Amazon Sellers Urged to Tackle Counterfeits Safeguard Brands

Amazon Sellers Urged to Tackle Counterfeits Safeguard Brands

Amazon listing hijacking is increasingly threatening brand sellers. Amazon protects intellectual property through measures such as Brand Registry, Transparency Program, and Project Zero. Sellers should register trademarks, monitor listings, report infringements, and differentiate their products to proactively defend their rights. By taking these steps, sellers can contribute to a healthier Amazon ecosystem and combat the negative impacts of listing hijacking. It's crucial for brands to actively protect their IP and differentiate themselves to thrive in the competitive Amazon marketplace.

02/06/2026 Customs Knowledge
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Coupangs Offsite Ad Feature Sparks Seller Debate

Coupangs Offsite Ad Feature Sparks Seller Debate

Coupang has launched a new off-site advertising feature, providing sellers with a new channel to acquire traffic. This article analyzes the advantages and disadvantages of this feature from the seller's perspective, and provides applicable audiences and usage suggestions. It emphasizes that Listing optimization is the core to improving conversion rates, and points out that the Coupang advertising algorithm still has room for improvement. Ultimately, successful campaigns require a solid product listing and understanding of the platform's algorithm.

01/16/2026 Logistics Industry Insights
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Freight Forwarding Strategies to Cut Costs and Errors

Freight Forwarding Strategies to Cut Costs and Errors

This article shares practical experiences in freight forwarding, addressing document discrepancies, container weight restrictions, and cancellation fees. It emphasizes the importance of document consistency and provides solutions. The article advises freight forwarders to confirm weight limits with shipping companies before booking and to pay attention to the accuracy of equipment interchange receipts. Finally, it highlights the importance of negotiating cost responsibility with overseas partners before canceling shipments to avoid unexpected expenses.

08/23/2025 Logistics Encyclopedia
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Shipping Industry Grapples With Container Overweight Challenges

Shipping Industry Grapples With Container Overweight Challenges

Container overweight is a common problem in international trade. This paper deeply analyzes the multiple weight restrictions imposed by containers, shipping companies, port areas, and shipping routes. It provides corresponding strategies for different overweight scenarios, aiming to help cargo owners avoid risks, reduce costs, and ensure safe and efficient cargo transportation. The analysis covers various factors contributing to weight limitations and offers practical solutions for shippers to navigate these challenges effectively.

02/05/2026 Logistics Encyclopedia
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Logistics Guide Converting Tons to Kilograms Efficiently

Logistics Guide Converting Tons to Kilograms Efficiently

This article details the conversion relationship between commonly used weight units in the logistics industry: tons (t) and kilograms (kg), specifically, 1 ton = 1000 kilograms. Through practical examples and frequently asked questions, it helps readers master quick conversion techniques, improve logistics work efficiency, and avoid losses caused by unit errors. This guide provides a clear understanding of the fundamental weight conversion, crucial for accurate calculations and efficient operations in logistics.

01/19/2026 Logistics Encyclopedia
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Amazon Sellers Boost Sunglasses Sales with Datadriven Keywords

Amazon Sellers Boost Sunglasses Sales with Datadriven Keywords

This article details Amazon sunglasses listing keyword research, selection, and placement strategies. It explores using tools to expand keyword sources, filtering by relevance and search volume, and optimizing title, description, and other layout elements. Continuous data monitoring is crucial for improving traffic and sales. The process involves identifying high-potential keywords, strategically incorporating them into the listing, and tracking performance to refine the keyword strategy over time. Effective keyword optimization is essential for increasing visibility and driving conversions on the Amazon platform.

01/04/2026 Logistics Encyclopedia
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Jumia Sellers Gain Traffic with Optimized Product Listings

Jumia Sellers Gain Traffic with Optimized Product Listings

This article provides an in-depth analysis of key aspects for listing new products on Jumia, including pre-listing considerations, choosing between VC/SC Seller Center, using MangoShop ERP, product pricing, category selection, title optimization, detail page writing, and direct mail logistics rules. It aims to help sellers avoid pitfalls, efficiently list new products, boost store traffic, and achieve success in the African e-commerce market. The guide covers practical strategies for maximizing visibility and sales potential on the Jumia platform.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Guide Optimizing Product Listings for Sales

Amazon Sellers Guide Optimizing Product Listings for Sales

This article delves into seven key steps for Amazon product listing optimization. It covers optimization strategies for titles, bullet points, descriptions, reviews, Q&A, backend keywords, and image Alt tags. Practical advice is provided to help you create more competitive product listings, improve search ranking, and boost conversion rates. By focusing on these crucial elements, sellers can significantly enhance their product visibility and attract more potential customers on the Amazon platform. This comprehensive guide offers actionable insights for effective listing optimization.

01/04/2026 Logistics Encyclopedia
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Amazon Upgrades Analytics for Better Keyword Targeting in Listings

Amazon Upgrades Analytics for Better Keyword Targeting in Listings

Amazon's Brand Analytics has been upgraded with the introduction of ASIN View, empowering sellers to precisely target listing keywords, optimize ad campaigns, and boost organic traffic conversion. This feature allows independent analysis of keyword impact on different ASINs, measurement of 'clicks without conversion' keywords, expansion of listing traffic keywords, and negation of ineffective keywords. This enables refined operations, ultimately leading to increased sales and improved performance on the Amazon platform. It provides granular insights for better decision-making and enhanced campaign effectiveness.

01/06/2026 Logistics Industry Insights
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Lingxi Tool Simplifies Wechat Store Management

Lingxi Tool Simplifies Wechat Store Management

Lingxi Upload Assistant is an efficient product listing software designed for WeChat Mini Program Store merchants. It supports multi-platform data package import, rapid product uploading, high success rate guarantee, multi-store synchronous management, and risk avoidance. It aims to help merchants improve operational efficiency, reduce operating costs, and stand out in the fierce market competition. This tool streamlines the product listing process and ensures a smooth experience for merchants managing their WeChat Mini Program stores, ultimately boosting their sales and visibility.

02/02/2026 Logistics Encyclopedia
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