Amazon Enhances Analytics with Search Dashboard for Sellers

Amazon Enhances Analytics with Search Dashboard for Sellers

Amazon has launched the Brand Analytics Search Dashboard in its European and Japanese marketplaces. This dashboard includes two key components: Search Catalog Performance and Search Query Performance. These dashboards empower sellers to analyze buyer search and purchasing trends, optimize product listings, and refine marketing strategies. By leveraging these insights, sellers can effectively improve sales performance and gain a competitive edge within the Amazon ecosystem. The data provided allows for a more data-driven approach to Amazon operations, leading to better informed decisions and ultimately, increased revenue.

12/30/2025 Logistics Industry Insights
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Chinese OEM Maxpeedingrods Gains Global Racing Market Share

Chinese OEM Maxpeedingrods Gains Global Racing Market Share

Founded by Chen Shu, a returnee student, MaxpeedingRods has successfully broken the monopoly of German and Japanese brands in the automotive modification parts sector. Through strategies like free trials, professional certifications, and participation in international racing events, the brand has gained global user recognition. MaxpeedingRods emphasizes product research and development, along with overseas marketing, and actively embraces the new energy vehicle market. It provides valuable experience for Chinese auto parts companies seeking to expand globally, demonstrating a path to success in a competitive international landscape.

01/19/2026 Logistics Industry Insights
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Japans Used Goods Market Expands with Crossborder Ecommerce Push

Japans Used Goods Market Expands with Crossborder Ecommerce Push

This paper provides an in-depth analysis of Mercari and Yahoo! Auctions, two major used goods e-commerce platforms in Japan. It offers product selection strategies and operational techniques tailored for cross-border sellers at different stages. The study emphasizes the importance of localized operations, high-quality products, excellent customer service, and compliant operations. The aim is to help sellers better tap into the lucrative Japanese used goods market and achieve success by understanding the nuances of the platform and the local consumer preferences.

01/27/2026 Logistics Industry Insights
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Japans PSE Certification Challenges for Ecommerce Sellers

Japans PSE Certification Challenges for Ecommerce Sellers

This article provides an in-depth interpretation of Japan's PSE certification, offering a detailed analysis for cross-border e-commerce sellers regarding its definition, classification, process, costs, and frequently asked questions. It emphasizes the importance of compliance, helping sellers avoid risks and successfully enter the Japanese market. Understanding and adhering to PSE regulations are crucial for selling electrical products in Japan. This guide aims to equip sellers with the necessary knowledge to navigate the certification process and ensure their products meet the required safety standards.

02/03/2026 Customs Knowledge
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Guide to Shipping Small Appliances to Japan Via Ecommerce

Guide to Shipping Small Appliances to Japan Via Ecommerce

This article provides an in-depth analysis of logistics solutions for cross-border e-commerce of small appliances to Japan. It covers various modes including international express, air freight, postal parcels, dedicated line logistics, and overseas warehousing, while also highlighting selected high-quality freight forwarding companies. The importance of compliance is emphasized to help you efficiently tap into the Japanese market. This guide aims to provide practical insights for businesses looking to optimize their supply chain and navigate the complexities of exporting small appliances to Japan.

02/02/2026 Logistics Encyclopedia
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Niche BBQ Sauces Gain Global Popularity

Niche BBQ Sauces Gain Global Popularity

The global BBQ market continues to grow, with niche flavors and smart products becoming new growth drivers. Japanese BBQ sauce brand Bachan's successfully entered the overseas market and achieved sales breakthroughs through emotional marketing, visual presentation, social interaction, and KOL promotion. Intelligent BBQ products, such as automatic cleaning robots, smart thermometers, and AI BBQ grills, also provide consumers with a more convenient experience and are worth paying attention to. These trends highlight opportunities for BBQ brands looking to expand globally and cater to evolving consumer preferences.

02/03/2026 Logistics Industry Insights
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Japan Funds Wtos COVID19 Aid for Developing Nations

Japan Funds Wtos COVID19 Aid for Developing Nations

The Japanese government is providing financial support to the World Customs Organization's 'COVID-19 Project,' aimed at strengthening the capacity of customs administrations in developing countries to respond to the impact of the COVID-19 pandemic. The project will develop guidelines for business continuity planning, enhance risk management capabilities, promote paperless trade, strengthen international cooperation, and provide training and technical support to ensure the security and facilitation of global trade. This funding will help developing nations maintain essential trade flows during and after the pandemic.

02/03/2026 Customs Knowledge
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Japan Ecommerce Mentorship Aims to Boost Yahoo Shopping Sellers

Japan Ecommerce Mentorship Aims to Boost Yahoo Shopping Sellers

This article delves into the crucial aspects of operating a cross-border e-commerce business on Yahoo! Japan. It explores the coaching services offered by "Eason," designed to help sellers efficiently expand into the Japanese market. The content covers one-on-one guidance, advertising strategies, practical operations, product selection, product listing, and shipping guidance. It also briefly outlines operational knowledge relevant to other cross-border e-commerce platforms. The aim is to provide a comprehensive overview for sellers looking to succeed on Yahoo! Japan with expert support.

02/05/2026 Logistics Industry Insights
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Chinese Noodle Chain Yang Guo Fu Expands Success in Europe

Chinese Noodle Chain Yang Guo Fu Expands Success in Europe

Yang Guofu Mala Tang is accelerating its global expansion, using Europe as a bridgehead. Positioning itself as a 'light meal' similar to Japanese ramen, its average transaction price is significantly higher than traditional fast food. Through standardized operations, strict supply chain management, and an efficient local team, Yang Guofu has successfully shifted its customer base in Europe from international students to local middle-class consumers. The company is actively building social scenes and striving to become a leading Asian restaurant chain brand in Europe.

02/05/2026 Logistics Industry Insights
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Japanfunded Project Enhances Pacific Islands Disaster Customs Response

Japanfunded Project Enhances Pacific Islands Disaster Customs Response

Funded by the Japanese government through the WCO COVID-19 Project, the World Customs Organization (WCO) held an online workshop to enhance the capacity of Pacific Island countries' customs administrations to expedite the clearance of relief goods during natural disasters and other emergencies. The workshop fostered international cooperation, promoted regulatory updates and process optimization, and improved the professional skills of customs officers. This initiative aims to build a robust barrier for the region to cope with potential future natural disasters by strengthening customs' ability to respond effectively.

02/05/2026 Customs Knowledge
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