Amazon Ads Introduces Benchmarks for Seller Campaign Optimization

Amazon Ads Introduces Benchmarks for Seller Campaign Optimization

Amazon Advertising has launched Benchmarks, offering category-specific data to help sellers optimize their ad campaigns and improve efficiency. This feature allows advertisers to compare their performance against category averages, identifying areas for improvement in targeting, bidding, and creative. By leveraging these insights, sellers can make data-driven decisions to enhance their advertising strategies and drive better results. Currently, Benchmarks is only available in the US marketplace.

01/08/2026 Logistics Industry Insights
Read More
AI Startup Ehisea Drives Digital Trade Expansion

AI Startup Ehisea Drives Digital Trade Expansion

Yihaichuangteng shared its AI-driven Brand Globalization 3.0 strategy at the 2025 Digital Trade Conference, emphasizing a shift from traffic acquisition to brand resonance. Addressing the opportunities and challenges in emerging markets, Yihaichuangteng helps Chinese companies build sustainable brand asset systems in overseas markets by constructing brand digital infrastructure and leveraging AI for marketing. This approach enables businesses to establish a strong brand presence and achieve long-term growth in the global landscape.

01/23/2026 Logistics Industry Insights
Read More
Googles Blue Button Splits AI and Traditional Search Traffic

Googles Blue Button Splits AI and Traditional Search Traffic

Google is testing a blue "Send" button instead of the traditional search icon, potentially to reduce accidental AI mode activations and steer users towards traditional search, safeguarding its core business model. This benefits SEO practitioners, highlighting the continued importance of traditional search ranking. The platform is balancing AI and traditional search. Brands and website operators should prioritize traditional SEO strategies.

01/23/2026 Logistics Industry Insights
Read More
AI Enhances Brand Visibility Through Content Optimization

AI Enhances Brand Visibility Through Content Optimization

GEO practitioners need to build a strong reputation (e.g., user testimonials) and implement soft optimization (easy crawling, precise targeting) in parallel to increase the AI citation rate of brand content and obtain free traffic. This dual approach combines building credibility with technical SEO strategies optimized for AI to discover and reference brand information. Ultimately, this leads to improved visibility and organic reach by leveraging both human and AI-driven discovery.

01/23/2026 Logistics Industry Insights
Read More
Baidu SEM 2026 PPC and Package Strategies for Growth

Baidu SEM 2026 PPC and Package Strategies for Growth

This article delves into the differences between Baidu PPC (Pay-Per-Click) and Annual PPC Packages in 2026, analyzing their respective advantages, disadvantages, and suitable scenarios. It emphasizes that businesses should select the most appropriate promotion model based on their development stage, human resource allocation, and promotion goals to achieve optimal marketing results. Choosing the right approach is crucial for maximizing ROI and achieving long-term success in the competitive online landscape.

01/09/2026 Logistics Industry Insights
Read More
Brands Adapt Strategies to Build Trust in Aidriven Search

Brands Adapt Strategies to Build Trust in Aidriven Search

This article delves into the challenges and opportunities for SEO in the AI search era of 2026. It highlights the obsolescence of traditional SEO strategies and emphasizes the importance of "Generative Engine Optimization (GEO)." The article proposes three key strategies for success: establishing AI-trusted information sources, building an "AI+Human" content model, and developing a new traffic tracking system. These strategies aim to help brands secure genuine traffic and commercial returns within the AI-driven search ecosystem.

01/09/2026 Logistics Industry Insights
Read More
Automated Video Marketing Expands Global Youtube Reach

Automated Video Marketing Expands Global Youtube Reach

This article explores how cross-border e-commerce and foreign trade companies can leverage YouTube promotion systems. By using batch video uploads and multi-threaded mass sending, businesses can build a scalable, automated, and high-coverage overseas exposure system. This system addresses three core issues: account security, target customer identification, and efficient outreach and conversion. It helps companies achieve sustainable growth in overseas markets by enabling them to effectively reach and engage potential customers on YouTube, driving traffic and ultimately increasing sales.

01/23/2026 Logistics Industry Insights
Read More
Telegram Automation Boosts Global Trade Efficiency

Telegram Automation Boosts Global Trade Efficiency

This article delves into how Telegram mass messaging systems can build a sustainable overseas lead generation loop. It focuses on three key aspects: matrix-style account operation, precise data collection and filtering, and personalized private messaging. By integrating account management, data acquisition, and user outreach into a clear and replicable process, this approach empowers foreign trade enterprises to achieve long-term growth. It provides a comprehensive solution for leveraging Telegram to build and nurture private domain traffic for effective overseas marketing campaigns.

01/23/2026 Logistics Industry Insights
Read More
Twitter X Automation Transforms Global Marketing Mitigates Risks

Twitter X Automation Transforms Global Marketing Mitigates Risks

This article delves into the principles, applications, core functionalities, and risk prevention of Twitter X automation marketing tools. It emphasizes the importance of selecting compliant tools and configuring automation strategies reasonably, aiming to help cross-border e-commerce and overseas marketing teams safely and efficiently leverage Twitter X to expand their markets and achieve sustainable growth. Key considerations include ethical automation practices and adherence to platform guidelines to mitigate potential risks and ensure long-term success in global marketing efforts.

01/23/2026 Logistics Industry Insights
Read More
Tiktok Automation Tools Boost Lead Generation in Europe US

Tiktok Automation Tools Boost Lead Generation in Europe US

This article provides an in-depth analysis of TikTok cloud control software, covering its technical principles, core functionalities, and practical applications. It comprehensively explains how to leverage cloud control systems for automated TikTok traffic generation. Using the Globalcom LeadGen system as an example, it explores how to build an efficient lead conversion funnel through batch management, automated operations, and risk control. The ultimate goal is to achieve a daily increase of 200+ active leads from Europe and the United States.

12/17/2025 Logistics Industry Insights
Read More