Ebay Sellers Boost Sales with Offplatform Promotions

Ebay Sellers Boost Sales with Offplatform Promotions

This article delves into the necessity of off-eBay promotion, providing a detailed analysis of popular channels such as Facebook and Google Ads, and offering eBay advertising cost calculation formulas and setup tips. It aims to help sellers effectively expand their market reach, enhance brand influence, and ultimately achieve sales growth. The strategies discussed focus on driving external traffic to eBay listings and optimizing advertising campaigns for maximum return on investment.

12/31/2025 Logistics Encyclopedia
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Facebook Page Management Guide Boosts Lead Generation

Facebook Page Management Guide Boosts Lead Generation

This article details the creation, setup, and daily operation techniques of a Facebook Page, aiming to help businesses build a professional brand image, enhance user engagement, and effectively drive traffic to independent websites. It covers basic page configuration, essential settings, content planning, posting frequency, and interaction strategies. This provides readers with a comprehensive practical guide to effectively manage their Facebook presence and leverage it for brand building and traffic acquisition.

12/29/2025 Logistics Industry Insights
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Inside International Freight Forwarding Key Roles and Structure

Inside International Freight Forwarding Key Roles and Structure

The department setup of an international freight forwarding company reflects specialized operations. Besides administration and finance, core departments include customer service, operations, documentation, sales, and customs clearance. Job roles are further subdivided based on transportation methods and target clients. In large companies, departments are independent, while in smaller companies, roles are often combined. International freight forwarding is complex, involving multiple stages and requiring collaboration among specialized personnel to ensure efficient and effective service delivery.

09/26/2025 Logistics Encyclopedia
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Amazon Sellers Gain Edge with ASIN Targeting Strategies

Amazon Sellers Gain Edge with ASIN Targeting Strategies

This article provides an in-depth analysis of Amazon ASIN targeting advertising strategies and techniques. From optimal timing and ASIN selection to ad setup and review acquisition, it offers a practical guide to help you drive targeted traffic and increase sales. By mastering these key points, you can stand out in the competitive Amazon marketplace. Learn how to effectively leverage ASIN targeting to improve your product visibility and boost your overall performance on Amazon.

01/04/2026 Customs Knowledge
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New Sellers Guide to Coupangs South Korean Ecommerce Market

New Sellers Guide to Coupangs South Korean Ecommerce Market

This article provides a practical guide for new Coupang sellers, covering store setup, operation model selection, the first product creation process, and keyword optimization techniques to help you quickly get started and tap into the Korean market. Key points include entry qualifications, detailed fee explanations, operational strategies, listing optimization, and keyword tool recommendations. This guide aims to equip new sellers with the essential knowledge and actionable steps to successfully launch and manage their Coupang stores.

01/04/2026 Logistics Encyclopedia
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Guide to Optimizing Etsy Listings for Sellers

Guide to Optimizing Etsy Listings for Sellers

This article provides a detailed guide on the complete process of listing products on the Etsy platform. It covers key steps such as image preparation, information filling, inventory and pricing setup, product attribute variations, personalization options, and shipping cost configuration. It also emphasizes important considerations during the listing process. The aim is to help sellers efficiently and effectively publish products on Etsy, improve store operations, and enhance overall performance on the platform.

01/04/2026 Logistics Encyclopedia
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Amazon Launches brand Story to Improve Product Conversions

Amazon Launches brand Story to Improve Product Conversions

This article provides a detailed introduction to the features, setup methods, and practical tips for Amazon Brand Story. It helps sellers understand how to leverage Brand Story to enhance brand image, promote user trust, and ultimately improve listing conversion rates. The article also answers frequently asked questions from sellers and offers practical layout suggestions. By implementing a compelling brand story, sellers can connect with customers on a deeper level and drive sales.

01/06/2026 Customs Knowledge
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US Sellers Gain Edge with Facebook Marketplace Strategies

US Sellers Gain Edge with Facebook Marketplace Strategies

This article provides a comprehensive guide to opening a store on Facebook Marketplace, covering key aspects such as account setup, listing creation, logistics configuration, and tips for achieving high sales volume. It emphasizes the importance of embracing a broad product range, employing effective pricing strategies, and engaging actively with customers. Advanced strategies are also shared, aiming to help sellers master social commerce in the US market and capitalize on the opportunities offered by Facebook Marketplace.

01/06/2026 Logistics Encyclopedia
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OZON Seller Account Registration Stepbystep Guide

OZON Seller Account Registration Stepbystep Guide

This article provides a detailed analysis of the complete OZON e-commerce platform store registration process, including the preparation of required registration materials, detailed registration steps, and important considerations. It aims to help sellers successfully complete the registration and start their e-commerce business in the Russian market. The guide covers everything from initial account setup to verification, ensuring a smooth onboarding experience for new sellers looking to expand into Russia via OZON.

01/06/2026 Logistics Encyclopedia
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Guide How to Create a US Apple ID

Guide How to Create a US Apple ID

This article provides a detailed guide on how to register a US Apple ID, covering preparation, registration process, activation steps, and precautions. It emphasizes crucial aspects like network environment setup, payment method selection, and address filling. It also offers tips to avoid common pitfalls, helping users successfully register and safely use the US App Store. The guide aims to ensure a smooth and secure experience when accessing region-specific content and applications.

01/05/2026 Customs Knowledge
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