In Google Ads, selecting "Search Network Partners" expands ad reach to platforms like YouTube. It's recommended to A/B test this setting to determine its effectiveness. Monitor performance and optimize based on the results to maximize return on investment. This allows you to understand if the expanded reach translates into valuable conversions and improved campaign performance compared to targeting only Google Search.
The U.S. Chamber of Commerce forecasts a slow economic recovery in the United States, identifying national debt as the biggest threat. The Chamber proposes a five-point growth plan, including unleashing energy potential, expanding trade, streamlining regulations, reforming immigration, and controlling spending. Simultaneously, it advocates for increased infrastructure investment, suggesting a rise in fuel taxes to stimulate economic growth and job creation.
Amazon's first-time purchase of Boeing 767 aircraft marks a significant shift in its aviation strategy, breaking away from its long-standing leasing model. This move likely aims to reduce operational costs, enhance operational control, and increase its long-term investment in the air cargo business. Looking ahead, Amazon may be building a more diversified and flexible air cargo system.
Convey's Delivery Exception Management (DEM) platform addresses the challenges of e-commerce's 'last mile' delivery. By connecting data and processes, the platform empowers shippers to proactively identify, collaborate on, and resolve delivery exceptions, enhancing customer experience and driving higher ROI. Early adopters have seen an average 80% improvement in exception resolution speed and a 6 to 10x return on investment.
This article analyzes the latest dynamics in the Southeast Asian e-commerce market, including Lazada's robust growth, Shopee's platform regulation and standardization, Indonesian e-wallet OVO's investment strategy, an analysis of the Southeast Asian toy market, and emerging trends in cross-border e-commerce. These insights collectively reveal the evolving landscape and development direction of the Southeast Asian e-commerce market.
This article provides a detailed explanation of key aspects of Indonesian company registration, including company structure, business scope, registered capital, foreign equity ratio, required materials, and procedures. It also offers a guide to avoid common pitfalls, helping investors successfully tap into the Indonesian market. The information aims to facilitate foreign investment and navigate the complexities of establishing a business presence in Indonesia.
US rail freight and intermodal volume have decreased year-over-year, with declines in grain and metal shipments. This trend could potentially drive up commodity prices. Addressing this requires optimizing supply chains and increasing investment to promote upgrades. The decline in rail freight volume may be indicative of a broader economic slowdown and highlights the importance of resilient and efficient supply chain infrastructure.
AI logistics platform Augment raised $85 million in Series A funding, bringing its total funding to over $110 million, led by Redpoint Ventures. Augment's AI platform helps logistics companies optimize demand forecasting, routing, warehouse management, and customer service. Meanwhile, major US ports are addressing trade shifts through data and investment. Digitalization and intelligentization are becoming key to the development of the logistics industry.
The Biden administration plans to launch a $2 trillion infrastructure investment plan to repair and upgrade America's aging infrastructure, stimulate economic recovery, and promote equitable development in transportation. The plan will be implemented in phases, focusing on varying state needs, bridging historical gaps, multimodal transport, and optimizing project processes. Whether it can be successfully implemented is worth paying attention to.
US retail giants warn that the trade war will impact consumers through tariffs, leading to higher prices, reduced product choices, and potentially triggering a global economic slowdown. The article analyzes the mechanisms of tariff impact and emphasizes coping strategies such as rational consumption, policy monitoring, and diversified investment. It aims to help readers navigate the challenges posed by the trade war.
