Proven Strategies to Revive Stagnant Amazon Sales

Proven Strategies to Revive Stagnant Amazon Sales

This article unveils a strategy for revitalizing old products on Amazon. By optimizing advertising structures, including manual broad match keywords, automatic campaigns, targeting campaigns, video ads, and display ads, it aims to quickly improve listing rankings and boost sales of existing products. This approach helps sellers stand out during peak seasons by effectively re-engaging customers and driving renewed interest in established items. The focus is on strategic ad adjustments to maximize visibility and conversion rates for older listings.

01/04/2026 Logistics Industry Insights
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Google Ads Affiliate Tools Transform Digital Marketing Strategies

Google Ads Affiliate Tools Transform Digital Marketing Strategies

Google Ads and affiliate marketing platforms are constantly evolving. This article delves into key updates including new matching types, targeting options, ad formats, AI technology, and conversion tracking solutions. It provides practical application guidelines to help advertisers leverage these new tools effectively and improve their digital marketing performance. The focus is on maximizing the potential of these advancements to achieve better results and optimize campaigns.

01/04/2026 Logistics Industry Insights
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Chinese Beauty Brands Gain Traction in Japans Competitive Market

Chinese Beauty Brands Gain Traction in Japans Competitive Market

Domestic beauty brands are exhibiting strong social media marketing performance in the Japanese market, but face competition from Korean cosmetics and challenges in building customer loyalty. To succeed, these brands need to focus on improving product quality and innovation, as well as gaining a deeper understanding of Japanese consumer needs and preferences. This includes tailoring products and marketing strategies to resonate with the specific demands and cultural nuances of the Japanese beauty market.

01/04/2026 Logistics Industry Insights
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Ozon Launches Comment Pinning to Enhance Sales

Ozon Launches Comment Pinning to Enhance Sales

OZON has launched a pinned review feature, allowing sellers to highlight positive reviews to improve conversion rates. Positive reviews significantly boost click-through and add-to-cart rates. Sellers are advised to actively collect positive feedback and regularly update pinned reviews to maintain page appeal. Currently, this feature primarily supports the local model, with cross-border stores soon to be supported. Future optimizations are expected, aiming to enhance the experience for both sellers and buyers.

01/04/2026 Logistics Industry Insights
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Tiktok Shop Rivals Shopee in Vietnams 40B Ecommerce Market

Tiktok Shop Rivals Shopee in Vietnams 40B Ecommerce Market

Vietnam's e-commerce market is booming, projected to reach $40 billion by 2025. Shopee currently holds the leading position, but TikTok Shop is rapidly rising with its social commerce model. Lazada is also steadily catching up. This article analyzes the strengths and challenges of each platform, providing insights for e-commerce businesses planning to enter the Vietnamese market.

01/04/2026 Logistics Industry Insights
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Lowcost Patent Strategy Shields Ecommerce Best Sellers

Lowcost Patent Strategy Shields Ecommerce Best Sellers

Cross-border e-commerce sellers often face the challenge of their popular products being copied. This article introduces how to leverage domestic patent priority rights to protect innovative products cost-effectively. It emphasizes the conditions of novelty, inventiveness, and practical applicability of patents. The article advises sellers to apply for patents promptly to build a protective wall around their products and avoid being 'knocked off'. This strategy helps to safeguard their intellectual property and maintain a competitive edge in the global market.

01/04/2026 Logistics Industry Insights
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Oriental Selection Struggles with Growth Over Reliance on Platforms

Oriental Selection Struggles with Growth Over Reliance on Platforms

Dongfang Zhenxuan faces challenges with declining traffic and sales, highlighting the risks of relying on a single platform. While a multi-platform strategy has been initiated, its effectiveness remains to be seen. In the future, Dongfang Zhenxuan needs to focus on content innovation, supply chain optimization, and user service to find new growth engines. The company must adapt to the evolving e-commerce landscape and diversify its reach to maintain its market position and attract new customers while retaining existing ones.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Gain Visibility with Free Posts Feature

Amazon Sellers Gain Visibility with Free Posts Feature

This article delves into the value and usage techniques of Amazon Posts, emphasizing how to create high-converting Posts by using contextualized images, concise and easy-to-understand content, and highlighting brand value. The goal is to generate free traffic to your store. It recommends that sellers fully utilize this free resource to increase store exposure and sales. By optimizing your Posts with engaging visuals and compelling content, you can effectively leverage this feature to drive traffic and boost your overall performance on Amazon.

01/04/2026 Logistics Industry Insights
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Tiktok Black Screen Issue Causes and Fixes Explained

Tiktok Black Screen Issue Causes and Fixes Explained

This article delves into the common causes of TikTok black screen issues, including risk control upgrades and network environment problems. It provides three practical solutions: changing IP nodes, resetting the phone environment, and using overseas real devices. Readers can choose the appropriate solution based on their situation to overcome the black screen problem and regain a smooth TikTok experience. These methods aim to bypass the stricter security measures and ensure stable access to the platform.

01/04/2026 Logistics Industry Insights
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Aliexpose Risks of AI Manipulation in Ecommerce

Aliexpose Risks of AI Manipulation in Ecommerce

This article reveals the common purposes and 'gray' practices of manual intervention on AliExpress, including 'tagging' and leveraging existing customers. It analyzes the potential risks involved, emphasizing the importance of product quality. The article advises sellers to view manual intervention rationally and avoid over-reliance, focusing instead on improving product quality and operational capabilities. It highlights that sustainable success comes from building a strong foundation rather than relying on artificial boosts, ultimately mitigating risks associated with these interventions.

01/04/2026 Logistics Industry Insights
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