Amazon Adjusts Broad Match Sellers Report ACOS Spikes

Amazon Adjusts Broad Match Sellers Report ACOS Spikes

Amazon's broad match rule changes in advertising potentially impact seller ACOS. This article analyzes the differences between the old and new rules, reveals the impact, and provides strategies such as negative keywords, optimized keyword structure, and effective use of modifiers. It also explores Amazon's traffic challenges and future prospects, emphasizing the need for sellers to embrace change and strive for excellence. Sellers need to adapt to the changes to maintain and improve their ACOS in the long run.

01/04/2026 Logistics Industry Insights
Read More
Airports Adopt Green Measures to Achieve Netzero Emissions

Airports Adopt Green Measures to Achieve Netzero Emissions

To achieve the aviation industry's 2050 net-zero emission target, airport ground operations are undergoing a green transformation. This paper delves into key measures such as electric GSE, alternative fuels, GSE sharing pools, and sustainable taxiing. It also explores the roles of environmental management systems, waste management, employee development, and AI technology in enhancing ground handling efficiency and sustainability. Through industry collaboration and standardization, future airport ground handling will be more environmentally friendly, efficient, and people-oriented.

01/07/2026 Logistics Industry Insights
Read More
US Faces Climate Policy Risks After Potential Paris Exit

US Faces Climate Policy Risks After Potential Paris Exit

The potential US withdrawal from the Paris Agreement has sparked global concern. This agreement aims to control global temperature rise and requires international cooperation. Within the US, there is debate over the withdrawal, with dissenting voices from the business sector. A withdrawal could impact global climate governance, but addressing climate change still necessitates global collaboration. The agreement's future effectiveness hinges on continued commitment from other nations, regardless of US involvement. International cooperation remains crucial for achieving climate goals.

01/07/2026 Logistics Industry Insights
Read More
Amazon Snapchat Bet on AR to Cut Ecommerce Returns

Amazon Snapchat Bet on AR to Cut Ecommerce Returns

Amazon partners with Snapchat to launch an AR virtual try-on service, aiming to reduce the high return rates in online apparel retail. By leveraging AR technology, consumers can preview how clothes look on them before purchasing, leading to more informed buying decisions. Virtual shopping not only enhances the consumer experience but also promises to significantly lower operational costs for e-commerce platforms. This service represents a crucial trend in the future development of e-commerce.

01/06/2026 Logistics Industry Insights
Read More
Pinduoduos Profit Growth Raises Questions About Temus Global Expansion

Pinduoduos Profit Growth Raises Questions About Temus Global Expansion

Pinduoduo's Q3 financial report is impressive, with net profit soaring nearly 6 times, significantly outperforming its peers in revenue and profit growth. The growth is mainly attributed to increased advertising and commission revenue, as well as reduced losses in Duoduo Maicai. Increased marketing expenses were primarily used to promote its overseas platform, Temu. Pinduoduo's scale has surpassed eBay, leading the industry in growth rate. The success or failure of Temu will be a crucial variable for future performance.

01/06/2026 Logistics Industry Insights
Read More
Chinas Brand Globalization Surges Over 30 Years

Chinas Brand Globalization Surges Over 30 Years

This article delves into the remarkable growth of Chinese brands going global, analyzing the driving forces, market landscape, and future trends behind this phenomenon. It highlights how Chinese brands are rapidly rising in the global market, leveraging strong manufacturing capabilities, innovation, and supportive policies, transitioning from 'Made' to 'Intelligently Made'. However, Chinese brands also face numerous challenges in their globalization journey. Collaborative efforts from the government, enterprises, and society are crucial for achieving greater success in the global market.

01/06/2026 Logistics Industry Insights
Read More
Amazon Sellers Boost Conversions with Brand Store Optimization

Amazon Sellers Boost Conversions with Brand Store Optimization

Amazon Brand Store is a crucial tool for brand sellers to establish their exclusive brand presence on the Amazon platform. Through careful design and effective promotion, it significantly enhances brand image, strengthens customer engagement, and ultimately improves sales conversion rates. This article delves into the definition, creation process, design essentials, promotion strategies, optimization techniques, and future trends of Brand Stores. It aims to help sellers fully leverage this platform to achieve sustainable brand growth in the Amazon marketplace.

01/06/2026 Logistics Encyclopedia
Read More
Ebay Sellers Face Challenges Resolving Shipping Issues

Ebay Sellers Face Challenges Resolving Shipping Issues

eBay sellers often face the issue of missing logistics information after shipment. This article analyzes reasons such as system delays and incorrect tracking numbers. It provides a self-check guide and strategies, including verifying information, contacting logistics providers, and proactive communication, to help sellers resolve the crisis and maintain store reputation. It also emphasizes optimizing logistics management and choosing reliable partners to ensure a positive buyer experience. This helps prevent future issues and builds trust with customers.

01/06/2026 Logistics Encyclopedia
Read More
Tianfei Logistics Expands Crossborder Ecommerce Services

Tianfei Logistics Expands Crossborder Ecommerce Services

This article provides an in-depth analysis of Tianfei Logistics' business model, service characteristics, strengths, and weaknesses, aiming to offer comprehensive reference information for cross-border e-commerce sellers. It covers the company's overview, core advantages, service offerings (international dedicated lines, overseas warehouses, FBA first leg, customized solutions), service timeliness, domestic pickup capabilities, and service reliability assessment. Furthermore, it looks ahead to the company's future development prospects. This analysis helps sellers evaluate Tianfei Logistics for their specific needs.

01/06/2026 Logistics
Read More
Tiktok Shop Sellers Face Payment Freezes How to Resolve

Tiktok Shop Sellers Face Payment Freezes How to Resolve

This article addresses the issues of payment freezes and insufficient security deposits in TikTok Shop. It analyzes the reasons behind security deposit adjustments and provides solutions such as removing categories or replenishing the deposit. Furthermore, it reminds merchants to be cautious when selecting categories, focusing on core categories and operating with precision to avoid similar problems in the future. By carefully managing their product offerings and deposit levels, merchants can maintain smooth operations within the TikTok Shop ecosystem.

01/05/2026 Logistics Encyclopedia
Read More