Shenzhen Scraps Trademark Subsidies Raising Costs for Ecommerce Firms

Shenzhen Scraps Trademark Subsidies Raising Costs for Ecommerce Firms

Shenzhen's cancellation of overseas trademark subsidies presents cost challenges for cross-border e-commerce businesses. Companies should refine budget management, improve trademark registration success rates, pay attention to subsidy policies in other regions, emphasize the long-term value of trademarks, and seek cooperation with professional institutions to address the new situation and enhance competitiveness. This shift requires businesses to adopt a more strategic and proactive approach to trademark management, focusing on efficiency and long-term brand building rather than relying on subsidies.

01/06/2026 Customs Knowledge
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Amazon Ads Yield High Conversions but Low Profits for Sellers

Amazon Ads Yield High Conversions but Low Profits for Sellers

High ACOS in Amazon Advertising isn't always a bad thing! This article delves into the five main objectives of Amazon Ads: traffic generation, ranking improvement, product association, keyword expansion, and profitability. It emphasizes evaluating ad performance based on the intended purpose rather than solely relying on ACOS. Through case studies, it guides sellers to develop more effective advertising strategies to achieve overall sales growth. The key takeaway is to align your ACOS targets with your specific advertising goals for optimal results.

01/06/2026 Logistics Industry Insights
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US Paris Agreement Shifts Disrupt Businesses Environment

US Paris Agreement Shifts Disrupt Businesses Environment

The Trump administration's renewed announcement of the US withdrawal from the Paris Agreement has sparked widespread concern in the business and environmental sectors. Despite the US exit, the long-term necessity of reducing climate emissions remains unchanged. Industry stakeholders will continue to promote sustainable development. Enhanced cooperation among all parties is crucial to address the challenges of climate change collectively. The need for global collaboration to mitigate climate impacts is now more apparent than ever, regardless of individual nations' stances.

01/08/2026 Logistics Industry Insights
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Amazon Sellers Gain Edge with Sellersprite 20s Keyword Tool

Amazon Sellers Gain Edge with Sellersprite 20s Keyword Tool

This article provides an in-depth analysis of Seller Sprite's newly launched 'Keyword Research 2.0' feature. It highlights its product-based matching logic, rather than focusing solely on keywords, and its integrated core competitive metrics. Through customizable data analysis, sellers can target keyword research based on specific sales goals, enabling refined Amazon operations. The tool's mature business logic and professional data analysis provide sellers with robust data support and business guidance, empowering them to optimize their strategies and improve performance.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Shift to Personalized Account Reinstatement Tactics

Amazon Sellers Shift to Personalized Account Reinstatement Tactics

Amazon account suspension is a serious problem for sellers. This article emphasizes the importance of moving away from generic appeal templates and adopting personalized appeal strategies. Through case study analysis, it details how to write sincere and persuasive appeal emails, highlighting key elements and techniques to improve the success rate of appeals. The goal is to help sellers regain their selling privileges by crafting unique and compelling arguments tailored to their specific situation, rather than relying on standardized, often ineffective, approaches.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Shift Focus to Niche Products for Profit Growth

Amazon Sellers Shift Focus to Niche Products for Profit Growth

This article delves into how Amazon sellers, especially with non-bestselling products, can escape the low-price trap and achieve profitable growth through refined operational strategies. It focuses on optimizing FBA fees, avoiding price wars, improving listing quality, and adapting to traffic algorithms. The emphasis is on long-term profitability rather than short-term order volume. The article also advises sellers to cut losses promptly to avoid sustained deficits, highlighting the importance of strategic decision-making for financial stability on the Amazon platform.

12/29/2025 Logistics Industry Insights
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Google Ads Weighs Overseas Vs Domestic Accounts for ROI

Google Ads Weighs Overseas Vs Domestic Accounts for ROI

This article provides an in-depth analysis of the differences between Google overseas accounts and domestic accounts, comparing them in terms of account qualification, policy restrictions, payment methods, customer service, and account stability. It emphasizes that the real value of overseas accounts lies in the "recharge bonus" rather than simply high rebates. Practical advice is offered to readers on choosing the right Google Ads account based on different business goals, qualifications, and budget sizes, ultimately helping advertisers achieve ROI improvement.

12/31/2025 Logistics Industry Insights
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US Rail Freight Declines Some Sectors Show Resilience

US Rail Freight Declines Some Sectors Show Resilience

According to the Association of American Railroads, U.S. rail carload and intermodal traffic both declined year-over-year for the week ending February 4th. Automobiles & parts and petroleum & nonmetallic minerals showed strong performance, while coal, grain, and chemicals experienced volume decreases. Overall, North American rail performance was slightly better than the U.S. The rail freight market is in a period of transition, presenting both challenges and opportunities. The data suggests shifts in demand across different commodity sectors impacting the overall freight volume.

01/16/2026 Logistics
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Guangzhous Banggood Struggles Amid Ecommerce Downturn

Guangzhous Banggood Struggles Amid Ecommerce Downturn

Banggood's early holiday break reflects the difficulties faced by cross-border e-commerce: sluggish markets, high costs, and intense competition. Breaking through requires refined operations, diversified markets, and product innovation. Companies should also shoulder social responsibility during challenging times. The situation highlights the need for businesses to adapt to the evolving global market and prioritize sustainable growth strategies rather than solely focusing on short-term gains. This includes investing in employee training and exploring new revenue streams to mitigate future risks.

01/16/2026 Logistics Industry Insights
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Crossborder Ecommerce Jobs Key Career Insights

Crossborder Ecommerce Jobs Key Career Insights

The cross-border e-commerce recruitment market is quietly changing. The number of job seekers is surging, companies are raising their entry barriers, salary packages are being adjusted, and job expectations are becoming more rational. Job hopping should be approached with caution, and entrepreneurship requires a cool head. Choosing the right product category is more important than choosing a company, and smaller companies may offer greater development opportunities. To succeed, enhance your value, plan your career rationally, and embrace change.

01/16/2026 Logistics Industry Insights
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