Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon is upgrading its video ads, allowing direct links to brand stores and sub-pages. This update aims to help sellers refine their operations, improve brand awareness, and boost sales. By enabling direct navigation to specific product pages or brand sections, Amazon empowers sellers to create more targeted and effective campaigns. This enhancement facilitates a more seamless shopping experience for customers and provides sellers with greater control over their brand presence and marketing strategies within the Amazon ecosystem.

Pet Food Brand Hunter Seeker Faces Quality Scandal Over Manufacturing Issues

Pet Food Brand Hunter Seeker Faces Quality Scandal Over Manufacturing Issues

Pet brand "Hunter" is facing a trust crisis due to production information issues with its freeze-dried products, drawing attention to its parent listed company. This incident exposes the quality chaos and lack of regulation in the pet food industry. The article calls on companies to adhere to quality standards, regulatory authorities to strengthen supervision, and jointly promote the healthy development of the industry. It also provides purchasing advice for consumers. The case highlights the need for greater transparency and accountability within the pet food sector to ensure pet safety and consumer confidence.

Ebay Australia Reveals 2022 Top Christmas Toy Trends

Ebay Australia Reveals 2022 Top Christmas Toy Trends

eBay predicts classic, eco-friendly, and affordable toys will be popular in Australia this Christmas. Expect high demand for items like Rubik's Cubes, sustainable plush toys, and toys priced under AUD 50. Sellers can capitalize on this trend by stocking these items. The focus is on providing accessible and sustainable options for gift-givers during the holiday season, catering to budget-conscious consumers and those seeking environmentally responsible presents.

Amazon Sellers Hit by Account Suspensions and link Rot

Amazon Sellers Hit by Account Suspensions and link Rot

Amazon gift sellers have suffered significant losses due to widespread listing hijacking. Malicious copyright infringement complaints from competitors are the primary cause, raising concerns about Amazon's handling procedures. This article analyzes the reasons behind the incident and provides self-help suggestions for sellers, emphasizing the importance of intellectual property protection. It highlights the vulnerability of sellers to malicious tactics and the need for proactive measures to safeguard their listings and businesses on the Amazon platform.

Amazon Sellers Prepare for Q4 Holiday Sales Surge

Amazon Sellers Prepare for Q4 Holiday Sales Surge

Preparing for the Q4 peak season is crucial, and Amazon sellers need to identify potential bestsellers in advance. This article, based on market data analysis, recommends holiday bestsellers such as Halloween decorations/candies, Thanksgiving decorations, gift boxes, and Christmas decorations. It aims to help sellers accurately target the market and capitalize on the Q4 opportunity. Identifying these products early allows for sufficient inventory and optimized listings, maximizing sales potential during the busiest shopping period of the year.

Bestlink Marks 10 Years of Growth Ahead of Dragon Boat Festival

Bestlink Marks 10 Years of Growth Ahead of Dragon Boat Festival

Best wishes from Buyun.com to employees and their families for the Dragon Boat Festival. The company reflects on its eleven years of achievements and expresses gratitude for the dedication of its employees, especially those working during the holiday. Gift boxes have been prepared, and duty schedules are arranged. Buyun.com pledges to continue innovation and development in the future, further strengthening its corporate culture and commitment to employee well-being. The company values its employees' contributions and looks forward to continued success together.

01/05/2026 Logistics
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Amazon Sellers Grapple With Review Crackdown Rising Shipping Costs

Amazon Sellers Grapple With Review Crackdown Rising Shipping Costs

Amazon sellers face dual challenges: compliance and rising sea freight costs. The platform is strictly investigating offline postcard review requests, and gift card rebates are becoming a key risk control area. The Red Sea crisis has led to soaring sea freight prices and delayed shipping schedules. Sellers are advised to adhere to compliance regulations, strengthen risk management, optimize their supply chains, enhance product competitiveness, and consider diversifying their business operations. This will help them navigate the current challenges and maintain profitability.

UAE Marks Eid Alfitr with Tradition and Modernity

UAE Marks Eid Alfitr with Tradition and Modernity

Eid al-Fitr in the UAE is a significant Islamic holiday marking the end of Ramadan. It blends religious rituals, traditional customs, and modern festivities, showcasing the UAE's cultural diversity and social cohesion. It also serves as a vital force in promoting tourism. During the holiday, people celebrate through prayers, feasts, and gift-giving, attracting tourists from around the world to experience Arabian culture. The celebrations highlight the spirit of community and generosity, making it a memorable occasion for both residents and visitors.

Amazon Sellers Targeted by Malicious Attacks Before Holidays

Amazon Sellers Targeted by Malicious Attacks Before Holidays

Amazon sellers in the gift category are experiencing a massive wave of malicious complaints, causing many popular listings to be deactivated, resulting in significant losses. Attackers are exploiting vulnerabilities in the image copyright complaint mechanism, subjecting sellers to prolonged listing suspensions and continuous attacks. Sellers are urging Amazon to improve its complaint system and are actively seeking self-help measures to cope with this crisis before the peak season. This coordinated attack highlights the need for stronger protection against abuse of the copyright complaint process.

Trust Drives Success in Crossborder Ecommerce Brands

Trust Drives Success in Crossborder Ecommerce Brands

The core of precision operation in cross-border e-commerce lies in brand building. A brand serves as a beacon of trust for consumers, reducing purchase risk, enhancing premium pricing, and increasing user loyalty. Building a successful cross-border e-commerce brand requires defining a clear brand positioning, designing a unique brand image, providing high-quality products and services, conducting effective brand promotion, establishing good customer relationships, and continuously improving and innovating. This holistic approach fosters long-term brand equity and sustainable growth in the competitive global market.