Amazon Sellers Face Traffic Slump Seek Peak Season Recovery

Amazon Sellers Face Traffic Slump Seek Peak Season Recovery

Amazon sellers are facing challenges with declining traffic and plummeting sales. This article delves into the reasons behind the traffic drop, including the impact of the pandemic, inflation, and platform competition. It provides advertising keyword layout strategies tailored for the product launch, growth, and maturity stages, helping sellers precisely attract traffic, boost sales, and achieve a successful peak season turnaround. The strategies aim to optimize ad campaigns and improve visibility amidst increased competition and changing market conditions.

01/04/2026 Logistics Industry Insights
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Global Trade Faces Winter Strain As US Holiday Demand Looms

Global Trade Faces Winter Strain As US Holiday Demand Looms

The Global Trade Health Index reveals a significant drop in order volumes in the European market, impacted by the energy crisis and inflation. While the US market is less affected, retail orders are also decreasing, leading to substantial inventory pressure. The potential for recovery during the holiday season remains uncertain, requiring close monitoring of market dynamics.

01/05/2026 Logistics Industry Insights
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Tiktok Lowers Revenue Forecast Amid Slowing Ad Growth

Tiktok Lowers Revenue Forecast Amid Slowing Ad Growth

Affected by the global online consumption slowdown, TikTok has lowered its annual revenue target to approximately $10 billion, primarily due to hindered growth in advertising and e-commerce. The company is undergoing business restructuring, with the North American General Manager reassigned to oversee TikTok Shop. Despite facing challenges, TikTok leads in US advertising revenue and is actively developing its e-commerce business. Its future development is worth watching.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Face Sales Drop Due to Listing Flaws

Amazon Sellers Face Sales Drop Due to Listing Flaws

Amazon sellers often face sudden sales drops, frequently overlooking hidden issues like Listing category nodes. The "Product Sales Growth Optimizer" can pinpoint problems, such as declining category conversion rates, allowing for timely contact with customer service for resolution. Detailed operation is crucial for success on Amazon. Utilize platform tools effectively to optimize Listings and enhance competitiveness. Ignoring these hidden factors can severely impact sales and overall performance. Regular monitoring and proactive adjustments are key to maintaining a healthy sales trajectory.

12/29/2025 Logistics Industry Insights
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Understanding Shanghai Port Shipping Export Container Operations

Understanding Shanghai Port Shipping Export Container Operations

This article explores the operational practices of full container shipping at Shanghai Port, including customs clearance procedures, electronic packing list information, and cargo consolidation arrangements. Customs clearance at Shanghai Port typically occurs after receiving the pre-assigned shipping list, with the electronic packing list facilitating the customs process once the loaded container arrives at the port.

07/18/2025 Logistics Encyclopedia
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Key Differences Between LCL and FCL Shipping

Key Differences Between LCL and FCL Shipping

This article analyzes the key differences between Less than Container Load (LCL) and Full Container Load (FCL) shipping. LCL shipping involves multiple customers' goods being packed in a shared container, enhancing transport efficiency and reducing costs. In contrast, FCL shipping entails renting an entire container, suitable for clients needing larger shipping capacities. There are also significant differences in the bill of lading and consignees between the two.

07/17/2025 Logistics Encyclopedia
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Oriental Selection Struggles with Growth Over Reliance on Platforms

Oriental Selection Struggles with Growth Over Reliance on Platforms

Dongfang Zhenxuan faces challenges with declining traffic and sales, highlighting the risks of relying on a single platform. While a multi-platform strategy has been initiated, its effectiveness remains to be seen. In the future, Dongfang Zhenxuan needs to focus on content innovation, supply chain optimization, and user service to find new growth engines. The company must adapt to the evolving e-commerce landscape and diversify its reach to maintain its market position and attract new customers while retaining existing ones.

01/04/2026 Logistics Industry Insights
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Maersk Enhances Customer Service for Efficient Cargo Handling

Maersk Enhances Customer Service for Efficient Cargo Handling

This article provides a detailed overview of the customer service inquiry, container guarantee application, and cargo pick-up process after booking with Maersk. It emphasizes strategies for dealing with overbooking situations, tips for using the Maersk website, and important considerations for inland transportation. The aim is to offer practical operational guidance for foreign trade professionals, covering key aspects from booking confirmation to final delivery and highlighting best practices for efficient and effective cargo management.

08/23/2025 Logistics Encyclopedia
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Datadriven Tactics Boost Amazon Ad Performance

Datadriven Tactics Boost Amazon Ad Performance

This article delves into Amazon advertising optimization strategies, emphasizing the importance of data-driven approaches. It explores methods such as keyword optimization, creative optimization, user behavior tracking, eliminating invalid traffic, and social media integration to help sellers improve ad click-through rates and conversion rates, ultimately driving business growth. The article provides a detailed explanation of the advertising optimization process, offering practical guidance for sellers to implement effective strategies and achieve tangible results.

01/06/2026 Logistics Encyclopedia
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