B2B Sales Boosted by Comparison Content for Lead Generation

B2B Sales Boosted by Comparison Content for Lead Generation

Foreign trade B2B companies face evolving customer decision journeys, making comparative content (VS content) an effective customer acquisition method. This article explains the value of comparative search, proposing four categories of comparison topics: product/specification/material, solution and delivery method, cost and risk, and selection strategy and suitable scenarios. It details how to write comparative content that both attracts traffic and drives inquiries, emphasizing that its essence is to bring the "procurement review" online, helping companies win more orders.

01/15/2026 Logistics Industry Insights
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Toyota Raymond Merge to Lead North American Forklift Market

Toyota Raymond Merge to Lead North American Forklift Market

Toyota Material Handling and The Raymond Corporation announced their integration into Toyota Material Handling North America (TMHNA). This aims to optimize resource allocation, synergize supply chains, expand service networks, and share technology, ultimately improving operational efficiency and providing customers with better solutions. Following the integration, Toyota and Raymond will maintain brand independence. Competition in the North American material handling market is expected to intensify.

01/15/2026 Logistics
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OAG Names Filip Filipov COO to Lead Data Expansion

OAG Names Filip Filipov COO to Lead Data Expansion

OAG welcomes former Skyscanner executive Filip Filipov as its Chief Operating Officer, aiming to optimize operations, enhance performance, and develop long-term strategies. This appointment aligns with OAG's strategy to accelerate growth following the acquisition of Infare, with the goal of providing comprehensive air travel data solutions. Filipov's expertise will support OAG in achieving greater breakthroughs and advancements in the air travel data sector. His experience will be invaluable as OAG continues to innovate and expand its offerings in the evolving landscape of aviation data.

01/15/2026 Logistics Industry Insights
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Oneroyal Names Dominic Poynter CCO to Lead Global Growth

Oneroyal Names Dominic Poynter CCO to Lead Global Growth

OneRoyal has announced the promotion of Dominic Poynter to Chief Commercial Officer, highlighting the company's strategic upgrade and commitment to accelerating global expansion. Poynter, formerly the Chief Marketing Officer, brings over 25 years of industry experience, having successfully elevated brand awareness and won numerous awards. OneRoyal is dedicated to innovation and providing clients with high-quality financial services, empowering them to achieve their financial goals. This appointment underscores OneRoyal's focus on growth and strengthening its leadership team in the competitive FinTech landscape.

01/15/2026 Logistics Industry Insights
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Global Supply Chain Disruptions Prolong Lead Times for Businesses

Global Supply Chain Disruptions Prolong Lead Times for Businesses

The global supply chain faces severe challenges, with lead times reaching record highs and accelerating due to port congestion, raw material shortages, and labor shortages. Companies are actively responding by exploring alternative ports, using air freight instead of sea freight, and planning ahead. Labor shortage is the most significant challenge, with unsustainable price levels. It is recommended that companies strengthen risk management, diversify suppliers, optimize inventory, and embrace digital transformation to mitigate these disruptions and build resilience in the face of ongoing uncertainty.

01/19/2026 Logistics Industry Insights
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Tiktok Automation Tools Boost Lead Generation in Europe US

Tiktok Automation Tools Boost Lead Generation in Europe US

This article provides an in-depth analysis of TikTok cloud control software, covering its technical principles, core functionalities, and practical applications. It comprehensively explains how to leverage cloud control systems for automated TikTok traffic generation. Using the Globalcom LeadGen system as an example, it explores how to build an efficient lead conversion funnel through batch management, automated operations, and risk control. The ultimate goal is to achieve a daily increase of 200+ active leads from Europe and the United States.

12/17/2025 Logistics Industry Insights
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Global Trade Trends in Medical Products Under HS Code 30

Global Trade Trends in Medical Products Under HS Code 30

This article provides a detailed explanation of HS Code 30 related to medical and biological products, covering categories such as gland and organ extracts and blood products. It analyzes the regulatory requirements and tax rates for each classified item, aiming to enhance readers' understanding of international trade regulations.

08/05/2025 HS Code Query
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China Adjusts Export Tax Rebates for HS Code 96 Products

China Adjusts Export Tax Rebates for HS Code 96 Products

This article conducts an in-depth analysis of products under the 96 series HS codes, revealing their application in export tax rebate policies. It aims to assist enterprises in understanding relevant regulations and enhancing market competitiveness. By organizing different HS codes and their corresponding tax rebate rates, the article helps companies address challenges in international trade and improve their economic returns.

08/05/2025 HS Code Query
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