Pinduoduo Adopts OCPX Strategy to Boost Organic Traffic

Pinduoduo Adopts OCPX Strategy to Boost Organic Traffic

This article shares a practical method for leveraging organic traffic at a low cost through Pinduoduo's Custom Scenario OCPX campaigns. Based on existing basic sales and a stable ROI OCPX campaign, this method involves creating a new, low-priced custom scenario campaign to capture free traffic entrances. This strategy aims to significantly increase organic traffic by strategically bidding on relevant placements and keywords at a reduced cost, ultimately boosting overall store visibility and sales without relying solely on paid advertising.

02/11/2026 Logistics Industry Insights
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China Southern Airlines Enhances Cargo Efficiency with Ulds

China Southern Airlines Enhances Cargo Efficiency with Ulds

This paper provides a detailed introduction to the common ULD types (both pallets and containers) used on China Southern Airlines cargo aircraft. It covers key information such as dimensions, weight capacity, and applicable aircraft models. Furthermore, it offers comprehensive considerations for ULD selection and usage precautions, aiming to assist cargo personnel in efficient loading and improve cargo handling efficiency. This information is crucial for optimizing cargo operations and ensuring safe and effective transport.

09/26/2025 Logistics Encyclopedia
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MSC Ship Pumba Contains Fire in Red Sea

MSC Ship Pumba Contains Fire in Red Sea

On the evening of the 29th, the MSC cargo ship 'Pumba' caught fire while sailing in the Red Sea. Thanks to the swift response of relevant Egyptian authorities, the fire was brought under control, preventing any casualties. The affected vessel has been safely towed to an anchorage, ensuring order in the surrounding maritime area.

07/31/2025 Logistics
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Shanghai Port Streamlines Oversized Cargo Handling

Shanghai Port Streamlines Oversized Cargo Handling

This article delves into the operational specifications for oversized cargo in special containers entering Shanghai Port, focusing on the calculation methods for oversized cargo entry plan declaration. It addresses common issues such as handling LCL cargo after bill of lading cut-off, bearing drop-off costs due to force majeure, bill of lading splitting, cost differences in trucking fleets, and Canadian ACI declaration. The article proposes corresponding strategies and recommendations, aiming to provide practical guidance for freight forwarding companies. This helps ensure smoother and more efficient oversized cargo handling within the port.

08/23/2025 Logistics Encyclopedia
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Design and Features of Air Cargo Containers

Design and Features of Air Cargo Containers

Air cargo containers are specifically designed to fit into aircraft cargo holds, enhancing loading efficiency while minimizing weight. They are primarily constructed from aluminum alloy to meet strength and rigidity requirements, with internal designs that account for limited movement of cargo and rapid decompression situations. The container's body features rounded corners and smooth surfaces, and includes handles for easy handling.

07/18/2025 Logistics Encyclopedia
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Shipping Industry Grapples With SOLAS VGM Rule Impact

Shipping Industry Grapples With SOLAS VGM Rule Impact

The IMO's SOLAS Convention VGM amendment aims to enhance shipping safety but introduces compliance costs and operational pressures for the shipping industry. This article analyzes the background, impact, and response strategies to the VGM amendment. It emphasizes that strengthening regulation, supporting SMEs, fostering collaboration, and embracing technology are crucial to mitigating challenges. Ultimately, the goal is to transform this 'sweet burden' into a driving force for industry development.

01/28/2026 Logistics
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Aviusuld Cuts Airline Costs with Advanced ULD Solutions

Aviusuld Cuts Airline Costs with Advanced ULD Solutions

AviusULD offers a comprehensive range of high-quality ULD products to meet the diverse needs of airlines. With a global service network and technical support, AviusULD is committed to innovation, employing advanced processes to introduce more durable, lightweight, and easy-to-maintain ULD products. This helps airlines optimize their total cost of ownership and achieve more efficient and safer flight operations.

01/24/2026 Logistics
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West Coast Import Boom Fuels Strong Q4 Intermodal Growth

West Coast Import Boom Fuels Strong Q4 Intermodal Growth

The Intermodal Association of North America (IANA) reported a strong start to Q4 for intermodal transportation, with October volumes up 8.9% year-over-year. This growth was fueled by a surge in West Coast imports and robust consumer spending. International containers were a key driver, showing a cumulative increase of 15.2% for the year. Industry experts anticipate strong international freight volumes to continue through the end of the year. Tightening truck capacity is expected to further benefit intermodal transportation.

01/30/2026 Logistics
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