Ecommerce Brands Optimize CPM CPC for Global Ad Success

Ecommerce Brands Optimize CPM CPC for Global Ad Success

This paper delves into CPM and CPC, two core billing methods in cross-border e-commerce internet advertising. It elaborates on the internet advertising process, key terminologies, and provides in-depth analysis of the CPM and CPC formulas. The study emphasizes the importance of flexibly applying these two billing models based on business objectives and market conditions. This helps cross-border e-commerce achieve sustainable growth in overseas markets by optimizing advertising spend and maximizing ROI through informed selection of CPM or CPC strategies.

02/03/2026 Customs Knowledge
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Air Waybill Key to Streamlining Crossborder Ecommerce Logistics

Air Waybill Key to Streamlining Crossborder Ecommerce Logistics

This paper delves into the crucial role of Air Waybills (AWBs) in cross-border e-commerce. It comprehensively explains the concept, information contained, and query methods of AWBs, differentiating them from Bills of Lading. The paper highlights the advantages and challenges of AWB application in cross-border e-commerce. It emphasizes the importance of mastering AWB knowledge for improving logistics efficiency, reducing operational risks, and optimizing customer experience. Furthermore, it explores the future trends of digital empowerment in Air Waybills and their potential to revolutionize international logistics.

02/03/2026 Document Interpretation
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Wireless Charger Patent Dispute Seizes 81 Ecommerce Stores Assets

Wireless Charger Patent Dispute Seizes 81 Ecommerce Stores Assets

Shenzhen Shangxing Technology Co., Ltd. initiated patent enforcement in the United States regarding its wireless charger, resulting in a Temporary Restraining Order (TRO) freezing 81 cross-border e-commerce stores. The patents involved include an invention patent for a foldable wireless charger and multiple design patents. Cross-border sellers are advised to immediately conduct self-inspections, remove potentially infringing products, and seek legal advice to proactively address potential litigation risks. This action highlights the importance of due diligence and IP protection in the global e-commerce market.

02/03/2026 Customs Knowledge
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Shipping Costs to Taiwan Key Insights for Ecommerce

Shipping Costs to Taiwan Key Insights for Ecommerce

This article provides an in-depth analysis of Taiwan sea freight costs, covering various options such as e-commerce small packages (e.g., Shopee SLS), bulk cargo transportation (AB single), and SF Express. It details crucial information like weight and size restrictions, LCL (Less than Container Load) calculation, and Taobao consolidation warehouse fees. The aim is to offer a comprehensive reference for cross-border e-commerce sellers and individuals seeking information on Taiwan shipping costs. It helps understand the complexities of shipping goods to Taiwan.

02/03/2026 Logistics
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Crossborder Ecommerce Booms Amid Policy and Logistics Advances

Crossborder Ecommerce Booms Amid Policy and Logistics Advances

This week's cross-border e-commerce sector shows three major trends: favorable policies, platform upgrades, and accelerated logistics. The "China (Yunnan) Free Trade Pilot Zone Regulations" officially came into effect, and six central provinces established a cross-border e-commerce alliance. Etsy launched AI tools, Shopee invited Taobao and Tmall merchants to join, and Alibaba.com saw a significant increase in orders. Cainiao upgraded its Southeast Asian logistics, with small packages delivered in as little as 72 hours. Xinshu Technology and OnerWay Finance completed financing rounds respectively.

02/03/2026 Logistics Industry Insights
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World Cup and Black Friday Drive Chinas Crossborder Ecommerce Amid IP Concerns

World Cup and Black Friday Drive Chinas Crossborder Ecommerce Amid IP Concerns

The overlap of the World Cup and Black Friday is expected to fuel a surge in cross-border e-commerce, with Yiwu-made World Cup merchandise seeing a boom in export orders. Sellers should seize this opportunity by stocking up on goods, while also being vigilant about intellectual property infringement risks and understanding local cultural taboos to maximize sales. Warm clothing products may emerge as a new growth area. This confluence of events presents both significant opportunities and challenges for cross-border e-commerce businesses.

02/03/2026 Logistics Industry Insights
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Crossborder Ecommerce Hit by Tax Reforms Postgolden Week

Crossborder Ecommerce Hit by Tax Reforms Postgolden Week

During the National Day holiday, cross-border e-commerce witnessed the implementation of stricter tax regulations and platform rule updates. Amazon introduced partial FBA refunds and its own brand, Amazon Grocery. eBay mandated DDP shipping for Korean sellers' orders to the US. The industry is transitioning from extensive growth to refined operations. Compliance, enhancing user experience, and expanding channels are becoming crucial for success in this evolving landscape. This shift highlights the increasing importance of strategic adaptation and operational excellence in the cross-border e-commerce sector.

02/03/2026 Customs Knowledge
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Ecommerce Surge Slows Industrial Real Estate Growth Deloitte

Ecommerce Surge Slows Industrial Real Estate Growth Deloitte

Deloitte research suggests that despite continued e-commerce growth, the growth rate of industrial real estate may slow down. Key drivers include market oversupply, increased competition, and rising interest rates. The report forecasts continued demand growth over the next five years, but at a slower pace, driven by e-commerce. Reverse logistics will also create new space demand. Businesses need to pay attention to market changes, optimize logistics, and prepare for challenges. Slower growth is expected, demanding strategic adaptation from industrial real estate players.

02/03/2026 Logistics Industry Insights
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3PL Boom Drives US Industrial Leasing Growth in 2025

3PL Boom Drives US Industrial Leasing Growth in 2025

In the first half of 2025, 3PL companies are projected to dominate the US industrial real estate leasing market, surpassing retail and e-commerce. While e-commerce demand is declining, outsourcing, technology advancements, and regional logistics are key driving factors. This shift signifies a growing reliance on third-party logistics providers to optimize supply chains and meet evolving business needs. The trend highlights the increasing importance of efficient and flexible logistics solutions in the modern economy, particularly in response to changing consumer behaviors and market dynamics.

02/04/2026 Logistics Industry Insights
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3PL Firms Drive US Industrial Leasing Growth in Early 2025

3PL Firms Drive US Industrial Leasing Growth in Early 2025

A CBRE report indicates a surge in demand from Third-Party Logistics (3PL) companies in the first half of 2025 within the US industrial real estate leasing market, surpassing traditional retail and e-commerce. This growth is primarily driven by increased corporate outsourcing, e-commerce transformation, and supply chain uncertainties. 3PL providers need to embrace technological innovation and enhance service quality to capitalize on the opportunities presented by this evolving market. The sector's expansion highlights the crucial role of logistics in the modern economy.

02/04/2026 Logistics Industry Insights
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