Kwai Advertising Guide Outlines Six Key Promotion Goals

Kwai Advertising Guide Outlines Six Key Promotion Goals

This article provides a detailed analysis of the six key promotion objectives on the Kuaishou advertising platform: Brand Awareness, Traffic Acquisition, App Installation, Video Views, Conversions, and Engagement. Selecting the appropriate promotion objective is crucial for maximizing advertising effectiveness, catering to different types of advertisers and marketing needs. This helps sellers achieve brand growth and sales conversions on the Kuaishou platform.

01/21/2026 Customs Knowledge
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Guide to Optimizing Kwai Ads with Geo and Language Targeting

Guide to Optimizing Kwai Ads with Geo and Language Targeting

This article provides an in-depth analysis of Kwai Ads' geo-targeting and language targeting settings, offering detailed operational guidance and optimization suggestions. Through precise targeting, advertisers can effectively improve ad efficiency, reduce costs, and achieve higher conversion rates. Data-driven optimization strategies are key to continuously improving advertising performance. The guide covers practical steps and best practices to leverage these features for maximizing ROI on the Kwai platform.

01/21/2026 Customs Knowledge
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Amazon UK Sellers Face Authentication Code Hurdle

Amazon UK Sellers Face Authentication Code Hurdle

Unblocking your Amazon UK store requires careful attention to the Authentication Code. This security code, issued by Companies House to UK companies, is crucial for verifying company identity. Its absence can hinder the store unblocking process, so it's essential to safeguard it. This code confirms the legitimacy of your business to Amazon and is a key component in resolving account suspensions related to verification issues. Ensure you have this code readily available when appealing account restrictions.

01/21/2026 Customs Knowledge
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Amazon UK Sellers Face FHDDS Rules Without VAT

Amazon UK Sellers Face FHDDS Rules Without VAT

With the impending implementation of new FHDDS compliance regulations on Amazon UK, this document addresses solutions for sellers without a VAT number. It proposes leveraging third-party VAT numbers and registering a temporary EORI number. Additionally, it introduces auxiliary services to enhance company authenticity. The aim is to assist sellers in achieving seamless compliance and ensuring the smooth operation of their business on Amazon UK, mitigating potential disruptions caused by the new regulations.

01/21/2026 Customs Knowledge
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Hamburg Port Faces Disruptions Amid Bridge Renovations

Hamburg Port Faces Disruptions Amid Bridge Renovations

The Hamburg Port Authority of Germany has announced multiple railway closures starting from August 2025 due to the renovation of the Finkenwerder Bridge, which will affect major container terminals at Hamburg Port. Additionally, there are plans for closures at northern ports, and shippers should arrange shipments in advance and pay attention to congestion at the ports.

07/30/2025 Logistics
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Air Shipping Costs and Tips for Beijing to Gothenburg Route

Air Shipping Costs and Tips for Beijing to Gothenburg Route

This article presents air cargo services from Beijing to Gothenburg, covering pricing, flight information, and important considerations. It primarily features flights operated by Air China for general cargo transportation, detailing the costs included in the ticket price and the billing standards, providing customers with a convenient and understandable transport guide.

08/06/2025 Logistics
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Global Container Shipping Rates Surge Amid Rising Demand

Global Container Shipping Rates Surge Amid Rising Demand

GRI (General Rate Increase) is a pricing adjustment mechanism used by ocean shipping companies that must be announced 30 days in advance according to U.S. regulations. The amount and implementation of GRI vary with market changes, significantly impacting transportation costs for businesses. Understanding the GRI mechanism can help companies better manage their shipping expenses.

08/05/2025 Logistics Encyclopedia
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New Guide Simplifies Verified Gross Mass VGM Shipping Rules

New Guide Simplifies Verified Gross Mass VGM Shipping Rules

This article explains how to independently submit Verified Gross Mass (VGM) through the "Order Folder," detailing the submission steps and parties authorized to submit VGM. It also provides links to VGM-related information. The aim is to help shippers complete VGM declarations more conveniently, ensuring the safe and compliant transportation of goods. By streamlining the process, shippers can easily adhere to regulations and avoid potential delays or penalties associated with non-compliance. This guide offers a practical approach to VGM submission for those involved in container shipping.

09/28/2025 Logistics Encyclopedia
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