Shopee Tops Brazil Black Friday Orders Amazon Leads in Spending

Shopee Tops Brazil Black Friday Orders Amazon Leads in Spending

Brazil's Black Friday results are in, with Shopee leading in order volume while Amazon wins in average order value. Consumer shopping behavior is evolving, extending the sales cycle. Shopee's strategic shift towards localized operations and expansion into higher-priced items is evident. As the Christmas shopping season approaches, demand for gifts like toys, women's clothing, and footwear is expected to surge. Free shipping and installment payment options enhance the shopping experience. Detailed and refined operations are crucial for success in the Brazilian market.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Guide to FIFO Vs Weighted Average Costs

Amazon Sellers Guide to FIFO Vs Weighted Average Costs

This article delves into the challenges Amazon sellers face in cost accounting. It compares the advantages and disadvantages of three methods: FIFO (First-In, First-Out), weighted-average, and moving weighted-average. Practical advice is provided to help sellers choose the most suitable cost accounting strategy for their specific business needs. By optimizing cost accounting, sellers can improve operational efficiency and profitability on the Amazon platform. The analysis focuses on practical application and offers actionable insights for immediate implementation.

01/04/2026 Logistics Encyclopedia
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Maritime Shipping Adopts General Average for Shared Cargo Losses

Maritime Shipping Adopts General Average for Shared Cargo Losses

This article provides an accessible explanation of the 'General Average' system in maritime transport, clarifying its constituent elements, common cases, and the cargo owner's liability under various circumstances. It focuses on analyzing exceptions to liability apportionment when General Average is caused by the cargo owner's negligence or the carrier's fault. The aim is to help cargo owners better understand their rights and avoid potential risks. It delves into the nuances of responsibility allocation, offering practical insights for navigating complex General Average scenarios.

01/29/2026 Logistics Encyclopedia
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Maritime Laws General Average Explained Shared Risk in Shipping

Maritime Laws General Average Explained Shared Risk in Shipping

General Average is a crucial risk-sharing mechanism in international maritime transport. When a vessel, cargo, or other property faces a common danger, losses and expenses incurred to ensure overall safety are proportionally shared by all beneficiaries. This paper provides an in-depth analysis of the essential elements and apportionment rules of General Average. Through case studies, it aims to help readers comprehensively understand this complex maritime legal system.

02/02/2026 Logistics Encyclopedia
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Euro and Dollar Clash Over Key 100day Moving Average

Euro and Dollar Clash Over Key 100day Moving Average

EUR/USD is trading within a narrow range, with the 100-day moving average being a key battleground for bulls and bears. Technical analysis suggests that a break below 1.0916 could lead to a test of 1.0886-1.0899, while a break above 1.0942 could target 1.0984. Investors should pay attention to fundamentals and market sentiment, patiently awaiting clear signals and trading in the direction of the prevailing trend.

02/04/2026 Exchange Rate Query
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De Minimis Rules Simplified for Crossborder Ecommerce

De Minimis Rules Simplified for Crossborder Ecommerce

This paper delves into the application of the De Minimis duty exemption strategy in cross-border e-commerce, analyzing its advantages and limitations. It helps e-commerce sellers assess whether their business is suitable for the De Minimis strategy by addressing four key questions: average order value, product customs classification, inventory mix, and customer geographic location. This assessment aims to avoid the risks associated with blindly adopting the strategy and ultimately achieve cost optimization.

11/03/2025 Customs Knowledge
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Amazon Sellers Face Growth Challenges Brandbuilding Tips

Amazon Sellers Face Growth Challenges Brandbuilding Tips

This article addresses the growth bottlenecks and brand transformation challenges faced by Amazon sellers with hundreds of millions in revenue. It analyzes four core issues: product positioning, market capacity, brand fit, and ROI. The article provides solutions to common industry problems and offers practical marketing advice, including embracing short videos, optimizing average order value, and cultivating niche communities. The aim is to help sellers successfully build their brands and achieve sustainable business growth.

01/27/2026 Logistics Industry Insights
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Amazon Ecommerce Guide for Beginners Aims at Profitability

Amazon Ecommerce Guide for Beginners Aims at Profitability

This article provides an in-depth analysis of the advantages and opportunities of Amazon's cross-border e-commerce, interpreting it from multiple dimensions such as user base, platform system, competitive environment, average order value, traffic distribution, and logistics system. It also offers suggestions for novice sellers on how to get started quickly, aiming to help readers fully understand the Amazon platform and seize the opportunities in cross-border e-commerce. The analysis covers key aspects for success on Amazon.

01/04/2026 Logistics Industry Insights
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Amazon Ads Brand and Display Strategies Drive Growth

Amazon Ads Brand and Display Strategies Drive Growth

This article delves into the value of Amazon Sponsored Brands and Display Ads, providing practical strategies for products with varying average order values. It emphasizes the use of keyword expansion, ranking optimization, brand video ads, automatic campaigns, and Display Ads, along with data analysis of brand tools. The aim is to help sellers overcome traffic bottlenecks and achieve sales growth. It covers a comprehensive approach to leveraging Amazon's advertising platform for brand building and increased visibility.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Boost Organic Traffic for Lowcost Goods

Amazon Sellers Boost Organic Traffic for Lowcost Goods

This article focuses on operating low Average Order Value (AOV) products on Amazon. It explains how to achieve the conversion from paid traffic to organic traffic by optimizing product quality and refining advertising campaigns. Furthermore, it provides individual sellers with a cost-effective and efficient product selection strategy to help them stand out in a highly competitive market. The strategies aim to empower sellers to succeed with low-priced items by maximizing visibility and minimizing acquisition costs.

02/02/2026 Logistics Industry Insights
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