Instagrams Zerocost Influencer Strategy Gains Traction

Instagrams Zerocost Influencer Strategy Gains Traction

This article recounts an unexpected viral sales experience through Instagram influencer marketing. By analyzing the reasons behind the surge in sales, it summarizes practical advice for Instagram influencer collaborations. It emphasizes the importance of content quality, audience targeting, and purchase guidance. The article suggests experimenting across multiple platforms, finding influencers that match the product style, and utilizing techniques like Reels short videos and profile bio links for more effective marketing. It highlights key factors contributing to the success and provides actionable recommendations for similar campaigns.

12/30/2025 Logistics Industry Insights
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Black Friday Retailers Shift Focus to Niche Markets

Black Friday Retailers Shift Focus to Niche Markets

This article analyzes the sales performance of last year's Black Friday "hit" products this year, highlighting the main challenges faced by sellers: head monopoly and market capacity contraction. It suggests that sellers shift their thinking by exploring the long-tail market, differentiating products, and implementing refined operations. This approach aims to achieve sustainable growth in the highly competitive e-commerce environment and ultimately succeed during the Black Friday promotion. Focusing on niche products and data-driven decisions are crucial for overcoming current market obstacles and maximizing sales.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Weigh FBA Vs Overseas Warehouses for Costs

Amazon Sellers Weigh FBA Vs Overseas Warehouses for Costs

This article provides an in-depth comparison of the advantages and disadvantages of Amazon FBA warehouses and third-party overseas warehouses. It analyzes aspects such as warehousing costs, inbound requirements, after-sales service, and first-leg transportation. Sellers should develop personalized warehousing strategies based on their product types, sales volume, financial strength, and operational capabilities to achieve cost control and efficiency improvements. Choosing the right warehousing solution is crucial for optimizing logistics and enhancing overall business performance in the competitive cross-border e-commerce landscape.

01/16/2026 Warehousing
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Independent Ecommerce Sites Sustain Postholiday Growth

Independent Ecommerce Sites Sustain Postholiday Growth

SHOPYY's key account manager, LEO, will host a live broadcast on December 24th, sharing insights on leveraging Christmas and New Year to build a sustainable independent website. The broadcast will focus on holiday marketing strategies, user experience optimization, customer relationship management, data analysis & optimization, and technical support. Through real-world case studies, LEO will delve into SHOPYY's features and application techniques, helping cross-border e-commerce practitioners seize opportunities and achieve sales growth. Learn how to maximize your holiday sales potential with practical tips and actionable strategies.

01/23/2026 Logistics Industry Insights
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Mediterraneannorth America Shipping Routes Enhance Speed Connectivity

Mediterraneannorth America Shipping Routes Enhance Speed Connectivity

An international shipping company is upgrading its Mediterranean to North America (MENA) and East Mediterranean (EMA) services. The upgrade includes a new direct call at Salerno, Italy, and expands the port coverage of the EMA service, connecting to more regional markets via Piraeus. This aims to provide more comprehensive, reliable, and efficient transportation solutions to meet the growing needs of customers and reflects new trends in global trade. The enhancements offer improved connectivity and service options for businesses engaged in Mediterranean trade.

11/03/2025 Logistics
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Global Ecommerce Firms Expand Crossborder Logistics Solutions

Global Ecommerce Firms Expand Crossborder Logistics Solutions

Choosing the right cross-border e-commerce logistics model requires careful consideration of cost, speed, and risk. Direct mail is suitable for niche products, dedicated line logistics excels in economies of scale, and overseas warehouses require attention to inventory turnover. Businesses should build a three-dimensional evaluation model, adjusting their logistics mix in real-time based on product characteristics, market responsiveness, and capital turnover capacity. Buyun.com offers professional consulting and price comparison services to help businesses optimize their cross-border logistics.

11/03/2025 Logistics
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Temu Expands US Crossborder Ecommerce with Semimanaged Model

Temu Expands US Crossborder Ecommerce with Semimanaged Model

Temu US has launched a domestic direct shipping semi-managed model, allowing one entity to operate one fully managed and three semi-managed stores. A new 9-day shipping option has been added. The final leg of delivery uses online shipping labels, and shipments from China (CN) are exempt from risk control measures. This new model aims to simplify operations for sellers and improve shipping efficiency for cross-border e-commerce on the Temu platform, particularly for those based in China.

11/03/2025 Logistics
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Lazada Malaysia Cuts Seller Fees to Boost Marketplace Growth

Lazada Malaysia Cuts Seller Fees to Boost Marketplace Growth

Lazada Malaysia will adjust commission rates and launch an all-inclusive plan starting August 1, 2025. Commission fees for LazMall sellers using overseas warehouses will significantly decrease, while commission fees for non-LazMall sellers using direct shipping will slightly decrease. Sellers should pay attention to the adjusted contribution ratio for coin discounts. Overall, this adjustment is beneficial for most sellers and will help reduce operating costs. This change aims to improve competitiveness for cross-border merchants on the Malaysian platform.

11/03/2025 Logistics
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Egypt Modernizes Customs with US Aid to Boost Trade Efficiency

Egypt Modernizes Customs with US Aid to Boost Trade Efficiency

The Commercial Law Development Program (CLDP) supported a valuation workshop for Egyptian Customs, aiming to enhance the expertise of Egyptian customs officials in areas such as the WTO Valuation Agreement, price adjustments, and advance ruling systems. Through case studies and direct engagement with challenges, the workshop contributes to trade facilitation in Egypt and fosters a more fair and transparent trading environment for businesses. The training focused on practical application and problem solving to improve efficiency and compliance within the Egyptian customs system.

01/05/2026 Customs Knowledge
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New Fujiantimorleste Sea Route Expands Maritime Silk Road

New Fujiantimorleste Sea Route Expands Maritime Silk Road

A direct maritime route from Fujian to Timor-Leste has been officially launched, taking only 7 days from Quanzhou Port, significantly reducing transportation time and promoting economic and trade cooperation between China and Timor-Leste. Customs and border inspection provide efficient services to support the construction of Quanzhou as a key hub port for the Maritime Silk Road and promote 'Made in China' to Southeast Asia. This new route is expected to boost trade and strengthen ties between the two nations.

01/05/2026 Logistics
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