Shopyy Livestream to Aid Ecommerce Conversion Growth

Shopyy Livestream to Aid Ecommerce Conversion Growth

Shopyy's key account manager, Yuki, will be live on January 8th to share strategies for improving independent website conversion rates. The session will cover multi-dimensional optimization techniques, including user experience, page design, and marketing strategies. With 18 years of experience in cross-border e-commerce, Shopyy is committed to providing merchants with full-chain services, helping cross-border e-commerce practitioners improve the operational efficiency of their independent websites and achieve business growth.

01/06/2026 Logistics Industry Insights
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Ecommerce Sellers Shift to Independent Sites As Platform Costs Soar

Ecommerce Sellers Shift to Independent Sites As Platform Costs Soar

As the dividends of cross-border e-commerce diminish, independent websites are becoming a new choice for brands going global. They offer control over data, improved profit margins, and enhanced brand building, facilitating long-term growth. However, clear planning and operation are essential for success. Building an independent website allows companies to directly connect with customers, build stronger relationships, and tailor their marketing efforts. This approach offers more flexibility and control compared to relying solely on established e-commerce platforms.

01/07/2026 Logistics Industry Insights
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GXO Logistics Expands in Ecommerce and Automation As Independent Firm

GXO Logistics Expands in Ecommerce and Automation As Independent Firm

XPO Logistics has completed the spin-off of GXO Logistics, which is now independently listed. GXO focuses on global contract logistics, seizing opportunities from e-commerce growth and automation upgrades. By deepening its expertise in e-commerce logistics, increasing investment in automation, expanding into emerging markets, enhancing digital capabilities, and focusing on sustainability, GXO Logistics is poised to stand out in a competitive market and achieve sustained growth. The company aims to capitalize on the increasing demand for efficient and technologically advanced logistics solutions driven by the rapid expansion of online retail.

01/19/2026 Logistics
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Ecommerce Growth Strategies for Global Markets

Ecommerce Growth Strategies for Global Markets

This article delves into three core strategies for promoting independent foreign trade websites: Search Engine Optimization (SEO), Social Media Marketing (SNS), and Google Ads. It provides a detailed analysis of their operational key points and practical techniques, aiming to help foreign trade enterprises effectively enhance brand awareness, attract potential customers, and ultimately stand out in the highly competitive overseas market. The focus is on actionable insights to improve online visibility and drive targeted traffic to the independent website.

01/04/2026 Logistics Encyclopedia
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Ecommerce Traffic Drops Diagnosis and Recovery Guide

Ecommerce Traffic Drops Diagnosis and Recovery Guide

A sharp drop in independent website traffic is a common challenge for cross-border e-commerce businesses. This article delves into four types of traffic decline, providing diagnostic methods such as timeline investigation and traffic channel segmentation. Furthermore, it offers ten traffic boosting strategies, including SEO, paid advertising, and KOL marketing, to help sellers regain traffic advantage and achieve sales growth. The strategies aim to reshape traffic acquisition and improve overall performance for independent e-commerce platforms.

01/06/2026 Logistics Encyclopedia
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Youtube Live Tools Boost Ecommerce Engagement

Youtube Live Tools Boost Ecommerce Engagement

This article analyzes mainstream YouTube live streaming tools such as Restream and OBS, comparing their features and applicable scenarios. It aims to help independent website sellers choose the best solution to enhance brand influence. The comparison covers functionality, ease of use, and integration capabilities, providing insights for selecting the optimal tool based on specific needs and technical expertise. Ultimately, the goal is to empower sellers to leverage live streaming effectively for marketing and customer engagement on their independent websites.

01/04/2026 Logistics Encyclopedia
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Global Marketing Guide Optimizing ROI with Google Ads

Global Marketing Guide Optimizing ROI with Google Ads

This article provides an in-depth analysis of the five major Google Ads types: Search Ads, Shopping Ads, Display Network Ads, Video Ads, and App Install Ads. It emphasizes the crucial role of Google Analytics in data analysis and ad optimization, helping independent website sellers master overseas marketing and improve conversion rates. Understanding these ad types and leveraging data insights are key to successful Google Ads campaigns for independent businesses aiming to expand their reach internationally.

12/31/2025 Logistics Encyclopedia
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Ecommerce Brands Boost Sales with Highconverting Blog Strategies

Ecommerce Brands Boost Sales with Highconverting Blog Strategies

This article provides a "formulaic" writing method to help independent website sellers quickly and efficiently create high-quality English blog posts. It covers on-site optimization and promotion strategies to improve blog conversion rates, ultimately leading to a surge in orders. Furthermore, the article shares additional content sources and advanced techniques to help you become a successful blog writer. Learn how to craft compelling content, optimize for search engines, and drive conversions for your independent business through effective blogging.

12/29/2025 Logistics Industry Insights
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Ecommerce Sites Boost Sales with Strategic Web Design

Ecommerce Sites Boost Sales with Strategic Web Design

This article delves into how cross-border e-commerce independent websites can improve inquiry conversion rates through sophisticated web design. It provides practical strategies from aspects such as banner design, user experience optimization, strength display, marketing bait setting, and technical support. The aim is to help foreign trade enterprises build efficient marketing-oriented independent websites that attract and convert potential customers. The article offers actionable insights to optimize website elements for higher engagement and ultimately, increased inquiries.

01/16/2026 Logistics Industry Insights
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Amazon Success Relies More on Skills Than Credentials

Amazon Success Relies More on Skills Than Credentials

This article debunks the myth that a degree and English proficiency are prerequisites for Amazon operations, emphasizing the importance of practical skills and business acumen. It details essential skills such as product selection, business thinking, data analysis, and resource integration, providing a progressive path from imitation to independent thinking. Even with limited English proficiency, success in Amazon operations is achievable through leveraging tools and platform support. The focus is on building core competencies to thrive in the competitive cross-border e-commerce landscape, regardless of formal education or language skills.

12/30/2025 Logistics Industry Insights
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