Brands Tap Influencer Marketing to Engage Vietnams Gen Z

Brands Tap Influencer Marketing to Engage Vietnams Gen Z

Vietnam presents a significant market opportunity, with the younger generation driving consumption. This article analyzes Vietnamese social media platforms and user behavior, revealing the current state and trends of influencer marketing in Vietnam. Through a case study of Tempo APP promotion, it demonstrates the effectiveness of influencer marketing in boosting brand awareness and increasing downloads. This provides valuable insights for brands seeking to capitalize on the Vietnamese market.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Adopt Strategic Tactics to Boost Sales

Amazon Sellers Adopt Strategic Tactics to Boost Sales

The key to successfully launching a new product on Amazon lies in mastering the pace. Quickly accumulate historical weight and sales through high-budget advertising, optimize listing details, and employ a strategy of using automatic campaigns to discover keywords, followed by targeted manual campaigns. Avoid common pitfalls such as blindly following trends and neglecting customer service. Adopting a long-term perspective is crucial for achieving success in the competitive Amazon marketplace.

12/31/2025 Logistics Industry Insights
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Overseas Warehouses Boost Global Ecommerce Efficiency

Overseas Warehouses Boost Global Ecommerce Efficiency

This paper delves into the concept, development history, types, roles, and advantages of overseas warehouses in cross-border e-commerce, while also analyzing the challenges and risks they face. It further examines the core competitiveness of overseas warehouses and forecasts their future development trends towards intelligence, digitalization, globalization, specialization, and ecologicalization. The aim is to provide cross-border e-commerce sellers with a comprehensive and in-depth guide to overseas warehouses.

12/30/2025 Warehousing
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2026 Data Security Summit to Tackle Rising Cyber Threats

2026 Data Security Summit to Tackle Rising Cyber Threats

The World Data Security Summit (WDS) 2026 will be held in Singapore, focusing on data-driven approaches, security primacy, and technology leadership. The summit agenda covers two core areas: data & technology and cybersecurity. Through keynote speeches, panel discussions, and technology demonstrations, the summit will explore the latest technologies, best practices, and future trends. It aims to provide a platform for participants to exchange ideas, collaborate, and jointly address data security challenges.

01/15/2026 Logistics Industry Insights
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OAG Launches Cloudbased Booking Data for Aviation Analytics

OAG Launches Cloudbased Booking Data for Aviation Analytics

OAG introduces a cloud-based Passenger Booking Data service via its Flight Info Direct platform, breaking down data silos. It integrates historical and forward-looking data, empowering airlines to understand market trends, optimize operational decisions, and improve profitability. This service offers comprehensive passenger travel information and can be combined with other aviation data for more accurate forecasting and analysis. This allows for deeper insights and better strategic planning for aviation businesses.

01/07/2026 Logistics Industry Insights
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Ryder Cuts Texas Jobs Amid Supply Chain Shifts

Ryder Cuts Texas Jobs Amid Supply Chain Shifts

Ryder's layoff of 800+ employees in Texas, stemming from customer Applied Materials' strategic shift, highlights the ongoing trends of supply chain localization, digitalization, diversification, and sustainability. Businesses must proactively adapt to these changes and optimize their supply chain management to remain competitive. It's crucial to monitor macroeconomic and regulatory risks, expand into emerging markets, strengthen technological innovation, deepen customer relationships, and develop sustainable logistics practices to navigate the evolving landscape.

01/16/2026 Logistics
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US Industrial Real Estate Surges As Supply Dwindles Rents Rise

US Industrial Real Estate Surges As Supply Dwindles Rents Rise

A CBRE report indicates that the US industrial real estate market is experiencing record-low vacancy rates and soaring rents, with demand significantly outpacing supply. This demand is driven by factors like e-commerce and manufacturing reshoring. Material shortages and rising costs introduce uncertainty. Markets like Atlanta and Dallas are performing exceptionally well. The future of industrial real estate will likely be shaped by trends in automation and environmental sustainability.

01/19/2026 Logistics Industry Insights
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Lowtouch Logistics Boost Supply Chain Efficiency

Lowtouch Logistics Boost Supply Chain Efficiency

In response to the demand for "low-touch" operations, APEX Supply Chain Technologies offers automation solutions to help businesses create safe and efficient warehousing environments. The article also provides forward-looking insights into the logistics industry trends expected in 2026, including port transformation, smart payments, new tariff norms, and TMS evolution. Embracing "low-touch" logistics is crucial for businesses to enhance their competitiveness and adapt to the changing landscape.

01/22/2026 Logistics
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Cambodias Angkor Airport REP Code and Traffic Data Revealed

Cambodias Angkor Airport REP Code and Traffic Data Revealed

This article, from a data analyst's perspective, delves into the IATA code REP of Siem Reap International Airport, providing a comprehensive overview and analysis of its ICAO code, geographical location, altitude, and other key data points. By understanding this information, readers can better plan their trips and improve travel efficiency. Furthermore, the article explores the future trends of data-driven smart airports, highlighting the potential for enhanced operations and passenger experience.

01/22/2026 Airport Codes
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Kolkata Airports VECC Code Decoding Key Data Insights

Kolkata Airports VECC Code Decoding Key Data Insights

This paper focuses on the VECC code of Kolkata Airport, analyzing the airport's geographical location, operational data, and historical information from a data analysis perspective. By integrating multi-source data, it reveals the airport's operational status and development trends, providing data support for improving airport efficiency and passenger experience. The analysis aims to offer insights into optimizing airport operations and enhancing the overall travel experience for passengers using Kolkata Airport.

01/20/2026 Airport Codes
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