to lease 20 Boeing 767 planes to enhance its package delivery capabilities. Additionally, the company will gain the option to purchase nearly 30% equity, indicating its ongoing expansion of control in air transportation. This marks Amazon's second collaboration with an airline this year, highlighting its strategy to reduce reliance on traditional courier services while improving delivery efficiency in a competitive market.

07/28/2025 Logistics
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