Amazon Allows Offplatform Traffic for DTC Brands

Amazon Allows Offplatform Traffic for DTC Brands

Amazon's opening of off-Amazon traffic presents new growth opportunities for DTC brands. Through the "Buy with Prime" service, brands can direct Amazon traffic to their own websites, boosting brand awareness and sales. While challenges remain in the process, more direct and efficient traffic generation methods are expected in the future. This move by Amazon aims to create a DTC brand aggregation platform, providing consumers with a wider range of shopping choices and a more convenient experience. This initiative allows brands to leverage Amazon's reach while building their own brand presence.

MSC Deploys First 24000 TEU Ships to West Africa

MSC Deploys First 24000 TEU Ships to West Africa

MSC has introduced its first 24,000 TEU super container ship to Africa, marking a new chapter in West African shipping history. This initiative aims to enhance regional trade connectivity, boost local economic development, and demonstrate MSC's long-term commitment to the African market.

06/03/2025 Logistics
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Blume Global ICTSI Launch Maritime Payment Platform

Blume Global ICTSI Launch Maritime Payment Platform

Blume Global's Appointment Scheduling platform offers a new solution for maritime terminal operators to manage appointments and online payments. ICTSI is the first to implement this technology, significantly enhancing container turnover efficiency and operational transparency, thus advancing the global digitization process of terminals.

08/06/2025 Logistics
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