7step Facebook Ad Guide for Global Trade Firms

7step Facebook Ad Guide for Global Trade Firms

This article details seven essential steps for foreign trade companies before running Facebook ads. These include creating a personal account, a public page, a business ad account, Business Manager (BM), and Facebook Pixel. Furthermore, it covers binding the page and ad account to BM, and assigning user permissions. By completing these steps, businesses can lay a solid foundation for effective Facebook advertising, enabling them to better expand into the global market. This preparation is crucial for maximizing ad performance and reaching a wider international audience.

01/04/2026 Logistics Encyclopedia
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Meta Ads Guide Optimizing Campaigns for Traffic Growth

Meta Ads Guide Optimizing Campaigns for Traffic Growth

This article provides an in-depth analysis of the "Traffic" objective within the Meta Ads Manager, offering a comprehensive practical guide from campaign setup to performance tracking. It aims to help cross-border e-commerce sellers and marketers drive targeted traffic and improve conversions. The content covers detailed settings for campaign, ad set, and ad levels, as well as advanced optimization strategies and solutions to common problems. Learn how to effectively leverage Meta Ads to boost your website traffic and achieve your marketing goals.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Face Black Friday Delays Amid Strikes Congestion

Amazon Sellers Face Black Friday Delays Amid Strikes Congestion

Amazon workers may strike globally on Black Friday, and FBA warehouses in the US West are facing overstocking issues. How should sellers respond? This article analyzes Amazon's replenishment limits and storage capacity restrictions. It provides practical advice on leveraging tools like Amazon Warehousing & Distribution (AWD) and the Restock Limits Manager to overcome these limitations. The goal is to help sellers reduce risks and seize opportunities during the peak season by optimizing inventory management and distribution strategies, ensuring they can navigate potential disruptions and maximize sales.

12/31/2025 Warehousing
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Amazon Sellers Guide Restoring Suspended Brand Registry

Amazon Sellers Guide Restoring Suspended Brand Registry

This article addresses the issue of brand registry revocation after an Amazon store suspension. It provides four practical solutions: self-service revocation in the backend, appeal revocation through customer service, assistance from an account manager, and delegation to a third-party service provider. The article details the operational steps, applicable situations, and precautions for each solution, aiming to help sellers minimize losses and reactivate their brand in a new store. The goal is to provide actionable strategies for recovering brand assets after an account suspension.

12/31/2025 Logistics Encyclopedia
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Independent Ecommerce Sites Sustain Postholiday Growth

Independent Ecommerce Sites Sustain Postholiday Growth

SHOPYY's key account manager, LEO, will host a live broadcast on December 24th, sharing insights on leveraging Christmas and New Year to build a sustainable independent website. The broadcast will focus on holiday marketing strategies, user experience optimization, customer relationship management, data analysis & optimization, and technical support. Through real-world case studies, LEO will delve into SHOPYY's features and application techniques, helping cross-border e-commerce practitioners seize opportunities and achieve sales growth. Learn how to maximize your holiday sales potential with practical tips and actionable strategies.

01/23/2026 Logistics Industry Insights
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Global Tariff Policies Reshape Economy and Aviation Industry

Global Tariff Policies Reshape Economy and Aviation Industry

This paper explores the sudden effects of the U.S. general tariff policy on the global economy and the aviation industry. It analyzes the dynamic trade relationships, global supply chains, and the multifaceted effects of tariffs on GDP and trade growth. In the face of future economic uncertainties, businesses must urgently adjust their strategies in response to policy changes to maintain a competitive edge.

08/07/2025 Logistics Industry Insights
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ABN Amros FLORNL2ACON SWIFTBIC Code Explained

ABN Amros FLORNL2ACON SWIFTBIC Code Explained

This article explains ABN AMRO's SWIFT code, FLORNL2ACON, detailing its structure, purpose, and important considerations. It also provides a general overview of SWIFT/BIC codes, including how to find them, to facilitate international money transfers. Understanding these codes is crucial for ensuring smooth and accurate international transactions. The guide aims to demystify the process and empower users to confidently navigate international banking.

09/03/2025 International Settlement
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Guide to Secure International Transfers Via Nederlandsche Bank

Guide to Secure International Transfers Via Nederlandsche Bank

Analysis of ABN AMRO's ECMSNL2AXXX SWIFT code. Provides tips for cross-border money transfers and recommends XE for potentially better exchange rates and faster transactions. Includes SWIFT code information and answers to frequently asked questions regarding international transfers with ABN AMRO and SWIFT codes in general. This guide aims to simplify the process and help users understand the nuances of sending money internationally.

09/03/2025 International Settlement
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Export Documentation Guide: Important Certificates Explained

Export Documentation Guide: Important Certificates Explained

This article discusses important documents in foreign trade exports, including the General Certificate of Origin (C/O), FORM A, FORM E, FORM F, and FORM L. These certificates not only certify the origin of goods but also help companies benefit from various tariff reductions, lowering costs and enhancing competitiveness. Understanding how to use these documents is particularly important for foreign trade enterprises.

07/15/2025 Logistics Encyclopedia
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Air Freight Pricing and Flight Information from Zhengzhou to Abu Dhabi

Air Freight Pricing and Flight Information from Zhengzhou to Abu Dhabi

The air freight price from Zhengzhou to Abu Dhabi is 145 CNY per kilogram, operated by Turkish Airlines, and is valid from July 16, 2025, to July 23, 2025. The itinerary includes three segments: Zhengzhou to Almaty, Almaty to Istanbul, and Istanbul to Abu Dhabi. This price applies to general cargo, is charged in Chinese Yuan, and does not include additional fees.

07/22/2025 Logistics
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