Amazon Ads Key Strategies to Optimize New Product Campaigns

Amazon Ads Key Strategies to Optimize New Product Campaigns

It's common for automatic campaigns to generate relevant but underperforming keywords during a new product launch on Amazon. This article advises sellers to remain calm, set a budget plan, and allow sufficient time for the campaign to run. Instead of blindly negating keywords, focus on optimizing the listing. Continuously monitor data and conduct A/B testing to improve ad performance and conversion rates. A strategic approach, patience, and data-driven optimization are key to turning around underperforming automatic campaigns during the crucial launch phase.

12/31/2025 Logistics Industry Insights
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Amazon Upgrades A Pages to Drive Holiday Sales

Amazon Upgrades A Pages to Drive Holiday Sales

Amazon US has launched an enhanced A+ Page feature, allowing sellers to recommend other products within their brand on the product detail page, aiming to improve on-site conversion rates. This feature, along with other advanced functionalities, is available for free to eligible brand sellers as a limited-time promotion. Experts advise sellers to seize this opportunity to refine their operations and actively prepare for the year-end peak season. This is a key chance to boost sales and visibility before the holiday rush.

12/31/2025 Logistics Industry Insights
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Retailers Urged to Optimize Cdiscount Returns to Cut Excess Stock

Retailers Urged to Optimize Cdiscount Returns to Cut Excess Stock

This article provides a detailed return-to-warehouse guide for Cdiscount sellers. It instructs sellers on how to contact the warehouse via email, fill out a pickup form, and schedule a pickup time to transfer unsold inventory to a third-party overseas warehouse, thereby solving the problem of inventory backlog. It emphasizes the importance of timely communication with Cdiscount customer service to ensure operations comply with the latest platform policies. This helps sellers effectively manage their inventory and avoid storage fees for slow-moving products.

12/30/2025 Warehousing
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Guide to Buying a US Trademark Key Steps Explained

Guide to Buying a US Trademark Key Steps Explained

This article, from a data analyst's perspective, provides a detailed analysis of the US trademark purchase process. It covers key aspects such as document preparation, time estimation, and assignment methods, helping cross-border e-commerce sellers efficiently acquire US trademarks and seize market opportunities. The article highlights the required document checklist for both buyers and sellers and analyzes the characteristics of different assignment methods, offering practical guidance. It aims to streamline the acquisition process and empower sellers to navigate the complexities of US trademark transfers.

12/30/2025 Customs Knowledge
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Data Guide Optimizes FCL Vs LCL for Global Shipping

Data Guide Optimizes FCL Vs LCL for Global Shipping

This paper delves into common international ocean freight modes, focusing on the selection logic between Full Container Load (FCL) and Less than Container Load (LCL) shipping. It provides a data-driven decision-making framework to help businesses optimize logistics costs and improve operational efficiency. By analyzing cargo volume, cost budget, time sensitivity, and cargo characteristics, this paper offers more informed ocean freight decision-making guidance for enterprises. It aims to empower companies to choose the most suitable shipping method based on their specific needs and constraints.

02/04/2026 Logistics Encyclopedia
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CES 2026 Highlights Aipowered Homes and Smart Glasses

CES 2026 Highlights Aipowered Homes and Smart Glasses

CES 2026 heralds the deep integration of AI into home entertainment and smart wearables. TVs can now converse, generate dynamic wallpapers, and intelligently repair images. Smart glasses transform into mobile giant screens, real-time translators, and life recorders. Technology is becoming 'invisible,' naturally blending into life and providing personalized services. NIQ GfK experts released the 'Technology Demand Outlook 2026' during the show, offering a reference for industry development. This signals a future where technology anticipates and seamlessly fulfills user needs within the home and on-the-go.

02/05/2026 Logistics Industry Insights
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Uschina Air Freight Faces Customs Cost Process Challenges

Uschina Air Freight Faces Customs Cost Process Challenges

This article provides a detailed analysis of the costs, clearance time, procedures, and fee estimation methods for air freight customs clearance from the United States to China. It also offers advice on selecting a customs clearance agent. The aim is to help readers comprehensively understand US-China air freight customs clearance, enabling them to complete cargo clearance more efficiently and avoid unnecessary complications. It covers the breakdown of clearance costs, providing insights into potential expenses and offering guidance on navigating the clearance process smoothly.

02/05/2026 Customs Knowledge
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WCO and WTO Boost Trade Facilitation for Global Businesses

WCO and WTO Boost Trade Facilitation for Global Businesses

This article interprets the key issues discussed at the joint meeting of the WCO Trade Facilitation Agreement Working Group (TFAWG) and the Permanent Technical Committee (PTC). It analyzes the progress of the WTO TFA, the WCO Mercator Program, and Time Release Studies. Furthermore, it provides actionable guidance for businesses, helping them to capitalize on trade facilitation opportunities and enhance their global competitiveness. The article highlights the importance of understanding and adapting to these initiatives to improve efficiency and reduce trade costs for businesses operating internationally.

02/05/2026 Customs Knowledge
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Singapore Enhances Trade with Streamlined Doortodoor Shipping

Singapore Enhances Trade with Streamlined Doortodoor Shipping

Sea Freight DDP (Delivered Duty Paid) service to Singapore is increasingly becoming a vital bridge connecting China-Singapore trade due to its efficiency, convenience, and transparency. This article details key information about this dedicated line, including its transit time, costs, cargo tracking, customs clearance, and tariffs. It also answers frequently asked questions, aiming to help businesses and individuals better understand and utilize this logistics method. The service offers a hassle-free door-to-door solution, simplifying the import process for both businesses and individuals.

02/06/2026 Logistics
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Guide to Shenzhenus Ocean Freight Costs for Businesses

Guide to Shenzhenus Ocean Freight Costs for Businesses

This article delves into the cost structure of ocean freight from Shenzhen to various US ports, covering basic freight rates, surcharges, and other potential fees. It analyzes key factors influencing shipping costs, such as cargo attributes, transit time, and destination port selection. Practical strategies for booking, customs clearance, cargo packaging, and insurance options are provided to help businesses effectively control shipping costs and improve supply chain efficiency. The aim is to offer insights into navigating the complexities of US-China trade and optimizing logistics operations.

02/06/2026 Logistics Encyclopedia
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