Taobao Tmall Sellers Urged to Prioritize Value Over Branding

Taobao Tmall Sellers Urged to Prioritize Value Over Branding

New Taobao and Tmall stores face traffic challenges and need to shift from relying on label matching to focusing on traffic value. Through refined operations, improve product competitiveness, optimize user experience, cultivate high-value users, and accumulate genuine transactions. This will gradually break through the label deficiency and achieve a successful breakthrough for new stores. By prioritizing user engagement and conversion, these stores can build a solid foundation for sustainable growth and overcome the initial hurdles of limited visibility and brand recognition.

01/19/2026 Logistics Industry Insights
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Tiktok Prioritizes Authenticity in Aidriven Content Shift

Tiktok Prioritizes Authenticity in Aidriven Content Shift

TikTok's introduction of 'invisible watermarks' marks a new phase in AI content governance. Users can opt to reduce AI-generated content, and the platform can accurately identify it. AI e-commerce merchants need to transform, focusing on genuine IP and AI collaboration, and deeply cultivating content quality. Creativity and user value are key to gaining algorithm favor. The digital economy is shifting from 'efficiency first' to 'value first', emphasizing ethical considerations and user experience in the age of AI-driven content and commerce.

01/23/2026 Logistics Industry Insights
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Asiapacific Nations Strengthen IP Border Enforcement

Asiapacific Nations Strengthen IP Border Enforcement

The WCO Asia-Pacific Regional Workshop on Intellectual Property Border Enforcement was successfully held in Shanghai, bringing together customs representatives and experts from 26 countries. The workshop focused on the harms of intellectual property infringement, the application of the TRIPS Agreement, the use of the IPM system, the identification of genuine and counterfeit goods, and risk assessment. Through experience sharing and practical exercises, the event enhanced the intellectual property protection capabilities of customs officers, promoted international cooperation, and fostered innovation and prosperity.

01/26/2026 Customs Knowledge
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Crossborder Ecommerce Brands Face User Insight Challenges

Crossborder Ecommerce Brands Face User Insight Challenges

Intense competition in cross-border e-commerce makes branding crucial for success. This paper reveals ten common pitfalls in understanding cross-border users, emphasizing the importance of user purchasing behavior, genuine needs, and mental decision-making processes. Companies should avoid relying on traditional methods and instead adopt in-depth interviews and data analysis to build their own insight capabilities. By focusing on users, companies can drive iterative upgrades to products, channels, and experiences, ultimately achieving significant brand penetration in the market.

01/27/2026 Logistics Industry Insights
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Pinduoduo Introduces New Sales Tools to Boost Merchant Growth

Pinduoduo Introduces New Sales Tools to Boost Merchant Growth

How can Pinduoduo merchants efficiently boost sales and reviews? This article introduces auxiliary tools such as bulk review generation and sales optimization, highlighting their role in reducing operating costs and enhancing store appeal. It also reminds merchants to view these tools rationally, emphasizing the importance of product quality and service experience. While these tools can provide a temporary boost, sustainable growth relies on providing genuine value to customers and building a strong brand reputation. Focus on long-term strategies for lasting success.

02/02/2026 Logistics Industry Insights
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Wechat Group Buying Faces Trust and Sourcing Challenges

Wechat Group Buying Faces Trust and Sourcing Challenges

The WeChat-based dropshipping group buying model carries inherent risks. Behind the low-priced sources lie potential issues with quality, after-sales service, and authenticity. This article reveals industry secrets, offering practical methods for identifying genuine and fake suppliers. It emphasizes the importance of trust in community group buying, advising community leaders to exercise caution when choosing WeChat channels. The article recommends prioritizing offline inspections and collaborations with B2B platforms to mitigate supply chain risks and ensure product quality for community members.

02/05/2026 Logistics Industry Insights
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Amazon Sellers Boost US Sales With Ranking Optimization Tactics

Amazon Sellers Boost US Sales With Ranking Optimization Tactics

This article provides an in-depth analysis of the Amazon US ranking mechanism, emphasizing the importance of genuine reviews. It offers keyword optimization strategies and explores the impact of pricing, delivery time, and operational details on sales. The aim is to help sellers improve product visibility and sales through legitimate business practices and continuous optimization, ultimately achieving success on Amazon US. It covers key areas like understanding the A9 algorithm and implementing effective strategies to boost product rankings and overall sales performance.

02/05/2026 Logistics Encyclopedia
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Crossborder Ecommerce Faces Customs Valuation Challenges

Crossborder Ecommerce Faces Customs Valuation Challenges

The World Customs Organization issued Advisory Opinion 23.1, clarifying that low-price transactions of flash sale goods can be used as a basis for customs valuation, provided they comply with the Valuation Agreement and the transaction is genuine and valid. This opinion guides cross-border e-commerce enterprises in compliant declaration, reduces trade risks, and provides customs authorities with scientific valuation methods, promoting the healthy development of cross-border e-commerce. It emphasizes adherence to existing valuation principles while acknowledging the unique characteristics of flash sales.

01/05/2026 Customs Knowledge
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Amazon Revamps Seller Rating System Key Changes Explained

Amazon Revamps Seller Rating System Key Changes Explained

Amazon's fall Prime Day is approaching, and Prime Exclusive Discounts now require a fee, demanding seller flexibility. Simultaneously, Amazon is testing removing product ratings from search pages, sparking debate about conversion rates and opportunities for new products. Sellers should focus on product quality, optimize product detail pages, acquire genuine reviews, and operate compliantly to adapt to platform changes. This includes understanding the impact of paid Prime discounts and the potential shift in consumer behavior due to the absence of visible ratings in search results.

01/04/2026 Logistics Industry Insights
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Googles March Update Cuts Traffic Spurs Content Optimization

Googles March Update Cuts Traffic Spurs Content Optimization

Google's March 2024 algorithm update targets low-quality content, including the abuse of old domains, mass-generated content, and website reputation abuse. Website operators should clean up low-quality pages, improve the quality of existing content, avoid over-reliance on AI, focus on E-E-A-T principles, build backlinks, and optimize for mobile devices to address the challenges posed by the algorithm update. This update prioritizes valuable and original content, penalizing practices that aim to manipulate search rankings without providing genuine value to users.

01/04/2026 Logistics Industry Insights
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