Amazon Sponsored Brands Broad Match Triggers Unintended Ad Placements

Amazon Sponsored Brands Broad Match Triggers Unintended Ad Placements

This article focuses on the issue of irrelevant search terms triggered by broad match keywords in Amazon Sponsored Brands (SB) campaigns. It explains the differences in matching logic between SB and Sponsored Products (SP) ads. Sellers should fully understand the characteristics of SB ads, optimize their keyword strategies, and continuously monitor ad performance to improve advertising efficiency. Understanding these nuances is crucial for maximizing ROI and preventing wasted ad spend when utilizing broad match within Sponsored Brands.

01/22/2026 Logistics Industry Insights
Read More
Chatgpt Bans Disrupt Crossborder Ecommerce

Chatgpt Bans Disrupt Crossborder Ecommerce

The recent widespread ChatGPT account bans serve as a warning to cross-border e-commerce sellers. This article analyzes the reasons behind the bans, proposes coping strategies, and reflects on the issue of AI dependency. It advises sellers to use AI tools compliantly, strengthen their own operational capabilities, and achieve collaborative development between humans and AI. By understanding the risks and focusing on sustainable practices, sellers can mitigate potential disruptions and build a more resilient business.

01/22/2026 Logistics Industry Insights
Read More
Trucking Market Nears Recovery As FTR Predicts 2026 Rebound

Trucking Market Nears Recovery As FTR Predicts 2026 Rebound

The FTR Trucking Index edged up to 0.3, signaling easing price pressures and improved utilization. Market improvement is anticipated in 2026-27, with capacity constraints potentially acting as a catalyst. While the index shows a slight positive movement, the underlying issue of capacity and its impact on pricing and overall market health remains a key factor to watch. The expectation of future market recovery hinges on the interplay between demand and the availability of trucking resources.

01/21/2026 Logistics Industry Insights
Read More
Amazon Sellers Combat Listing Hijacking Fraud

Amazon Sellers Combat Listing Hijacking Fraud

Amazon sellers are increasingly facing the problem of malicious listing hijacking. This paper details how to effectively combat this issue and protect your business reputation by leveraging official Amazon resources (such as Brand Registry and complaint mechanisms), strengthening brand protection measures, utilizing monitoring tools and technical means, taking legal action when necessary, and maintaining good communication. A multi-pronged approach is crucial to effectively address malicious listing hijacking and safeguard your brand on the Amazon marketplace.

01/21/2026 Customs Knowledge
Read More
Amazon Sellers Gain 48hour FBA Lost Inventory Recovery Guide

Amazon Sellers Gain 48hour FBA Lost Inventory Recovery Guide

Lost Amazon FBA inventory is a common issue for sellers. This article provides a 48-hour self-help guide, emphasizing the importance of verifying inventory and logistics information, contacting Amazon customer service, and gathering relevant evidence. It aims to help sellers respond quickly and minimize losses when encountering FBA inventory discrepancies or losses. The guide focuses on proactive steps sellers can take within the initial 48 hours to maximize their chances of a successful claim and resolution.

01/26/2026 Logistics
Read More
US Faces Persistent Truck Driver Shortage Crisis

US Faces Persistent Truck Driver Shortage Crisis

The truck driver shortage in the US is a long-standing problem with a significant and growing gap. Factors such as aging workforce, demanding work conditions, industry competition, and career choices of the younger generation contribute to this predicament. Addressing the issue requires a multi-pronged approach, including improving driver compensation and benefits, optimizing training programs, enhancing working conditions, and adopting a rational perspective on autonomous driving technology. Only through these combined efforts can the 'highway crisis' be alleviated.

01/28/2026 Logistics Industry Insights
Read More
China Mandates Farm Produce Safety Certificates by 2026

China Mandates Farm Produce Safety Certificates by 2026

Starting February 2026, China will fully implement the qualified certificate system for agricultural product quality and safety, providing an "ID card" for vegetables, fruits, livestock meat, and aquatic products. Producers are required to issue qualified certificates, and purchasers are required to verify them. This initiative aims to improve the quality and safety of agricultural products and protect consumer rights. The system enhances traceability and accountability throughout the supply chain, ensuring safer and more reliable food sources for the public.

02/11/2026 Customs Knowledge
Read More
Targeted PPC Strategy Counters Click Fraud Boosts Conversions

Targeted PPC Strategy Counters Click Fraud Boosts Conversions

This article addresses the issue of low conversion rates after engaging in order brushing. It proposes a strategy of using Direct Train (a paid advertising platform) to attract a precise target audience. The approach involves creating new campaigns, selecting accurate keywords, targeting specific demographics, optimizing creative assets, and gradually increasing the budget. The goal is to improve conversion effectiveness. The article also reminds readers to be cautious about order brushing and to comply with relevant laws and regulations.

02/11/2026 Logistics Industry Insights
Read More
Supply Chain Firms Struggle to Fill Holiday Season Jobs

Supply Chain Firms Struggle to Fill Holiday Season Jobs

The holiday logistics peak season highlights the shortage of supply chain talent. DHL Supply Chain shared its strategies for addressing this issue, including optimizing recruitment processes, reducing employee turnover, improving operational efficiency, and cultivating future leaders. These strategies offer valuable insights for the industry to navigate the talent gap and ensure smooth operations during peak demand periods. Their approach provides a framework for other companies facing similar challenges in attracting and retaining skilled supply chain professionals.

01/27/2026 Logistics Industry Insights
Read More
Ozon Sellers Guide Preventing Inventory Shortages

Ozon Sellers Guide Preventing Inventory Shortages

This article addresses the common issue of 'insufficient stock' faced by Ozon sellers. It details two efficient inventory update methods and highlights category restrictions often overlooked by new sellers. Furthermore, it provides robust pricing and inventory strategy recommendations to help sellers avoid losses and achieve healthy store growth. Focusing on practical solutions, the article aims to equip Ozon sellers with the knowledge to optimize their inventory management, reduce logistics costs, and ultimately improve profitability within the Ozon marketplace.

01/26/2026 Logistics Encyclopedia
Read More