Amazon sellers have recently faced issues such as an abnormal proliferation of the "Best Seller" badge and main image alterations, leading to sales decline. This article analyzes the causes of these problems and provides specific recommendations for main image optimization. The aim is to help sellers overcome these challenges and improve their operational capabilities on the Amazon platform.
Amazon's advertising system experienced frequent bugs during Black Friday, leading sellers to question whether the platform was unfairly profiting. This article analyzes the incident, explores the potential causes behind the bugs, and provides coping strategies for sellers. It emphasizes the importance of a symbiotic relationship between the platform and sellers, highlighting the need for sellers to enhance their own capabilities to meet the challenges. Ultimately, a healthy ecosystem benefits both Amazon and its sellers, fostering long-term growth and stability within the cross-border e-commerce landscape.
This article delves into leveraging Amazon's Brand Analytics Search Performance Report and Search Term Report to review and optimize product keyword strategy. By analyzing key metrics like impressions, click-through rate, add-to-cart rate, and purchase quantity, it diagnoses fundamental listing issues, eliminates ineffective exposure, uncovers high-potential keywords, and dynamically adjusts optimization strategies based on data trends. This helps sellers improve advertising performance and organic rankings, ultimately driving sales growth.
Amazon Advertising Console introduces the 'Total Traffic and Invalid Traffic Report' to help sellers identify and filter invalid traffic, improving advertising efficiency. The report provides key metrics such as total impressions, invalid impressions, invalid impression rate, total clicks, invalid clicks, and invalid click rate. This empowers sellers to optimize advertising campaigns and avoid wasted budget by providing visibility into potentially fraudulent or non-genuine traffic sources. By understanding these metrics, advertisers can refine their targeting and bidding strategies for better ROI.
The TD Cowen/AFS Third Quarter Freight Index report reveals how carriers are navigating challenges like excess capacity and declining rates. The report analyzes costs, demand, and policy impacts across truckload, parcel, and LTL transportation, while also looking ahead to future trends. Digital transformation and intelligent upgrades are identified as inevitable developments within the freight industry. This report provides insights into the current state and anticipated evolution of the freight market, highlighting the need for adaptation and innovation to thrive in a changing landscape.
OAG released a report exploring the future of airline operations, focusing on aircraft turnaround, flight planning, and baggage management. It reveals how digitalization, AI, and IoT technologies drive operational efficiency, cost reduction, and improved passenger experience. The report provides airlines with strategic insights and action guidelines to help them stand out in a competitive market. It highlights the potential of these technologies to revolutionize airline operations and create a more seamless and efficient travel experience for passengers.
OAG has released its latest aviation industry report, providing global flight data and industry analysis. The report covers key areas such as on-time performance, technology trends, airline capacity, and airport connectivity. It aims to help industry professionals and stakeholders gain a comprehensive understanding of aviation industry dynamics and capture market trends, providing data-driven support for decision-making. This report offers valuable insights into the current state and future direction of the aviation sector.
This article analyzes Brazilian beef import quotations provided by Simba International of Spain in December 2025. It covers prices, shipping schedules, and payment terms for various brands and categories of beef. Through a detailed interpretation of different brands and cuts, it provides decision-making references for relevant enterprises. The analysis highlights market risks and offers corresponding mitigation strategies. The quotations encompass a range of Brazilian beef products, offering a comprehensive overview of the import market at that time. This information is intended to assist businesses in making informed decisions regarding Brazilian beef imports.
Recent data from the Association of American Railroads (AAR) shows a short-term year-over-year decline in rail freight and intermodal volumes, but cumulative year-to-date figures remain positive. Performance varies across market segments, with significant potential in intermodal transportation. Rail freight faces challenges like truck competition and labor shortages, but also benefits from economic growth and technological innovation. Moving forward, railway companies need to improve efficiency, reduce costs, and expand services, embracing change to achieve sustainable growth.
The Prologis IBI Index indicates a turning point in logistics real estate demand, with the Q3 activity index reaching 53. Net absorption, new lease signings, and project pipelines all show healthy growth. E-commerce and large enterprises are driving the increase, but trade volatility introduces uncertainty. The market recovery is non-linear, and businesses need to pay close attention to international trade developments.
