Amazon Adjusts Refund Policy for Lowvalue Items

Amazon Adjusts Refund Policy for Lowvalue Items

Amazon US has launched a new "Refund-Only" policy, allowing refunds for items under $75 in certain situations without requiring returns. This aims to improve the buyer experience but places higher demands on sellers. Sellers need to pay attention to the impact on return rates and commission refund rules. It's crucial to strictly control product quality, optimize product descriptions, and improve customer service to adapt to the changes brought by the new policy. This will help mitigate potential losses and maintain profitability in the long run.

12/30/2025 Logistics
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Instagrams Zerocost Influencer Strategy Gains Traction

Instagrams Zerocost Influencer Strategy Gains Traction

This article recounts an unexpected viral sales experience through Instagram influencer marketing. By analyzing the reasons behind the surge in sales, it summarizes practical advice for Instagram influencer collaborations. It emphasizes the importance of content quality, audience targeting, and purchase guidance. The article suggests experimenting across multiple platforms, finding influencers that match the product style, and utilizing techniques like Reels short videos and profile bio links for more effective marketing. It highlights key factors contributing to the success and provides actionable recommendations for similar campaigns.

12/30/2025 Logistics Industry Insights
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Xiaohongshu Unveils Five Strategies for Targeted Traffic Growth

Xiaohongshu Unveils Five Strategies for Targeted Traffic Growth

This article delves into traffic acquisition strategies on Xiaohongshu, addressing its strict control mechanisms. It proposes five safe methods for traffic generation: text obfuscation, image embedding, fan group management, small account diversion, and collection folder traffic. The importance of content quality and refined operation is emphasized, helping marketers achieve targeted customer acquisition on Xiaohongshu. By focusing on these strategies, users can navigate the platform's restrictions and effectively attract their desired audience while adhering to the community guidelines. This approach aims to maximize reach and conversion rates.

12/30/2025 Logistics Industry Insights
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US Tariffs Strain Chinese Ecommerce Sellers

US Tariffs Strain Chinese Ecommerce Sellers

The US ending its de minimis exemption for small parcels from China impacts 1.36 billion packages, hitting cross-border e-commerce sellers hard. American consumers face higher prices, and retailers are forced to suspend shipments. Platforms like Temu are adjusting strategies, focusing on localized operations. Cross-border e-commerce businesses need to diversify, improve product quality, and optimize supply chains to navigate these challenges and survive. This policy shift necessitates a strategic overhaul for businesses reliant on direct-to-consumer exports to the US.

12/30/2025 Logistics Industry Insights
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Amazon Vs Independent Ecommerce Business Model Dilemma

Amazon Vs Independent Ecommerce Business Model Dilemma

This paper delves into the selection between the Amazon platform and independent websites in cross-border e-commerce. By comparing their advantages and disadvantages, it points out that platform e-commerce is suitable for sellers with supply chain advantages and a focus on product quality, while independent websites are more suitable for sellers skilled in marketing and proficient in operations. The paper emphasizes that the choice should be based on one's own resources, capabilities, and goals to find the most suitable path for development.

12/30/2025 Logistics Industry Insights
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Facebook Pages Urged to Boost ACE Score for Security

Facebook Pages Urged to Boost ACE Score for Security

This article delves into the importance of the Facebook ACE score for advertisers, detailing key factors influencing the score, including product quality, sizing issues, fulfillment services, after-sales communication, and website experience. It provides targeted improvement measures to help advertisers enhance user experience and optimize their ACE score. By improving the ACE score, advertisers can reduce the risk of page suspension and ensure the smooth running of their Facebook ad campaigns. Ultimately, a higher ACE score leads to better ad performance and a more positive user experience.

12/30/2025 Logistics Industry Insights
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Shopify Reports Black Friday Sales Surge for Online Stores

Shopify Reports Black Friday Sales Surge for Online Stores

Shopify's $3.36 billion in Black Friday sales reveals new opportunities for independent websites. The report highlights three key areas: capitalizing on the excitement of flash sales, cultivating the European and American markets, and focusing on popular product categories. It also emphasizes the importance of quality, reasonable pricing, and localized operations. Independent website sellers should follow trends and precisely position themselves to stand out in the market. By adapting to these strategies, sellers can maximize their potential for success during peak shopping seasons and beyond.

12/30/2025 Logistics Industry Insights
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USPS Expands Lastmile Delivery to Improve Efficiency Revenue

USPS Expands Lastmile Delivery to Improve Efficiency Revenue

The United States Postal Service (USPS) has announced the opening of its last-mile delivery network, aiming to boost competitiveness by increasing revenue and enabling faster delivery for retailers. This move grants shippers of all sizes access to over 18,000 last-mile delivery units. Experts view this as a significant step in USPS's strategic transformation. However, challenges remain concerning service quality, efficiency, and competition with established logistics giants. The success of this initiative hinges on USPS's ability to effectively manage these complexities and leverage its extensive infrastructure.

01/15/2026 Logistics
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Fiido Ebikes Expand Globally from Shenzhen Base

Fiido Ebikes Expand Globally from Shenzhen Base

Fiido, a Shenzhen-based E-bike brand, has successfully penetrated the global market and achieved over $100 million in annual revenue through precise market positioning, continuous product innovation, and refined content marketing. Its success provides a replicable model for Chinese E-bike brands seeking overseas expansion. Key elements include market segmentation, technological innovation, diversified channels, and a user-centric approach. Fiido demonstrates the potential for Chinese E-bike brands to thrive internationally with a well-defined market strategy and commitment to quality and customer satisfaction.

01/15/2026 Logistics Industry Insights
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Datadriven Innovations Transform Pet Air Travel Safety

Datadriven Innovations Transform Pet Air Travel Safety

The pet transportation market is booming, with aviation data as a key driver. Real-time data enables pet transportation companies to optimize operations, navigate complex regulations, and ensure pet safety and comfort. As the market grows, data-driven strategies will help businesses meet the increasing demands of pet owners and shape a smoother, more reliable pet travel experience. This includes better route planning, temperature monitoring, and communication with owners, ultimately building trust and improving the overall quality of service in the pet transportation industry.

01/07/2026 Logistics Industry Insights
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